Donald, Ashley, cost of hubris laid bare

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Delighted Aberdeen are now free of their “debt servicing burden” after long-term supporters Willie and Elaine Donald proposed to reduce net debt by an astonishing £14.9m.  The club have been able to service their debt but it’s been caught between paying for old overspends and driving ahead with a new stadium to provide for its future.

Aberdeen has a vibrant business and corporate entertainment sector which the club is well-placed to exploit.  In the right environment, specifically, playing a regional league with a new stadium, they could be transformed into a European power, as they were back in the day.

Unfortunately, it’s not all rosy positive financial news for Scottish football clubs.  Rangers International’s statement to the stock market this morning confirmed that Mike Ashley’s £2m loan will not be enough to see the club through to the end of this month.  Ash’ has provided a further £1m, which will take them through to the second week in December – at least!

The statement confirms yet more money will be needed before the end of the year and that the directors have begun a cost cutting exercise.  So where does this leave them?

Living week-to-week is fine if you are within sight of season ticket renewal deadline but that’s six months away.  The funding requirement to get them to that day is likely to be north of £10m, with Ashley now the only wallet in town.

A great deal of analysis is taking place over his commitment to the SFA that he’ll not acquire more than 10% of the club, but this overlooks all the important factors, specifically that owning more share capital is neither necessary nor helpful to Ashley.

Football clubs are a collection of businesses.  There is the football, of course, but there is also a media business (print, online), retail services, brand merchandising, corporate hospitality, there’s advertising space to fill, and with some, there’s a link to a charity, which requires administration.

The charity and football operations cost money but everything else tends to make a profit.  Football clubs are horrible entities to manage.  You have unrealistic competitive pressures, fans who demand conflicting objectives and your performance can be undermined by a defender’s lapse, before you’re scrutinised in public. Only lunatics would apply.

By contrast, corporate retail management is a walk in the park.  Ashley already has a healthy share of Newco’s retail, merchandising and IP rights.  He can and will make money out of them, and no one has been able to tell me why he’d be remotely interested in owning an ounce more than Rangers International.

The funding which will get the club through the rest of the season is likely to cost them all those profitable income streams in perpetuity.  There’s a good chance security will be required over the property assets too.

Newco is pretty much hollowed-out already but the scavenging isn’t finished.  By the time the consequences of all that ‘we will continue to act like a big club’ nonsense of the last two years has comes home to roost, the cost of their hubris will be laid bare to even the most blinkered mind.

All of this was inevitable when Sir David Muray overruled his board’s recommendation and sold out oldco to a liquidation expert.

TIME CHANGE Remember, we’ve got Davie Hay on the blog tomorrow from 9:30 – 11:30.

You can get copies of Caesar & the Assassin, Billy McNeill and Davie Hay’s accounts of managing Celtic from Jock Stein’s departure until the appointment of Liam Brady, signed by both Billy and Davie here.

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912 Comments

  1. geordie munro

     

     

    23:29 on 12 November, 2014

     

     

    1 start & 3 sub appearances in last 14 games. No appearances in last 6. I would say not in managers plans.

  2. In the heat,

     

     

    I think he’s went of the boil a bit but young mcgreggor had a smashing start to the season. That canny be denied.

  3. Kojo

     

     

    23:13 on 12 November, 2014

     

     

    Ma Read o’ Ronny.. is

     

     

    Commons, disnae fit his Template.

     

     

    neether ..diz..

     

     

    Broonie…

     

     

    Kayal.. Nevah..

     

     

    Nor

     

     

    Bitton..

     

     

    The reason tha Ah mention these Guys.. is that NONE of them.. (Yes, Even.. Broonie.)

     

    possesses the Correct Attitude.

     

     

    Ronny , luvs a Guy who his the Get up n Go..that… Steffi Displays.. which is..

     

    Determination tae Succeed..n.. Hiving the Correct Attitude( See . Steffi’s Goal Scoring..Never say Die. Effort.. Agin the Aberdeen in the Recent game..

     

     

    He exuded.. All these Qualities.. which.. Ronny n Me.. are Lookin Fur..in a Player.)

     

     

    That..in a Nutshell..is

     

     

    Ronny’s Template.. o the Type o Individual that he is Lookin Fur..

     

     

    So. far..in this Celtic Team..

