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Tuesday, May 03, 2005
Do you want Celtic to sell Stadium Naming Rights? Vote here and participate in the debate

As we approach budget time for a new season Celtic are playing with a familiar handicap. The club are alone among Europe’s top 20 in depending on match day revenue for the majority of their income.

This is an interesting, though irrelevant fact. The more important question is what are they doing about it? What are Celtic doing to turn the strengths that they have into money?

The new Nike shirt deal will increase guaranteed merchandise revenues from £2million to £5million per season from this summer. Most other initiatives, however, will fail to inspire – I will not say what I really think about the ‘hand your old mobile phone in’ scheme.

There is one large commercial deal which could bring in many millions waiting to be done. If we were to sell the stadium naming rights we can offer a sponsor a valuable advertising opportunity. Effectively, every time someone mentions the stadium name, the sponsor gets a ‘free’ advert.

Simply put, this kind of brand placement is very expensive to acquire. It would generate millions of pounds for the club, and it is the right kind of revenue – there are no production costs behind it - so every penny could go towards strengthening the squad.

It would also mean that you are me were not funding the next spend through ticket price increases or ever more merchandising.

My guess is that Celtic needs a push. So here goes, let’s have a simple vote. Would you back the club in selling stadium naming rights? If we get a clear result as shareholders and supporters we can ask the club to act.

Time to tell Celtic to step up their commercial activities, if we had done this five years ago maybe there would have been more cash these last few years.






Should Celtic sell stadium naming rights to raise money for the playing squad?

Yes
No

  


Posted by Paul67 at 12:00 AM :: 

118 Comments:
  • At 03/05/05 00:20, Blogger BankieBhoy said…

    Paul

    Excellent idea.I'd urge everyone logging on here to take the time to vote.It might just make a difference to the boards thinking on this.It's certainly more useful than £250,000 from Coca Cola.

    BankieBhoy

     
  • At 03/05/05 00:44, Blogger franco67 said…

    just voted and can't believe there are people against this... paradise will forever be known as paradise, celtic park, parkhead, whatever... this is easy money.

    big push needed for the last 3 games! c'mon eh hoops!

     
  • At 03/05/05 01:00, Blogger Mick said…

    God sake what difference does it make,give the sponsors what they want WE will always refer to it as Parkhead-Celtic Park.
    Just have to say that after the last several home games things must change. The age of the side MUST be brought down. Its ok having name like Sutton,Hartson, Varga,Lennon, In your side who have ability.Though the younger players they face may not have the same ability BUT have more hunger. PLEASE for God sake Martin take a look at the Slovak,Polish,German, Czech,Bulgarian OR any market. You don't always have to go to the inflated English Market.
    Surley the player there will be technically more adept and may have the hunger we need. John Hartson love the guy BUT sometimes he looks like Bambi on ice!! If only he'd controll the ball with his first six touches!!! Ahhhh
    The next month will be memorable, let hope and pray for all the right reasons.

     
  • At 03/05/05 01:16, Anonymous Anonymous said…

    If Guus Hiddink had been appointed 5 years ago, we would be in a healthy financial state right now. We would also have a team of young skillfull players,rather than a bunch of overpaid, average journeymen.

     
  • At 03/05/05 01:38, Blogger Mickey_Mac said…

    Posting Debut!

    Drawing on what a few of you guys have posted already, there is (and has been for some time) a clear case for pointing the finger at MON, if only to highlight that we as a support are active in criticsing the man charged with leading the footballing progress of the 'tic.

    Obviously he's achiveved great things at the club in terms of providing memorable moments like Seville and also delivering silverware, but I think people are becoming more vocal that they are in fact aware that success was acheived at a price, both in terms of a departure from our traditional and generally revered style of play, and also in that MON has (even in relative terms) spent more dough than any other manager in our history.

    I also think that it is clear that MON is not a coach, and that his role at the club is much closer to the general manager of the continental model than many would believe.

    I think this fact explains much of his team selection re playing players out of position,tactics, and also the type of player he favours. Compare MON with Jock Stein, as many often do. I'm not suggesting MON doesn't know football, but he lacks the skill of Stein (admitteldy an exceptional coach) who apparently was able to spot a player with the necessary technical attributes to acheive proficiency in a particular position, even tho not necessarily the one he currently occupied in a team. Stein converted Murdoch from an inside right to a world class midfielder, for example. He also was able to develop players in a manner that I feel MON cannot. Consider the impact Stein had on the careers of Gemmell and Auld, by all accounts encouraging elements of their game that others had overlooked.

    MON seems in fact to harbour a tendency for making tactical moves to limit the overall effectiveness of players for the perceived 'benefit of the team' e.g. Petrov, Sutton, Valgaeren, Agathe.

    One poster suggested that when faced with the option of a defensively competent though technically limted player and a less solid player of greater attacking flair, MON would and indeed should always choose the former option, as this achieves results. Is the situation this black and white? Shouldn't a coach by definition encourage the weaker aspects of a professional's game while allowing the already strong parts to fluorish?

    It seems odd to suggest that players are of a particular ability and there's nothing anyone can do to change this or improve their overall performance. All right, this will be true of some players but not all.

    And as for it achieving results - spose that depends on what kind of results we - the Celtic support - aspire to. Winning matches and trophies or playing football and entertaining? The holy grail is of course a hybrid of the two.

    I'm eternally grateful that thus far MON prioritised the former - but shouldn't we at least be aspiring to the later?

    Probably the inevitable response to this post (apart from abuse cos its so long, sorry got carried away!!) is goin to be that no-one wants to return to the dark days of the Orc's domination or the frustration of TB's tenure. For the record neither do I.

    But I would be willing to sacrifice a few SPL's and League Cup's for a progression that moved us towards the football that my Dad witnessed in the days of the Lions,Hood, Dalglish, and the kind that I can just about recall from the Maestro.

     
  • At 03/05/05 02:02, Blogger CanajunBhoy said…

    Wholeheartedly in favour of a sponsor for the stadium. Only request is that it be tastefull.

