The business model of the SPFL’s new sponsor, cinch, is to sell cars directly to the public, cutting out the dealer network. Newco’s chairman owns a large car dealership which sponsors Newco (although it is not a shirt sponsor).
Newco have refused to comply with the SPFL contract by adding the cinch logo to players’ sleeves and elsewhere. They claim compliance would break an existing commercial deal, presumably with their own chairman, but have refused to provide evidence of any existing deal to the league.
League and club sponsors often conflict. While the SPFL was sponsored by Ladbrokes, Celtic had Dafabet blazoned across their chest and Newco had their own gambling partner. Newco’s position appears to be that any club with a pre-existing agreement with any one of its partners can veto a league sponsorship deal. Quite a thing, with 42 clubs, some of which have 20 commercial sponsorship partners.
It is always possible that the SPFL’s rules are poorly drafted on such matters, the SFA were able to exploit what appeared to be a clear rule before, but the League have examined their position and have escalated the issue. Yesterday, chairman Murdoch MacLennan wrote to all 42 clubs, stated the league’s position and informed clubs he had referred the matter to the SFA’s arbitration process.
If you think this all seems a bit contrived, you are not alone. Why stand and fight on such a puny hill? Newco are not the private fiefdom of their chairman, he is not Cnut (be careful), able to turn the tide against cinch, so why antagonise every non-compliant club in the league?
Newco want rid of MacLennan and especially SPFL chief exect Neil Doncaster. Neither will do their bidding. If the club can find a contractual oversight, it gives them grounds to call for their resignations, again.
There are other mattes at play; step forward Malmo manager, Jon Dahl Tomasson, who yesterday alluded to the matter we discussed in our State of the Club blog 10 days ago. Newco need Champions League money more acutely than oxygen itself. Should the wheels come off the white charger tonight, you can expect conflicts on every corner.
I never get what is it about people who think they are too special to follow rules. There is a want about them. Are we going to see pyros from the Newco directors’ box next? Seems logical. Fight The Man, even if The Man is just a salaried someone, responsible for converting advice or strategy onto structure.
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No chance to build momentum or pressure on us with Saturday wins while we play Sunday.
BACK TO BASICS – GLASS HALF FULL on 10TH AUGUST 2021 11:12 PM
Two high profile players to be sold.
Some so-called superstar-in-waiting will be signed at the end of the window to placate the hordes.
Nathan Patterson to the rescue
That high perch is wobbly. Easy to topple.
This will result in a more evenly matched fight for the title.
Over to you Celtic.
The good thing is,we won’t be playing catch up with Sunday games….
Dunno about dat, last Saturday proved a lift alright. Ah well, plenty of Sunday’s to look forward to now.
Tonight was possibly the biggest result of the season for us, in a game we had no involvement in.
That could define the next decade, no exaggeration.
It should never have come to that, but in my opinion, that’s the reality.
If we can now kick on another generation of domination awaits.
‘kept building’?
Eh?
You serious or not trying?
More real debt
More deferred payments…Helander probably told Malmo players that his club were ‘running on fumes’.
A playing squad that i would value at £15m.
£2m a month short for running costs.
What a fantastic meltdown.
Ignore all nuggets………
welcome back gordon.
i think this is good news.
F
https://twitter.com/lfmunro/status/1425219942111186945?s=08
Boyd sick😁
Boyd sick? Pfft, you dont say.
Celtic40me – indeed.
Tavernier a highly likely candidate to be papped.
If so, six months from now it will be “James who?”
“Next contestant we have BB answering questions on his specialist topic, the feckin obvious”
But it is not a seller’s market right now.
Most clubs cash poor.
But almost none as cash poor as Sevco.
If Jon-Dahl Tomasson knows it you can be sure potential buyers know it too.
As for Tavernier, decent athlete, terrific crosser of a ball … but an absolutely dreadful defender.
Ignore all nuggets………………
Headline in Sweden?
“Innocent off but Malmö defeat the guilty”
BACK TO BASICS – GLASS HALF FULL on 10TH AUGUST 2021 11:30 PM
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Der Hun just doesnt get it when it comes to the value of players down south. Sure enough clubs will look at last season on their on merits but with a large pinch of salt into the mix. Sevco expecting a return on nomad players that have had a good season vis a vis a tried and tested Celtic route to transfer money? Der Hun is kidding themselves and will end up with the pittance they deserve for playing hard ball.
