Sponsorship income is harder and harder to find so securing an improved shirt deal, while others flap to secure lesser deals, is a genuine result for the Celtic commercial team. Irish cider maker, Magners, will have their name of the Celtic shirt for three years from this summer.
This will be the first time Celtic does not share the name on their shirts with another Scottish club since the 1990s, apart from a brief period during 2012, in the weeks between Rangers being assigned to liquidation and a successor coming into existence.
The significant amount of coverage outside Scotland as a result of this season’s Champions League qualification will no doubt have contributed to Magners’ decision, as will the reputation of Celtic fans to toast their Irish heritage in good nature.
Let’s hope club, fans and sponsor can work to make this a long and successful partnership.
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CHARLES GREEN will recommend to the Board that Rangers try to find an escape route from Scottish football if the 12-12-18 reconstruction plans are pushed through.
The Chief Executive knows that in the current political climate it is difficult to play anywhere else, but he firmly believes that Rangers should explore all options as he is firmly against the proposals being hurried through.
In an exclusive interview with RangersTV, Green pulls no punches as he criticises a set-up which he feels most supporters don’t want.
He says the new set-up will render the remainder of the season meaningless and he insists it is only cash that is driving the adoption of the plan.
He said: “If this does happen what is the point of us finishing the season? Why should we send players out to get broken noses – like Ross Perry last week – or have players getting surgery when no-one can get promoted and no-one can get relegated.
“We might as well have a winter break now til next August. I can’t see any point in carrying on with meaningless matches.
“In what league do you win a division and then end up playing the same teams again the following season? There is no meaning to it, in reality.
“I haven’t read anything other than what is in the press and if that is what we have sat here eagerly awaiting to transform Scottish football, my advice to the board of Rangers is the quicker we can leave Scottish football the better.
“I can’t see anything that is going to transform the finances, the status or the excitement.”
Green knows that there is resistance by the European and World authorities to clubs playing in other countries, but there is strong feeling for a ‘Beneliga’ involving the top 12 teams in Holland the top eight in Belgium.
And Standard Liege have threatened to try to join Ligue 1 in France if permission for the Beneliga is not granted.
Green added: “On first glance, of course, there is nowhere for us to go because FIFA have made their feelings known on cross-border leagues.
“However, we have noted the comments of Standard Liege recently and what Peter Lawwell said at his AGM a few weeks ago when he discussed the changes in Europe.
“Hand on heart today there isn’t an option but that doesn’t mean we shouldn’t start looking for an option.
“If all we have to look forward to over the next four years is more madness then we would be failing as directors not to explore the alternatives.”
Oh dear
CG says he will advise the board that Rangers should quit Scotland http://t.co/ddUNRX5L
This day couldn’t get any better, I thought 2012 was a bumper but this is topping it
goldstar10 16:18 on 9 January, 2013
“@RFC_Official: LATEST: Charles Green will recommend Rangers try to leave Scotland if 12-12-18 reconstruction plans are pushed through:”
Ha Ha Ha Ha – he’s a card isn’t he?
I fancy some cider.
Any deals going at the old supermarket for lets say some…………MAGNERS.
Can we have the latest prices please on a case of 12
I like Magners;-)
ASonOfDan
16:08 on
9 January, 2013
Previous shared sponsors was down to circumstances but we have our own brand, story and traditions. Peter Lawwell.
good work .We do stand alone.Our story and traditions were there a long time before sponsorship and will be there long after,continuing to thrive,to grow and prosper with integrity.
goldstar10
Sevco(associate member) are the only club in Scotlands SFL who dont get a vote in re-construction :))
Today is a good day, even a feelgood factor around :))
IT WONT LAST, SOMEONE WILL BE ALONG SHORTLY
Exiled tim
Sounds like a deal sealer to me
They could go to N Ireland league and fly the flag Maybe stop there supporters from rioting every night lol!
I thought Rangers had already quit Scottish football?
If The Rangers are also leaving that would be wonderful. Not sure who would have them though. Mind you they seem to have some fans in Belfast going by recent news footage.
goldstar10
16:18 on
9 January, 2013
“@RFC_Official: LATEST: Charles Green will recommend Rangers try to leave Scotland if 12-12-18 reconstruction plans are pushed through: http://t.co/eFzL3nCp”
+++++
Wowsers, what a fantastically new idea.
I can imagine the orcish hordes upon reading that snippet:
Orc 1: yesssss, that’ll show them.
Orc 2: can we eat it
Orc 3: just a little bit off the legs; they don’t need them
Orc 4: haha, girfuy, Lawells puppets, we’re leaving
Meanwhile, on planet reality:
not a news reporter: that deid club made a lot of noise about leaving too; and they did, lol
Charles Green asks:
“In what league do you win a division and then end up playing the same teams again the following season?”