     
  • At 03/05/05 03:32, Blogger GlassTwoThirdsFull said…

    Slightly mixed feelings on this one Paul. I do feel that tradition and heritage are two of the things that make this club so great and in many ways unique.

    However, progress should not be stifled. If we can get decent money (and it gets spent wisely!) then I'd be for it. Any chance the pharmaceuticals company Celltech might be interested? :-)

    Have just read an interesting article by Man Utd's group marketing director. He claims that their strategy is in really getting to understand their business partners' activities, rather than just taking their money.

    He reckoned they had 74 million fans worldwide, 24 million of which are in China. That's a lot of potential money. I wonder however if sheer quantity dilutes the fabric of the core support. How many of these 74 million could tell you much about the history of the club, or vividly recall games from the dim and distant past?

    He finished by saying that their core competency at the moment is running a football team and a stadium, but in the future it will move towards being "customer knowledge".

     
  • At 03/05/05 05:24, Anonymous Anonymous said…

    Yeh great idea I know Ill never call it anything other than Celtic Park, Paradise or Parkhead. If we cant get in the Premiership then lets start getting creative & smarter in the ways we generate income for MON. KIWI Jim

     
  • At 03/05/05 07:44, Anonymous Anonymous said…

    The Brian Quinn birdseye arena.
    Just like his fishfingers NO backbone.

     
  • At 03/05/05 08:02, Anonymous Anonymous said…

    It would be good if the other Celtic sights would do the same poll!

     
  • At 03/05/05 08:20, Blogger Gary67 said…

    Is the Nike deal not a guaranteed minimum of £5m per season?
    Selling the naming rights of the stadium to the highest bidder, it'll still be called Celtic Park by the fans.

     
  • At 03/05/05 09:05, Blogger vclxi said…

    This is a no-brainer IMO.

    As long as there are conditions on who is allowed to put their name to it of course.

     
  • At 03/05/05 09:12, Anonymous Adrian1888 said…

    I would be for it why not.
    The t-mobile stadium as long as its not the other network i think you all know the one i am talking about.

     
  • At 03/05/05 09:15, Anonymous Anonymous said…

    @Anon 1.16am

    Can you qualify your remarks please? I cannot for the life of me see how Guus Hiddink could have done anything different to the financial situation that MON hasn't...

    Malc (2nd post)

     
  • At 03/05/05 09:20, Anonymous Martin said…

    If it's done with enough imagination, it'll be fine.

    Most people I know refer to the stadium as "Parkhead" anyway, when it's actually called 'Celtic Park' (one of only two Scottish grounds named after the club - the other being St. Mirren Park).

    Someone pointed out to me the other day the significance of the Nike deal, and the opportunity for Celtic to re-name their famous 'Swoosh' as the "Tick", or the "Tic"...

    ...you can see the t-shirts now with the big Swoosh on the front in green, and "Support the Tic" underneath....

     
  • At 03/05/05 09:33, Blogger VargasShampoo said…

    I'm all for this Paul. I think this is what's happening with Arsenal's new Stadium. By the way what about a big square outside the ground surrounded by Restaurants/Pubs/Shops/Hotel owned by Celtic like the Chelsea Village. Surely that would be a good revenue stream. If they could improve transport links this could be a money earner outside of match days. However i'm unsure of the legalities of drinking alcohol on match days

     
  • At 03/05/05 10:15, Blogger Celtic Ultra said…

    what about

    easy three points for the away team arena

     
  • At 03/05/05 10:19, Anonymous Frogbhoy said…

    This really is a no-brainer, to use w@nky marketing speak. And I don't care if they call it the "Orange Order Masonic Lodge stadium" (though that would seem to be an unlikely option), so long as it brings in plenty dosh.

    To us it will always remain Paradise.

     
  • At 03/05/05 11:30, Blogger Celtic-Mas-que-un-club said…

    The renaming of the stadium for a substantial cash fee would be excellent. As stated by all we wouldn’t use that name anyway.

    This might just be the financial push that we need to allow the new training facility to be built and new (younger) players to be brought in

    Its money for nothing!

    How much do you reckon we could make?

     
  • At 03/05/05 11:41, Blogger Martybhoy said…

    I've calmed down now Paul but it has taken a while.

    To put the loss in to context it made me fall out with my father and walk home from CP to Eastwood Toll. Partly due to the fact that I didn't agree with some of his comments but more to do with the fact I didn't want to listen to the media gloating on the tranny in the car home. In hindsight he was probably correct.

    Firstly, I'd like to say that at the present moment, 'd fancy my chances against Bobo and Stan. P45's for both of them at the end of the season. The Celtic shirt does not shrink to fit inferior players. Both players come in to that category.

    In respect of Joos, I will repeat, that man should never have worn a Celtic Jersey after Seville. He is a disaster and looks like he hits the ball to far in front every time he gets it. He plays like a schoolboy. Bye Joos.

    Aiden was outplayed by a better defender who got the measure of him. Interestingly when Martin switched him, he had a better game. Why did he switch him back for the 2nd half? I thought he was poor but he needs to get to the bye line more often. A big pre-season coming up for him.

    Why do we still play stan out right? Argghhhh.

    Sean is well off match fitness however, i thought beattie showed a bit more and he took his goal well. keep it up Craig.

    We missed Sutton so much, if the rumours are true he is off at the end of the season. Who will fill that gap, the man is immense.

    Agathe, please get fit soon....oh how we miss you.

    I'm not convinced hibs were a better team I'm convinced we make our life difficult. It has never been easy being a Celtic fan.

    What was wrong with playing for the draw? Especially with the way we are defending......

    I hope with all my heart we can hold it together but if these big players are out again this week we could be in for a really rough ride.

    I'm away back to bite my nails.

    Hail Hail

    Martybhoy

    PS Name the stadium anything as a previous poster said - who cares.

     
  • At 03/05/05 11:50, Anonymous Fudgie said…

    When the idea was first suggested I was against it but after thinking about it, we need the extra revenue. Just as long as its not spent on more over-priced and over-paid players from the EPL.