The unravel has started.
Even Graham Spiers – the respectable face of the bandwagon – having a dig tonight.
No one likes them right enough.
BB, but you didn’t ignore all nuggets, that was my point.
Kinda pathetic and sad situ when a grown man wakens and the first thing on his mind is to check his phone to see if Malmo pumped them.
Weird, too, how such pathetic and sad behaviour can make this grown man so cheery.
HH
Sionnaigh – indeed.
More than two years now since Stewart Robertson (CEO at Sevco / middle management material anywhere else) spouted that they wanted a “Dembele level fee” for fat boy.
A transfer/sales strategy based on delusion and keeping up with the Joneses.
Built on sand with sales to prove it
BACK TO BASICS – GLASS HALF FULL on 10TH AUGUST 2021 11:30 PM
No one’s signing anyone in that team tonight for decent money
Just saw some highlights.
Malmö comfortable winners.
A cinch you might even say?
🤭
Night all. Enjoy tomorrow.
FF: we lost to two flukey goals!
FFS the two Sevco goals were a deflected shot last week and tonight a cross from Kent that hit Morelos on the neck.Mind you, Kent was probably aiming for his neck given that its wider than my waist!
Well, that’s £30m swirling down the drain! Might be time to stock up on jelly and ice cream again!
Its SPFL title or bust now! Its Deja Vu all over again! 🙂
I’m hoping that Ryan, in the short period Ange has been here, will decide this is the best place for him to play his fitba – Skilled and very energetic – Run All day. Celtic will obviously have to give him a Good contract for him to decide to do so – The EPL is sickening Money tbh…. but he can set up so many of his Family for Life with that Cashboolah.
I Hope he signs again for Celtic.
Money can be a curse Scooby Dooby Doo.
Back to Basics – A pal of mine is an agent (ex Tot Hotspur) and had a right laugh when I asked about Sevco’s credibility in the transfer market. One observation he made was that Just because Steven Gerrard sez so and so is a player doesnt make him a player. The market and the value of the club dictates his worth. This new Rangers (sic) have no established ties with anyone in the market, they’re starting afresh with everyone and we’re all suspicious before the first conversation is entered to. They have no credibility whatsoever because they havent earned it. That comes with time and sell on clauses that arent made by a desperate club doing a stupid deal in the first place!
Malone Bhoy on 10th August 2021 11:21 pm
Tonight was possibly the biggest result of the season for us, in a game we had no involvement in.
That could define the next decade, no exaggeration.
It should never have come to that, but in my opinion, that’s the reality.
If we can now kick on another generation of domination awaits.
……………………………………………………………………………………………………………..
The first weekend said ALL you needed to know about how HARD the SFA are gonnae help this NEWCO to get the Guaranteed Money they missed Tonight.
Cameras at the Ready – Prepare to Flash!!!!
https://www.youtube.com/watch?v=l_RfediFJFQ
PETEC on 10TH AUGUST 2021 11:51 PM
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Agreed mo chara but dont think his head will be turned from playing down south this season. Not sure if the door’s still open to negotiation but if not, c’est la vie. We need to get on with it.
Chuck Berry – C’est la vie
https://www.youtube.com/watch?v=d1oyvAMtFsk
But……but…..what about the co-efficient?
Another Hampden shower moment..how to take away good feeling after Sunday and guns loss .lawell appoints Strachan…si kiss goodbye to new backroom staff.and thought that we have a new CEO..
31003 on 11TH AUGUST 2021 12:04 AM
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That’ll help Sevco avoid going straight into Europe’s Conference league…..next season.
MARADOMINIC on 11TH AUGUST 2021 12:08 AM
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An excellent appointment. Thankfully we still have or ex CEO too.
Does Gerrard get out now? Or wait until he’s beaten in the league by an Australian no-mark
Eh? Eh?
Sevco are out of the Champions league,end off ,let’s remind this board that Ange needs more players ,and that’s all I’m saying .
CELTIC40ME on 11TH AUGUST 2021 12:17 AM
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If MK Dons had upped their offer he’d already be away ;-)
This has been an excellent read back 👍🏼
Quad – glad you’ve had a good start to your morning. I think we all will have a spring on our steps come morning.