     

     

    Thur ur.. Na Anither Steffi Type.. that Ah kin See..

     

     

    Ah happen tae agree wi Ronny’s Thinkin..

     

     

    Fur..

     

     

    When Ah look at a Player.,, the First thing Ah notice Is the Particular Player’s

     

     

    ATTITUDE..

     

    ( As a Matter of Interest… The Last Celtic Player whom Ah noticed as Hivin .. this Correct Attitude.. wiz….Neil Lennon.

     

     

    He wiznae Blessed wi Much Skill or Ball Control..

     

     

    But.. He didnae Let a Little Coupla LeetleThings; like Those. Stop Him..

     

     

    Tae Me.. The Correct Attitude ,is the Foundation.. the Very Essence,if ye like.. (Ah like .. Foundation…ed)

     

     

    Which Any Good Player must Possess..

     

     

    All the Good Player’s that Hiv come thru the Ranks o’ Celtic..

     

     

    Possessed.. that.. Certain.. Correct Attitude.. n.. Positive Determination tae Succeed.

     

     

    Yes.. Ronny wull slowly but surely, Impose his Will .. oan Celtic in carrying oot his

     

    March tae his Ideal..

     

     

    Ah am sure of that as Ah am sure that..

     

     

    Celtic wul Mollicate the Sevco.. when They Turn up .

     

     

    P.S.

     

     

    Ah believe that Johnny Guidetti has the Ronny Template.. which is Great.

     

     

    Kojo

     

    Still,Laughin’

     

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

     

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

     

     

    I agree with just about all of that.

     

     

    You knit things together very well.

     

     

    When we fast forward in Time, perhaps so many things aren’t as they seem, I’d be so Bold and say they are the opposite of what anyone thinks at that Precise Moment.

     

     

    Think about a New Born Baby Born into God’s Created World, an incredible moment in Time for All concerned.

     

     

    Think about a Much Loved, or even a Much HATED figure leaving God’s Created World.

     

     

    I’d really like Paul67 to just talk about the Celtic.

  4. Gary67,

     

     

    You may be right but he’s featured a helluva lot this season for someone not in the managers plans.

     

     

    A club like celtic need more than a first 11 and a few subs to operate through a season. And those who don’t always make the squad aren’t instantly cast offs imo.

  5. As its International week and therefore a quiet one on the Celtic front I suggest, in the spirit of fleagle betting, the friday quiz, etc that we all vote for our favourite blogger.

     

    let me open the proceedings with…..

     

    KevJungle

     

    my favourite CQN’r

     

    lets make it interesting

     

    3 choices with points.

     

     

    KevJungle 3 points

     

    Neganon 2 points

     

    Sipsini 1 point

     

     

     

    what else tae dae?

  6. In the heat of Lisbon.

     

     

    You obviously don’t rate McGregor. Do you not see any positives

     

    in his selection at any time ?

     

    When judging him do you consider his goal tally ? His age ?

     

    Experience ? Being played out of position ?

     

    No offense mate but when young guys in their first season

     

    get pelters with no exterminating circumstances it sadly sums

     

    up why so few are given a chance. The Celtic support are filled

     

    with fans with no patience .

  7. In the heat of Lisbon on

    HT, Geordie,

     

     

    i will watch on with interest but feel that a fit James Forrest shows him what direct running, inside or outside, is all about!

  8. Petec..

     

     

    Afore Ah go oot the Door… Ah must GIe ye a Reply, tae that Pal..

     

     

    First.. Thanks fur Reading..

     

     

    You n Ah are oan the Same..CLOUD..

     

     

     

    Is it Seven or Nine?… Ah always get them Mixed up!

     

     

    Nae Matter.. but,it sure is a Happy Place.

     

     

    N..

     

     

    Ye ur Right.. Aboot Sir Paul.. n.. his Headers.

     

     

    Celtic, Talk…tae me .. is..well…. Everything… Awe the Rest of the Stuff is

     

     

    well.. STUFFING.

     

     

    Sir Paul, knows that, well..

     

     

    but..

     

     

    Ah mak allowances fur Him.. fur he his a Deadline Line tae Fill..

     

     

    N.. If Is Very Difficult tae Come up wi.. Different Talking Points..

     

     

     

    But.. Ah hiv hid the Rangers Talking Points… Up tae Here n Here n Yep…

     

    Here .Tae!