     
  • At 03/05/05 11:50, Anonymous Anonymous said…

    Taggsybhoy

    Great work Paul, well done. I still call the "Celtic end" the Celtic end and can't remember which one is the Lisbon Lions stand from one game to the next. This is money for old rope, and hopefully some quality players.

     
  • At 03/05/05 12:14, Blogger shagger said…

    Celtic are not a soulless club like Arsenal who would sell anything. At least Arsenal are building a stadium with the money they are getting from emirates. What would Celtic do with the money ?
    If they redeveloped the main stand, I would accept it but we all know that the money would not be put to good use and it would very likely rplace money that was put up by the board, rather than add to it.

     
  • At 03/05/05 12:30, Anonymous Anonymous said…

    Paul 67,

    As a long time reader but first time poster I would firstly like to thank you for creating this execellent website.
    Like other posters on the board I have not always shared your views about the best way forward for our club. However, what we and many others undoubtedly do share is a love and passion for the Hoops and a burning desire for our club to re-establish itself at the pinnacle of European football.
    But where we tend to differ is the price we are prepared to pay to achieve this.
    Having read your articles for many months now I have been impressed with your knowledge of the financial workings of the club and the "football industry" in general.
    Your ideas for generating income and improving the financial standing of the club have been well researched and I have no doubt most are realistic and workable.
    Your views and suggestions are often pragmatic and certainly seem to make very good business sense.
    But it is here the problem lies for me. You see, no matter how hard I try, I can never see Celtic as a business.
    When it comes to Celtic I am, for want of a better phrase, an unashamed romantic.
    The prospect of a move to the English Premiership or the likes of Michael Glazer getting his hands on this club are simply deplorable to me.
    While the short term financial gains of such moves may be as plentiful as they are obvious I see them as nothing short of a Faustian pact with the devil.
    And Celtic's soul will always mean more to me than a healthy bank balance.
    Investment in the team is a must and I am all for exploring avenues for us to bring in the talent we desperately need. But let us not detach ourselves any futher from a history which we should all be proud of.
    I can look back with immense pride at this club and a history filled with moments of digity and honour.
    Just think of the humble origins and the just and charitable beginings of this club which was born to fight poverty and injuctice.
    Just think of such immense talents as Jimmy McGrory and Jimmy Delaney who graced Celtic Park and played with such heart for the shirt and not the wage packet.
    Just think of those 11 homegrown heroes who became Kings of Europe with a brand of attacking football which was toasted around the globe.
    Somehow my chest doesn't swell with quite the same pride at the prospect in 15 years time of watching some £50,000-a-week mercenary strutting his stuff as Celtic (If our sponsors still allow us to be called that of course) entertain the likes of West Brom or Crystal Palace at Pepsi Park.
    I am all for progression on and off the park but not at any cost. Celtic is more than just a football club but if we take the path some suggest we are seriously in danger of selling our unique history and the soul of the club to the higgest bidder.
    I know my views will seem to some as dangerously out-dated and maybe they are. Maybe football has gone too far down the line and there is now no chance of redemption.
    Anyway, I must go, thanks again Paul67 for a great forum. Keep up the good work.

    Hail! Hail!

    Wee Jinky

     
  • At 03/05/05 12:33, Anonymous Anonymous said…

    You know that although sites like this show that celtic supporters are generally behind the idea of renaming the stadium, if the board actually suggested the idea the tabloids would have them demonised as money grabbers desecrating the tradition of celtic.

    on another topic, does anybody have any idea when celtic will be releasing images of the new kits?

     
  • At 03/05/05 12:35, Anonymous Anonymous said…

    With regards to Varga's Shampoo's comments about a Celtic Village, Paul did you not produce an article recently which used some figures and decided that the location would work against Celtic for this idea.

    I don't want to put a downer on the east end, but it is hardly the sort of place that someone would book into a hotel for a break. The exception to this ruling could be Irish fans who come over for every game, and maybe stay in the Central Hotel or wherever.

    I have long been a campaigner for a Celtic pub, located on the doorstep of the ground. While the club have experimented with the bar at the ground, a Celtic themed pub with old matches is what is required. Even if the prices were slightly above average bar prices, punters would still drink there. The TV screens could show old games and youth games to make it more attractive for the drinking customer.

    I wholeheartedly agree that we should sell the rights to name our stadium, but there should be a number of clauses in the deal, such as if we join the Premiership etc. The club have bled the support dry with money, and now need to explore other avenues to raise funds.

    While we won't get the reported £100 million that Arsenal got, it should be enough to wipe out the debt, and possibly tart up the South Stand.

    Lennox Cronin
    Madison Square Gardens

     
  • At 03/05/05 12:40, Blogger Kano said…

    I've never referred to it as Celtic Park anyway.
    Can't see one possible downside to this,apart from how the money is spent of course.Wisely, we hope.
    Somehow I don't see that happening though.Last time money was spent wisely by the current management was Didier Agathe.I can see us getting a good deal on the stadium and the money being frittered away on paying some mid-range Pemier League player 40 or 50k a week for a year or so, just so the management can say they have signed somebody.As has happened over the last 3 years.
    Okay,Bellamy may turn out to be an exception,but I get the feeling he may have played his second last game for Celtic.The last one being the cup final.

     
  • At 03/05/05 12:55, Blogger Paul67 said…

    Martybhoy, the frustration from Saturday was enormous. For the record, I listened to my dad saying he was more disappointed in that game than the defeat in Seville all the way home.

    Cannot disagree.

    Wee Jinky
    Thanks for your clear thoughts on the matter at hand.

    I agree wholeheartedly about retaining as much of the Celtic spirit as possible, though as we both know, the club has changed beyond all recognition since Lisbon, not to mention the days of McGrory and Delaney.

    As for our charitable traditions, these took a fifty year sabbatical and have only recently made a comeback.

    What do we want from Celtic for tomorrow is the key question? Do we want to go back to 16,000 at each game as there was in the 1980’s, or are we going to push hard to keep those extra 40,000 coming to each game.