I am happy to provide him with an answer:
The Top League.
It is a little recognised fact that, despite winning dozens of Championships, Celtic have never been promoted.
johann murdoch
16:10 on 9 January, 2013
This year I will mostly be drinking..Magners..HH
[can you get green ice???]
Yes!
On a very cold day it is attached to Jabba’s shoes. But like the yellow snow, best avoided.
Why does the Queen not tell the neds in NI to gie it a rest and stop battering her polis?
It’s her fleg after all.
goldstar10 16:18
“@RFC_Official: LATEST: Charles Green will recommend Rangers try to leave Scotland if 12-12-18 reconstruction plans are pushed through:
Hmmmm, who said yesterday:
“…Rangers, who are simply getting on with their own affairs asking no favour from anyone.”
Which league in Europe is looking for a new member who is 6 months old, NO AUDITED ACCOUNTS and a zombie following ?
Must be plenty :))
shimmies33
Compare and contrast with PL.
Class v Crass.
HH
Oh look the Sevco cheerleaders quick out the blocks for their wee 3rd division team but not the mighty glasgow Celtic’s news.
Chief executive Charles Green will urge Rangers board to seek route out of Scottish football if restructuring of league goes ahead #SSN
Rot at the bottom of the league where you crooks belong.
First we had Andrew Dickson, then James Traynor, now old Chuckles himself.
Sevco website is a whole entertainment channel in itself.
“In what league do you win a division and then end up playing the same teams again the following season?”
Em – the SPL. But you’ve said you won’t be going there!!!
Wikipedia Hunfiltrated
H.P. Bulmer maintained international rights to the Bulmers trade mark, so that any exports were carried out via the parent company rather than directly exported from Ireland. Of course, as any Celtic supporter will tell you, this makes Magners Cider a brand new drink, as no-one has ever tasted it before. The fact that it only has a new owner/holding company, is neither here nor there for them.
LB
so will it be ciderhouse rules
To be fair to Chuckles, I can’t find much wrong with his full statement.
I do find it exceedingly funny though.
johann murdoch 16:10 on
This year I will mostly be drinking..Magners..HH
[can you get green ice???]
jm
not sure , but you can get yellow snow
although Frank Zappa warns against eating it
The Onlooker
HuskyCSC
GlassTwoThirdsFull
“In what league do you win a division and then end up playing the same teams again the following season?”
Em – the SPL. But you’ve said you won’t be going there!!!
—————–
BELTER!!!!!!!!!!!!!
“In what league do you win a division and then end up playing the same teams again the following season?
Erm…..the Premier league….
After that statement from Challs anybody think he has been on the Frosty Jacks
I think we should be MAGnanimous and celebrate sevco’s 1st birthday when it arrives with lots of jelly and ice cream washed down with lashings of Magners.
T e t
Too true but disturbing that media give him more airtime
He wants to stop playing now OK
He would need to give all those bears there season ticket money back No xtra income
Hows he gonna pay all those high earners !!
The guys a FUD but msm not strong or brave enough to have rational interview with him
Soundbites and air!!
I always thought that the primary purpose of participating in a football competition was… to win it.
Doubtless when he was masquerading as a journalist at the Record Jabba will have made known his opinion on the huns leaving Scotland to play elsewhere.
And I expect he will shortly be reminded of his views by those pesky internet bampots.
goldstar10, I’m all for it if they promise to take their rotten bigoted supporters with them.
I’d rather be an apple bassa than an oran……
Got half a dozen tins of Magners cooling in my fridge as we speak.
Have sevco moved yet?
Hail! Hail!
MurdochauldandHay 16:32 on 9 January, 2013
After that statement from Challs anybody think he has been on the Frosty Jacks
More likely a half-assed attempt to keep Celtic’s sponsorship news off the headlines. Be nice if Pete had an ace up his sleeve – maybe Hooper re-signing.
I’ve not read back but has kevjungle said anything about the blinder pedro and the board have done today???
I’m guessing not but let me stand up and applaud both pedro and the bosrd as this deal was done and they were waiting for the right time to release the details!!
Que Jabba and his silly rant que Celtic announce a multi million pound deal
How do you like them apples kevjungle
Hail hail
I hate to say it but its time to leave this hate filled bigoted league setup.
Im worried that is a DEADclub media statement that I agree with
NURSE!!!!!!!!!!!
till later all, enjoy your apples:))
I’ve just been into the loft and found a 1979 copy of the TV Times, or as it’s now known – the sex offenders register.
Well, actually we don’t play all of the same teams. Last season we played Dunfermline and some team called Rangers who have now disappeared.