     

     

    Anywey.. We ur Awfy Hard tae Please..urn’t We?

     

     

     

    Ah Guess So..

     

     

    Ach..oan second Thoughts..

     

     

     

    Let Sir Paul.. Dae Whit he is Daein… fur..

     

     

    He diz a Hellava Good Joab…

     

     

     

    Nice Chatting Pal.. as Always..’

     

     

    Kojo

     

    Still Laughin…

     

     

    Goodnight, Vienna!

  9. Margaret McGill

     

     

    23:45 on 12 November, 2014

     

     

    petec

     

    … why would one afford a response to a West of Scotland drivel dict?

     

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

     

     

    Not sure what you are Saying?

     

     

    I’m guessing you are criticising me for agreeing with Kojo about Celtic points he is making?

     

     

    Whilst introducing Fergus?

     

     

    Am I reading you right? or as usual am I wrong?

  10. Seems there was a bit of an incident in Irish team Hotel. Details sketchy but first reports seem to suggest it involved a member of the public and Roy Keane. Following incident Keane called the Coppers.

  11. DD,

     

     

    Aye probably neebs. And lack of serious competition.

     

     

    You spent yer winnings yet?;)

  12. petec

     

     

    23:53 on 12 November, 2014

     

     

     

    Say it, say it, say it

     

    (He can’t say it)

     

    He’s just an imperfect man

     

    Trapped in an imperfect body

     

    Ain’t happy or sad, lonely or sorry

     

     

    Mr. Slo-Blo, Mr. Yo-Yo

     

    Mr. See which way is the wind gonna blow

     

    Hangs from a wire, fingers on fire

     

    Drifting higher and higher

     

     

    He tried to be smart to catch out his own heart

     

    Cruel to be kind as he cut out all the soft parts

     

    But some days in little ways

     

    Love seeps out in the things he says

     

    And all he really wants is to feel grown up again

  13. In the heat of Lisbon on

    Angel,

     

    i have only called it as i see it mate. i go to every game home and away and am giving what i thought was a balanced opinion having followed the team for 40 years+. Many players have made an impact at an early age, and yes you are right the kid has scored a few, but when the goals arent there i see no/very little contribution.

     

    hope you’re right and i am just an impatient, want everything today, kind of Celtic supporter.

  14. Reported story on Keane is that a guy in the Hotel asked Keane to autograph a book and Keane said no. An argument and a scuffle ensued and the fan ended up in Hospital & the Cops were called. FFS If this is accurate we did dodge a bullet. What a feckin way to be preparing for a big game.

  15. Corkcelt…bit harsh mate…

     

    We dont know what was said….Keanes a man first assistant manager second….

  16. Margaret McGill

     

     

    23:57

     

     

    ~~~~~~~~~~~~~~~~~~~~~~~~

     

     

    I didn’t realise it at the Time but the Gerald McLellan fight impacted me a lot harder than ever before. Nigel showed No Fear, got knocked right out of the ring as well, and STILL came back fighting as hard as he could, he eventually Beat him.

     

     

    He Beat him to a vegetative state, Nigel has had to live with that ever since.

     

     

    He obviously had nightmares. I hope you huvnae ever had nightmares?

     

     

    Sl££p P@r@ly$i$

  17. DD,

     

     

    Canny mind. I think he has.

     

     

    There’s probably more but not overly keen admitting it :)

  18. BGX I accept we don’t know the details, and I did qualify my post by saying “IF” the reports are accurate.

  19. BGX

     

     

    23:59 on 12 November, 2014

     

     

    Apart from yourself who else do you like to read on CQN?

  20. Scotland vs. Ireland

     

     

    Born Glasgow, very very Irish background. I’m cheering for Scotland…….but hope that Aiden does really well. He’s a real Celtic Bhoy and will finish his career back with us

  21. Overseasbhoy….after he played him in warsaw…i gotta admit i thought Deila was a dud forsure…still to be convinced but at the mom ..ok we aint playing great…but results are good….lets wait and see..

  22. weet weet weet(GBWO) on

    !!bada bing!!

     

     

    Or could be,the roll’n square smacking the prawn sandwich ;))))

     

     

    HH

  23. Margret mc gill…you…Hamilton tim…CorkBhoy….MWD……when im in a certain mood….SFTB…NEGANNON2….AULDHEID is above me …ha.