    In reality I don’t think attendances will fall to 16,000 for some time, however, I also do not think that we can be complacent about the position the club are in right now. We either progress or go backwards.

    I want to see a Celtic more akin to that when the Lions played – a winning Celtic that is. For this to happen we will need to show commercial acumen better than our competition, either at home or abroad.


    Anon 12.33, one think we can hope to achieve with the site is to gain control of the Celtic media agenda back from those who would rather keep us down.


    Lennox, the east end is a poor business location, however, it is the one we look like we will be dealing with for the foreseeable future. Agree with your observations.

     
  • At 03/05/05 12:56, Blogger Paul67 said…

    The comment from 12.14, this is a family site, indeed you make a good point, we are a family club, not a “soulless club”. Remember kids will read this as well.

     
  • At 03/05/05 12:59, Anonymous Anonymous said…

    Celtic fans really are a fickle bunch. In recent years a high percentage of them have complained about the board not spending money, money that they don't have. Yet when there is a mention of selling the rights to the stadium name, many are up in arms.

    I am referring to those on many other websites, not this one, who constantly criticise Quinn, Desmond and Lawwell, and now refer to the club as 'whoring Paradise'. What do they suggest we do to raise money?

    We are stuck in a poor league, so any avenue of raising cash must be explored. Like the Nike deal, the board will explore all opportunities to get the cash, and if it means changing the stadium name to the T Mobile Stadium, The Arnold Clark Arena or the Tefal Megadome then so be it.

    Michael J Hagler
    Croy

     
  • At 03/05/05 13:13, Anonymous Anonymous said…

    1st time poster, long time reader, thanks Paul67 for a great site. Seems to me there's one obvious potential sponsor.

    I know Paul and other regulars on here make their dosh from Microsoft, but surely all Celtic fans are Apple people at heart?

    Think of the new product opportunities: Hooped iPods (pre-loaded with all your favourite party songs), re-launch the coloured (apple-green) iBook, and many more...Apple & Celtic against the monopolists.

    I know, I know, we should really link up with the Open Source movement, but I don't think there's a lot of marketing cash in that business model.

     
  • At 03/05/05 13:16, Anonymous Anonymous said…

    I'm all for selling the naming rights to Parkhead/Celtic Park/Paradise, but there's one nightmare scenario:

    Has anyone seen the new Budweiser "soccerball" advert on tv, with quotes like "Middlesbrough? Why not Red Sox United" etc...?


    Westim
    (Yes, i know that would never happen, i just think it's a funny ad)

     
  • At 03/05/05 13:28, Anonymous Anonymous said…

    Wee Jinky - i know exactly where you're coming from. My old man shares the same point of view as you. He fears the club is losing it's identity & just becoming a corporate machine like the rest. The only time you feel a part of the club is at Supporters Club Dances & Away games, other than that they just want your hard cash.

    Paul 67 - the home crowd at Parkhead needs educated. On Saturday - it was hysterical stuff. I mean we all know Thomspon hasn't kicked a ball, Valgaeren is terrible, Hartson is a lazy bassa etc, but we're trying to win a championship & we need to get behind them to a man. Every mistake made by a Celtic Player on saturday was booed & the droves that departed before the final whistle - totally out of order - We're Celtic Supporters, faithfull through & through.......aye when we're winning!

    Brian Woodlock
    Motherwell

     
  • At 03/05/05 13:33, Anonymous Anonymous said…

    I believe this was fergus's idea many moons ago, however media and fans pressure resulted in the Lisbon lions and the jock stein stands.

    If we could turn back time......

     
  • At 03/05/05 13:33, Blogger lostrambling said…

    I have to agree with other posters, if the price is right do it. It will always be Parkhead to me. We have paid through the nose for season books, new strips and other tat.

     
  • At 03/05/05 13:35, Blogger Negative Anon said…

    To Michael J Hagler,

    Its certainly true that supporters tend to be fickle by nature - but on the whole this is not an accusation that the Celtic fans can be accussed of. Our average home goat soared during the Rangers NIAR and ordinary fans flocked to buy shares in a team that couldn't win anything - why - because we wanted the team to succeed.

    Switch to now and those supporters are still putting in vast sums of money - the club are bankrolled by the support more than any other club around Europe. Paul - this fact is not irrelevant at all - it shows the paucity of the board's ideas and ambitions.

    By all means sell the naming rights of the stadium - as long as the money is used to invest in building the squad and not some posh redevelopment of the main stand so that Quinn et al can look down their noses at us in even more comfort.

    As for MON - he has made some mistakes but be warned - if he walks due to the damage the boards parsimony is having on his career - we will be plunged into a very dark era indeed. No squad, no manager and a board that simply wants your cash without any questions asked.

    Also some people have alluded to a problem amongst the squad - I think its pretty obvious that there has been for some time - what it is I don't know.

    Quinn will walk at the end of the Season and I find it bizarre that we bring in a non-exec director (Brian Wilson) who is simply a board chrony - how independent is he I wonder.

    Have picked myself up from the defeat - 3 games to go - we can get 3 wins.

    Cmon the hoops!

     
  • At 03/05/05 13:36, Anonymous Anonymous said…

    Paul 67 - Saturday's defeat to Hibs & Aberdeen's win at Parkhead earlier in the season flagged up MON's biggest failing as Manager - Unable to adapt to teams who play quick passing football through our midfield & succeed. Remember Villareal, Porto & Basle - Saturday was a carbon copy of those performances.

    Kenny Murray
    Cleland

     
  • At 03/05/05 14:01, Anonymous Anonymous said…

    Although Saturday was a massive disappointment from the full first team, we now must lift ourselves for the 4 remaining cup finals that we have left. The 3 league games and the real one.

    The first team is now getting on in age, and their legs are not as mobile as they once were. I feel that Hampden may be the last that we will see of many of the first team squad. I won't name names, but you will all have a fair idea who I am talking about.

