Sponsorship income is harder and harder to find so securing an improved shirt deal, while others flap to secure lesser deals, is a genuine result for the Celtic commercial team. Irish cider maker, Magners, will have their name of the Celtic shirt for three years from this summer.
This will be the first time Celtic does not share the name on their shirts with another Scottish club since the 1990s, apart from a brief period during 2012, in the weeks between Rangers being assigned to liquidation and a successor coming into existence.
The significant amount of coverage outside Scotland as a result of this season’s Champions League qualification will no doubt have contributed to Magners’ decision, as will the reputation of Celtic fans to toast their Irish heritage in good nature.
Let’s hope club, fans and sponsor can work to make this a long and successful partnership.
Have you ordered your CQN Annual yet? Get it here!
You can read the latest edition of CQN Magazine free online by clicking on the double headed arrow at the bottom right of the graphic below.
[calameo code=000390171cc0c3617c8cc lang=en page=54 hidelinks=1 width=100% height=500]
920 Comments- Pages:
- «
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- ...
- 25
- »
Coming up live on #SSN we’ll speak to Derek Johnstone about Charles Green’s reaction to Scottish football’s restructuring plans
Look Sevco tv quick off the mark again.
Have Newco sealed their sponsorship deal with Poundland yet?
Magnerstastic CSC
glasstwothirdsfull- Of Magners ? I think Challs is due 360k if Sevco get promoted,but they will be in the same league….?
Afternoon all
Sad to read the news that Wilko Johnson has been diagnosed with terminal cancer.
H x 2
Hen1rik-Jack Irvine earning his corn,hope the wee lamb has a nice cold refreshing Magners to chill a wee bit.
googybhoy ♥ Celtic
I just can’t see it being as straight forward as it seems on the surface.
Much wailing and bleating will follow from the msm.
I hope you are right, but knowing scotland, I won’t be holding my breath.
whit problem Chuck?
you move from 4th tier to 3rd tier
quelle problem….
Neil canamalar Lennon hunskelper extrordinaire
look at design 4
What’s the betting the hun “walking away” story will be billed higher on reporting scotland than the Celtic Magners deal.
Bring back Cat Coobie, thon other big lady is scary.
What’s Chas on about? they have always been in a league of their own for so many things!
I live in Clonmel a couple of miles from the plant where Magners is produced, some lad earlier in the thread said it might be Bulmers on the shirt but I can assure you it wont. The cider here was originaly produced by a family called Magners, they then bought out The Bulmers Brand in IRELAND, thus when I go for a large bottle of cider with a pint glass and plenty of ice its a bottle of BULMERS i’m drinking. When the Irish Company expanded and started exporting, they discovered the British Company Bulmers were producing cider abroad under the Bulmers name, so they had to revert back to MAGNERS for all sales outside Ireland. So Irish Cider is Bulmers in Ireland and Magners abroad, and the Bulmers English Cider can’t be marketed in Ireland but is sold abroad as BULMERS. Confusing isn’t it.
will hun2 be given an extra six months to submit their books again ?
I hope somebody tells the Shortbread Loyal and SSB that the huns are a 4th tier team without a vote,and are an irrelevance to any re-construction plans.
ernie lynch
15:55 on 9 January, 2013
Apples 1
Oranges 0
==============
Outstanding.
What league in which country do we wish Sevco to ply their dignified trade in ?
so have Celtic abstained from reconstrucction negotiations ?
ASonOfDan
17:16 on
9 January, 2013
So the SFL associate member who have no voting rights for 4 years threaten to quit.
lol!
————
I have asked a few sevconions(new club) why they have no voting rights(need to be alive two years)I think :)))
They said they will get back to me,
stillwaitingcsc.
pigalle
North Korea
Lots of lads on this thread over recent weeks were accusing our Board of collusion in trying to get Sevco bumped back into top flight ahead of schedule etc. In past week Board issues Statement talking about last years game being final Old Firm game & re-iterating our 125 year UNBROKEN history. Now they have negotiated a seperate shirt sponsorship deal. They are supporting reconstruction that leaves Sevco marooned at the bottom with Charlie squealing and threatening to walk away. The Club have listened to us and have acted accordingly we should acknowledge this and put an end to sniping.
leftclicktic
I saw that today also ,my first thought was
OH THAT’S A SORE ONE
hail hail
ta ta chuck
scotland does not need to huns
we have proof
corkcelt
hail hail
Are Sevco now going to apply to join The East Of Scotland league,and let Spartan gain their rightful place.
Come on bhoys, it’s unfair to have a go at Mr Green for his comments about winning a league.
After all, how would he be expected know what happens when you win a league??
Magners Cider…two words which go well together, and also make an anagram of another three words which go well together….Gers And Crime.
Challs obviously trying to hijack our multi million pound Magners deal.
Just lost a tenner, I bet my good lady that John McKay would
wear a green tie tonight, canny believe I got it wrong :-)
“We are not defined by any other club. We are Celtic and that is witnessed here today. We have our own brand, story, traditions and a powerful offering to any sponsor. Here we´ve got Magners who fit with Celtic in terms of its global aspirations.
Peter Lawwell
Nice one
Today is another great day for the Club. I’m really buzzing, its simply magic being a Tim.
Talksport now talking about Charlie.
SSn………………………………..Green threatens to take the referees with him
for octogenarians:
Are you cliaming your Affordable Warmth Dividend one off payment about £100 from Glasgow District Council finance services, those on benefits may have already received it automatically though some slip through the net, if you do not receive benefits you most likely know nothing about this Dividend.
You can discuss Affordable Warmth Dividend with Financial Services Revenues and Benefits staff by telephoning 0141 287 7961
philvis GIRUY (thumbsup:o)
!!bada bing!!
17:44 on 9 January, 2013
Hen1rik-Jack Irvine earning his corn,hope the wee lamb has a nice cold refreshing Magners to chill a wee bit.
I’m sure Jabba is placing the fork with the succulent lamb into Chuck’s mouth as we speak
Astounded by the sponsorship deal as I thought it would be something else- a text I received earlier suggested that Jabba was defecting- I just read it again and realise it says defective
Walker kicks off snyde by going easy on Chuckles. This same show ridiculed DD every time he dared to mention the possibility of Celtic playing outside Scotland.
BSR-VG
Apparently the Sevco fans are enjoying going to all these new places Annan, Peterhead etc…..what a load of you know what.