    The Hibs team were full of running, something that can't be said of our side, who now rely solely on skill.

    Unfortunately, the Aberdeen side that come to Parkhead are similar to the Hibs one in that they are full of running.

    It is no coincidence that our better form this season has been away from home. Why? Much has been made about the atmosphere at Celtic Park being the downfall. However it is something more simple.

    The size of the playing surface. We don't have running players for a big park, so I propose that for the Aberdeen game the dimensions are reduced to suit our players. Rangers have done it very often in the past against us, so we should go down the road of using it to our advantage.

    Findus McGuire
    Hamilton

     
  • At 03/05/05 14:22, Blogger celticbhoy said…

    I found this article (below) which makes it even more important that we look at every source of finance

    `Chelsea tie up £50m shirt sponsorship deal
    BY TIMES ONLINE AND PA SPORT

    Chelsea today completed the biggest club sponsorship deal in English football as they announced a five-year contract with Samsung, the electronics firm, worth just over £50 million.
    The deal eclipses Manchester United's four-year contract with Vodafone, worth £36 million, as well as Arsenal's new tie-up with Emirates from next season.
    Samsung will take over from Emirates, whose current deal with Chelsea is worth £4 million a year, on June 1, with the logo "Samsung Mobile" appearing on shirts for the club's centenary season.'

     
  • At 03/05/05 14:35, Blogger Brian74 said…

    I don't care what we call the stadium as long as the price is right and, more importantly, the cash is used on the team or a training ground. Personally, if someone offered me a decent wedge of cash to change the name of my house, I would take it. The history will always be there. No player/manager/chairman/stadium is bigger than the club.

    Starting to come round now after the weekend's result. To say it was a disappointment is an understatement of huge proportions. I must admit to have only liberally enjoyed the victory at Ibrox and spent more time last week in apprehension about the Hibs game. As far as I was concerned, it was the most important game of the season so far. To be 5 clear with 3 games to go, would have been too much to lose. But for whatever reason, we just did not perform. But it is gone now and in the past, it must remain.

    There are 3 games to go and we need to win them all. At the moment, I am as nervous as hell about them all and can't even picture us winning any of them if we play like we did on Saturday. I am actually glad that most of our games are away from home, as we seem much more comfortable away from Celtic Park. I think (with my optimistic head on) that we will win both our away games. However, I am VERY worried about the Aberdeen game. They seem to have the knack of playing against us this season, and if we don't score 2 early goals to kill this game, then it could be a very edgy ride, especially if the hun go top on Saturday.

    I am not entirely happy with MON and the way things have gone this season (it really seems like the longest season ever, with all these twists and turns - It feels like Wim's season when we just couldn't finish the thing off), but I put my faith in him to turn things round and go on to win the Double. In the close season, changes NEED to be made. We all know it. But for the next few weeks, we need to try to forget about this and concentrate on the here and now. The players don't want us bickering, booing and talking about their replacements, when we should be cheering them onto a famous league and cup double.

    Let's get behind the Hoops when it really matters. Let's finish this season in style and remember it for winning back to back Doubles.

     
  • At 03/05/05 14:47, Blogger Paul67 said…

    Anon 1.13
    Gave me a good laugh, thanks.

    The day open source or Apple start to make gains on my Microsoft market I am in trouble. Might need to take this web stuff more seriously then.

    Keep up the good work Bill67 from Seatle.

    Brian Woodlock, as we both know, many Celtic fans who attend today did not attend in the not so distant past. All are welcome to support Celtic as they see fit, however, you are right, failing to offer support will have a negative effect on the team.

    Anon 1.33, I have no doubt that left unabated the media would hijack this idea and convince many it was a bad idea. This is why we need to answer this question with a clear resounding voice, so that fan pressure can push the club forward on it.

    Kevin Murray, if only Hibs were a carbon copy of Villarreal or Porto. I fear they are several leagues below them.

    Celticbhoy, you are right. If we want to compete in the same competition as these teams we cannot afford to ignore good commercial income.


    Lots of comments along the lines of ‘if the price was right’. This is, of course, the key, however, now that we have realised that circa £10million per season would be more than enough (which we would never get), they only question is how much, not whether we do it or not.

    That comes down to good old fashioned sales skills.

     
  • At 03/05/05 14:50, Anonymous Anonymous said…

    In Germany it is usual to do it.

    Schalke = Veltins Arena
    hsv = AOL Arena
    Bayern = Allianz Arena

    and so on.

    They get between 2 and 4 Pound per Season!

    Up the Celts and St.Pauli

     
  • At 03/05/05 15:01, Anonymous Anonymous said…

    Is Bellamy "it" for next season, or has anyone got any info re other possible signings. Given recent results is it not apparent that this squad needs major investment if we are not to start going backwards - hope it wont be another summer of overpriced panic buys. If selling the stadium rights will allow us to bring in another quality player every season then how could anyone be against this.

    Now perhaps someone could explain how celtic, i believe the 13th? wealthiest club in Europe on total annual income probably have the shallowest squad in the top 50(apart from the huns) - i appreciate the need to pay extra to get quality to come to the spl, but are we getting value for money?

     
  • At 03/05/05 15:29, Anonymous Anonymous said…

    If the money is right this to me looks like a no-brainer...

    A quick hop across the atlantic and you can see that the majority of stadiums in American Sports have named associations.

    Here are the biggest deals:

    Houston Texans have 'Reliant Stadium' bringing them $10 million a year.

    Atlanta Hawks have 'Phillips Stadium' bringing them $9 million a year.

    Washington Redskins have 'FedEx Field' and bring nearly $8 million a year.

     
  • At 03/05/05 15:34, Blogger celticbhoy said…

    At 3:01 PM, Anonymous said…

    “Now perhaps someone could explain how celtic, i believe the 13th? wealthiest club in Europe on total annual income probably have the shallowest squad in the top 50(apart from the huns) - i appreciate the need to pay extra to get quality to come to the spl, but are we getting value for money?”
    We’ll as I understand it the report by the accountancy firm only looked at income not expenditure so as Paul67 has said ( forgive me if I get this wrong Paul) we have to look at the amount of money other teams get from the TV rights they have which have very little cost implications to the club. My way of thinking about it is like your costs to get to work, if you earn £100 per week but you live next door to the factory you have no deductions so £100.00 to spend but if you have to spend £50.00 to travel to work you only have £50.00 left.

    As for the other point I was thinking along the lines of what Mourinho said about the size of his squad that he wanted it to be no more than 22 players i.e. one for each position, looking at the Celtic squad it would be impossible for us to get near that with quality players.

     
  • At 03/05/05 15:40, Anonymous Anonymous said…

    We've just blown the league, the cup final which we'll probably lose will be like a wake, our messiah manager has just been exposed as a tactical dud, the media are getting ready to tear us to shreds, so no newspapers for a wee while, we'll no be able to watch footi on the telly cause all you'll see is grinning rangers players / fans, we've got a squad wi the likes of Bobo Bobo, ross wallace, sean maloney, david fernandez, magnus hedman, rab douglas, david marshall, (I can't believe all 3 goalies are duds) stephen pearson, joos vagharen, momo sylla etc, all on big money, we're paying the other over weight unfit guys even bigger money , who cares what they call the new stadium, how about Humpty Dumpty Park. Trench.

     
  • At 03/05/05 15:41, Anonymous Anonymous said…

    We've just blown the league, the cup final which we'll probably lose will be like a wake, our messiah manager has just been exposed as a tactical dud, the media are getting ready to tear us to shreds, so no newspapers for a wee while, we'll no be able to watch footi on the telly cause all you'll see is grinning rangers players / fans, we've got a squad wi the likes of Bobo Bobo, ross wallace, sean maloney, david fernandez, magnus hedman, rab douglas, david marshall, (I can't believe all 3 goalies are duds) stephen pearson, joos vagharen, momo sylla etc, all on big money, we're paying the other over weight unfit guys even bigger money , who cares what they call the new stadium, how about Humpty Dumpty Park. Trench.

     
  • At 03/05/05 15:43, Anonymous Anonymous said…

    I still call it a Marathon bar so if the club can make some money from this it won`t change our lives.
    Players wages are now too high for season tickets to sustain. Something has to be done!
    Ian

     
  • At 03/05/05 15:56, Blogger celticbhoy said…

    3:40 PM, Anonymous
    My overriding thought is that it will be a long summer and we can put up posts both positive and negative then, so in the meantime we have to get behind Celtic, players management and board.

    As I posted up on another thread we have a 3 game season
    (at that time I felt we had to win 3 out of 4 games now it is 3 out of 3).

    The defeat to Hibs means in real terms that the victory at Ibrox turned into a draw, I heard may commentators say that only a win for Rangers would stop Celtic winning the league – they didn’t.

    This is very like the season of 7 years ago but with the Huns doing the chasing. To paraphrase Win Jansen (again) `we can only win the next game not he last.’

    If for no other reason than to be able to say to yourself “I did everything to support Celtic” get behind the team now after all what at this time is the alternative?

     
  • At 03/05/05 16:04, Anonymous Anonymous said…

    To quote Martin O'Neill, "We have been punching above our weight all season".

    However when we needed that fighting spirit on Saturday it was nowhere to be seen.

    Mick Cronin
    Cleland

     
  • At 03/05/05 17:08, Blogger Bigchipsuk said…

    CHAMPIONS TO BE CROWNED ON SUNDAY

    The reserves have today officially clinched their fourth consecutive league title, removing the tiny probability of a mathematical miracle denying them their rightful triumph. A 1-1 draw at home to Dundee was enough to finally put them out of reach of Livingston.

    Momo Sylla scored the title-clincher (I bet you never thought you'd read THAT statement!), and David Fernandez managed to get himself sent off... probably hoping that he might help Livingston's cause bby leaving Celtic a man short. Or am I just paranoid?

    The trophy is to be presented prior to Sunday's match with Aberdeen, and this will hopefully inspire the underperforming first XI to go that extra mile over the next 4 games to secure their very own piece of history.

    Trophies: That's what it's all about.

    Taken from www.CelticFC.net:

    "Scottish Premier Reserve League
    Tuesday May 3, 2005
    Excelsior Stadium, Airdrie

    CELTIC… 1
    Sylla 57
    DUNDEE… 1
    Voigt 44

    It was the day that 10 men won the league, officially at least, with Celtic’s reserve team claiming the point that confirmed their inevitable coronation as champions for a fourth successive season.

    Momo Sylla’s 57th minute-strike was the all-important goal that helped Kenny McDowall’s Bhoys come from behind against Dundee to removed altogether the possibility of an unlikely late charge from Livingston, and even the dismissal of David Fernandez failed to take the shine off a remarkable achievement for the club's second string.

    Sylla and Fernandez were, in fact, just two of a posse of seven players brought in for this game from Martin O’Neill’s first team squad and, against a youthful Dundee side, it was expected that the gulf in class would be apparent from the off.

    So it proved, with the Hoops quicker to master a treacherously slippy surface, forcing a string of early opportunities that their visitors were fortunate to survive.

    That Dundee kept their heads above water was generally due to a combination of luck and resolute defending, though it was unquestionably the former that Stephen McNally had to thank in just the second minute when he very nearly handed Celtic a gift-wrapped opening goal.

    Under no pressure whatsoever, the Dundee right-back appeared to lose his bearings as he directed a dreadful clearing header straight to the left boot of Ross Wallace and was doubtless mightily relieved when the Hoops youngster’s searing volley was blocked by the backside of Neil Clark on its way to goal.

    At other times, Dundee owed their survival to French goalkeeper Francois Dubourdeau, who in eight minutes made the first of countless fine saves, tipping wide from Shaun Maloney after the bustling little Bhoys striker had cut in from the left beyond the challenges of two Dee defenders.

    Celtic appeared to be nearing a breakthrough at this stage and yet, from the resultant corner, they had only themselves to blame for failing to take the lead.

    Not that there was anything wrong with Wallace’s inswinging delivery, which arrived at pace on the head of the unmarked Scott Cuthbert, but there was no question that the big centre-half should at the very least have directed his header on target.

    Instead, it flashed wide of the left-hand post, leaving Cuthbert with head in hands and Celtic to start afresh with their attempts to break the deadlock.

    Soon after, they were nearly aided by yet more comical Dundee defending when a woefully short back-pass from Graeme Hay left Maloney in the clear, but although the little striker lobbed past Dubourdeau – who clattered into the youngster for his troubles – pace and direction were lacking and the ball trickled harmlessly wide of the right-hand post.

    Celtic were now all but encamped in the Dee half and, in 27 minutes, the visitors again had their goalkeeper to thank for keeping the scoreline blank when he produced an excellent save to tip wide a fearsome left-foot drive from Ulrik Laursen after the big Dane had made a neat exchange of passes with Wallace.

    It was at this final stage that all McDowall’s side’s concerted pressure was breaking down, with their first half efforts summed up in 36 minutes when Maloney skinned McNally with a clever step-over only to blaze his shot over from close range.

    All the while, and despite Dundee having barely crossed the halfway line for the best part of the opening half, there lingered the nagging threat of being stung by a sucker-punch, and this was just the fate that befell Celtic with a minute of the opening period remaining.

    Dundee, to their credit, broke quickly and effectively, Scott Robertson spreading the play wide to Kevin Cumming, and when the cross arrived in the Hoops area, Jon Voigt reacted quickest to fire in a volley squirmed through the legs of Rab Douglas on its way into the net.

    Celtic could only have been stunned by the injustice of it all and, when their reappearance for the second half coincided with the arrival of torrential rain, they might have taken it to bode ominously for the 45 minutes that were to follow.

    As it was, and though the second half wasn’t without its share of drama, it did see the Hoops secure the point they required, with Sylla grabbing the all-important goal on 57 minutes.

    This time Dundee were the victims of a slick break, with Wallace racing down the left flank, working the ball inside to Maloney, who in turn applied the faintest of touches to divert the ball into the path of his Guinean colleague. Sylla, who was charging in at the back post, then duly obliged with an emphatic finish, rifling the ball beyond the helpless Dubordeau from an acute angle.

    At this stage, one fancied Celtic to go on and win a match they had dominated throughout, but just four minutes after Sylla’s leveller, their hopes were dealt a blow when Fernandez received his marching orders in bizarre circumstances.

    The Spaniard’s anger stemmed from referee Graham Chambers’ inaction when Mark Allison appeared to haul him to the ground as they chased a long ball over the top, an incident about which he continued to complain as play raged back to the other end.

    Chambers reacted by stopping play to show Fernandez a yellow card for dissent and then, to everyone’s amazement, followed it up with a second yellow and, inevitably, a red after the former Livvy striker was adjudged to have muttered something as he walked away.

    Yet, even with a one-man deficit, Celtic continued to dominate and might have gone in front on 71 minutes when Maloney drifted in from the right to flash a left-foot shot just wide of the far post with Dubourdeau beaten.

    The Hoops' dissatisfaction with the referee also increased seven minutes later when he denied what looked to be a stonewall penalty claim after Maloney was taken down by the sliding challenge of Graeme Hay as he burst into the box.

    Even this injustice could not, however, deny Celtic their title-winning point, and McDowall’s side – whose celebrations at the end were of the muted variety - are now likely to be presented with their trophy in front of the Hoops faithful at half-time on Sunday.

    CELTIC (3-5-2): Douglas; Cuthbert, McManus, Laursen; Irvine, Lawson, Lambert, Fernandez, Wallace; Maloney, Sylla (Quinn 65)
    Unused Subs: Wood, McParland, McGlinchey, Gardyne

    DUNDEE (4-4-2): Dubourdeau; McNally, Allison, Hay, Clark (Conway 76); Cumming, Barret (Hendry 82), Robertson, Reilly; Voigt
    Unused subs: Murray, Axon, McLaughlin"

     
  • At 03/05/05 17:19, Blogger peterm1711 said…

    Anon, 3.40pm, and your twin brother a minute later...Your having a laugh, right? Either that, or you must be a bluenose.

    Don't panic, we'll do the needful to win the double, I'm sure.

    Then it's time for a revamp in the summer. Until then, we ALL get behind the team.

    Celtic for ever!

    PM

     
  • At 03/05/05 17:19, Blogger Paul67 said…

    Celticbhoy, you are correct, the so called ‘free-money’ phenomenon, as selling naming rights would be.

    Anon 3.01, Bellamy will not be “it” next season. Lets just hope that he is a start, though either way there will be more comings and goings this summer than the last few.

    Really hurts to see the way the manager who has taken us from a perennial joke to a European final by abused in such disrespectful terms as has appeared here from a few. Who would want to work for Celtic when this is what he gets during his first bad spell (even though he will probably still win the league).

    What perspective would the greatest fans in the world bring to this matter?

     
  • At 03/05/05 17:19, Anonymous Adrian1888 said…

    From Anon 3.40
    "We've just blown the league, the cup final which we'll probably lose will be like a wake, our messiah manager has just been exposed as a tactical dud"

    Lets not forgot that messiah manager has brought us league titles 3 out of 4 years(the one we lost by one damn goal).

    I am not going to name all the sides we have turned over on our way to seville and or other european adventures before seville and after but it stands up with the best of them.

    Im not saying MON isint open to critisicm ever.
    But he gets it right more than he gets it wrong.

    Considering we are at a transitional period as a club and we still have the league title in our hands and a scottish cup final to contest thats quite impressive.

    I am confident we will still win this title.

     
  • At 03/05/05 17:26, Anonymous Anonymous said…

    Criticism of Martin does often look crass. We have been remarkably consistent for nigh on 5 seasons. We have been outplayed perhaps on 6 occasions out of 187 league games.
    These players will as usual give us everything they have. That deserves respect!
    Ian

     
  • At 03/05/05 20:08, Blogger savo13 said…

    regarding the stadium, we have to get a sponsor for the stadium. i said here last week how much coventry are getting and they're 1st division. and for those who talk about heritage fair enough but look at the billboard that is carling on the hoops. it won't be like arsenal because theirs is a new stadium while ours will always be celtic park and for £5 million a season i'll call it sally mc moist celtic park if need be! regarding saturday we were shocking but those slagging MON need their head examined. yes we lost but we lost to a decent team playing good football and we were missing 2 of our best. you have to be realistic the standard of the team have slipped back in recent years beacause of lack of funding MON can do nothing about that. MON is the second best manager we ever had and could have walked in his time but he loves the club. we need to belive in him and the team. we're 2 ahead not behind. keep the faith
    savo13

     
  • At 03/05/05 20:10, Blogger savo13 said…

    by the way adrian 1888, blown the league what are you on about? we're 2 ahead. MON a dud think about what your saying? who do you want johnny barnes or super lou macari back. don't want a slagging match but think about it

     
  • At 03/05/05 20:30, Anonymous Anonymous said…

    The only companies who would be interested in taking the naming rights to Parkhead would be Irish such as Guinness or Ryan Air.
    No international company would risk tarnishing their name by being connected with supporters who regularly sing about the IRA.

     
  • At 03/05/05 20:33, Blogger peterm1711 said…

    savo13...wrong guy! Adrian's only quoting the anon poster at 3.40pm today.

    I questioned the same punter too for his ridicuous remarks.

     
  • At 03/05/05 20:40, Blogger BankieBhoy said…

    savo 13

    It's true to say that we have suffered due to lack of additions but I think MON could have raised some money by offloading the squad players offering nothing to the First Team.

    As it is,they will only leave when their contracts are up due to their inflated salaries,leaving no scope for even the smallest tweaking of the squad to freshen it up.

    I think this is one area where MON needs to do better.

    BankieBhoy

     
  • At 03/05/05 21:42, Blogger Derbyshirebhoy said…

    Lets hope everyone of the crowd who'll be at Celtic Park Parkhead or anywhere else they care to name it were watching and listening to that wonderful Liverpool crowd waft their team to victory tonight. Hopefully they'llthen do the same come Sunday. Oh what pleasure it was to see Mourinho's men have to endure time wasting tactics they could do nothing about.

     
  • At 03/05/05 22:08, Blogger BLennon said…

    I don't give a monkey's what they call the park.
    I will continue to call it 'Celtic Park' and I'm sure (other than sponsored events) the pundits on TV and media will too.

    Give's the cash I say.
    B

     
  • At 03/05/05 22:20, Blogger Jinky said…

    Why are we dreaming up ways of making cash for the board?

    Anyway, what board is going to guarantee that the money will be available for players - unless we get a new manager in.

     
  • At 03/05/05 22:26, Blogger migsat30 said…

    Naw we shouldn't be whoring our stadium out to some dubious multi-national company who couldn't spell ethical if ye spelt it out for them.

    What we need to be doing is getting to feck out of the quagmire of the SPL.

    To all those who say, "call it the (e.g.) Nestle stadium, it'll always be Celtic Park to me" - aye, it may be that to you, but what about the newcomers and the ghuys and ghals down the line?

    Get a grip, if ye rename a stadium it takes on the characteristics of that shite and well you know it.

    I've got a Celtic top on, and that crass, bullshit Carling pish just wastes it for me - how many others feel the same.

     
  • At 03/05/05 22:39, Anonymous U2 said…

    If it means some sponsor name on the seats instead of CELTIC you can forget it.

    I'd support the naming of a stand for cash but not the stadium. It's Celtic Park and always should be.

     
  • At 03/05/05 22:52, Blogger BankieBhoy said…

    To those who think that Celtic "traditions" are more important than anything else.

    Do you support Martin O'Neill?Where exactly does the O'Neill ethos of playing the game fit in with the traditional Celtic style?

    Simply put,it doesn't.But I'm sure the majority of fans are happy as long as we are winning trophies and being successful.Therefore tradition is forgotten when it suits us.

    My views on making money for the club are the same.In a perfect world we wouldn't think about suggesting selling naming rights to the stadium to the highest bidder.But this isn't a perfect world,so if that is what we have to do to compete at the top level then so be it.

    If we don't consider these radical ideas then we will fall behind the rest of the big clubs in Europe.We need to recognise that.Time to wise up and stop the empty rhetoric that gets spouted so often when we discuss these things.

    If the idea is so abominable to some,please tell me what you would do differently to bring in extra cash?

    BankieBhoy

     
  • At 03/05/05 23:16, Blogger Jinky said…

    I don't support re-naming the ground and I'm struggling to support O'Neill just now.

    Is his mind on the job at all this season?

    New contracts for Hartson, Sutton, Thompson and possibly Lennon. Come on, move on.

    These guys aren't cutting it anymore, except Sutton but he can't play more than a few games in a row without picking up injuries now.

    The money on their wages should have been spent on younger, fitter players. Unless he's looking at resale money?

    This summer is his big test(whatever league outcome is) and can we afford to wait until August 31 for our new signings?

     
  • At 03/05/05 23:16, Anonymous Anonymous said…

    Taggsybhoy

    Well said Derbyshirebhoy!Great to have a bit of good fitba' news this week. What goes around Jose, eh!!

    On the stuff about Celtic selling its soul by naming the stadium. Well, we, the fans are Celtic's soul. The players won't play for nothing. Not even Neil Lennon.

    We will not see the days of 11 working class guys from the Glasgow area winning the European Cup again. Fact.

    If you accept that we are going to have to pay top dollar to compete in the Champions League (which is what I assume the opponents of the branding of the stadium want too)then the money has to come from somewhere. That is non-negotiable. The alternative is being "pure" and "untainted by commercialism" but stuck at the level of SPL challengers and no more.

    When you watch the Champions League, do you go out and drink Amstel beer or buy those bloody tyres (whose name I can't rememb