First mover advantage in Japan

229

Despite doing the same to Germany in their opening match, I think the world truly woke up to Japanese football last night.  Beating Spain and Germany to top your group is an incredible achievement for a country that Celtic have been able to sign footballers from for a fraction of the budget we spend locally.

We have a first movers advantage, but Japanese agents are not doing their jobs right if they fail to exploit the higher profile attached to Japanese players as a result of this World Cup.  Celtic’s information advantage has shortened.

Other things have gone in our favour.  By 1 January we will have five Japanese players on our books, with the profile of the game in that nation at its highest in 20 years.  Ange Postecoglou also ‘enjoys’ celebrity status.  Celtic must surely tour there next summer.

We have work to do to ensure we do not have to face Uefa qualifiers, but the preparatory work can get underway now, hopefully ahead of confirmed dates by April.  Go large.  Bring trophies, including the European Cup, involve Shunsuke Nakamura, run summer coaching sessions for kids.  Build partnerships with Japanese clubs, leverage Adidas’ formidable market knowledge to build a merchandise channel.

Celtic did great work to recruit from Japan.  The national team’s World Cup success in putting thousands at fan zones at 2.30 in the morning, though, has been a stroke of good fortune.  We will hopefully have a few weeks and some discretionary budget to take a gamble on building a sustainable relationship with the Japanese market.  Do it, Celtic, before the sun sets on a great opportunity.

Click Here for Comments >
Share.

About Author

229 Comments
  1. Pages:
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7

  1. Tour to Japan – green is considered an auspicious colour in Japanese culture. We have an inbuilt advantage. Surely we are going all-in.

  2. SETTING FREE THE BEARS FOR RES. 12 & OSCAR KNOX on 1ST DECEMBER 2022 8:49 PM

     

    “How come Germany’s 4th goal was ruled as ok for 2nd phase when he had been much more offside than Griezmann had been with his equaliser”

     

     

    FWIW I heard a theory on this that with the Griezmann goal, the officials considered the header from the defender as a deflection and not a deliberate action and therefore it wasn’t a second phase of play when Griezmann struck the ball?!

     

     

    QB

  3. glendalystonsils on

    Let’s hope Michael Nicholson is his own man and that Dermot doesn’t have Peter Lawwell on speed dial.

  4. S.O.A.L

     

     

    Welcome back yi bam :-),hope alls well,good to see youu here.

     

     

    It’ll be a suprise if it’s anyone other than Peter,am sure Dermot will let us down accordingly.

     

    :-)

     

    HH

  5. The Spirit of Arthur Lee on

    AT

     

     

    Doing alright mucker

     

     

    Hope you are also well

     

     

    Do you think Mr Lawwell has found the biscuit tin

     

     

    Love

  6. Celtic seems to have a real problem in attracting fresh blood to our board. Desmond runs us like family corner shop.

     

     

    It was always going to be Lawwell, that’s been obvious for sometime given the revisionist nonsense p67 has been shovelling.

  7. Aw Naw, despite all signs of outward progress, our guardians remain a bunch of absolute tinpot cronies.

     

     

    Chairman Lawell is a state of mind. One that should have been consigned to the Celtic museum.

     

     

    HH

  8. GlassTwoThirdsFull on

    Great to see our modernisation programme gathering further pace.

     

    Wondered if it might have gone to Wilson as a reward for his demotion comments, but after the drip drip articles exonerating Lowball for his role in the appointment (and retention) of Lennon it was pretty obvious which way the wind was blowing.

     

    Onwards and backwards…..

  9. What is the Starz on

    God bless Peter Lawwell, keeping the green flag flying despite the begrudgers malcontents and naysayers…

     

     

    Have they not suffered enough

  10. AN DÚN on 2ND DECEMBER 2022 1:01 PM

     

    Celtic seems to have a real problem in attracting fresh blood to our board. Desmond runs us like family corner shop.

     

     

    It was always going to be Lawwell, that’s been obvious for sometime given the revisionist nonsense p67 has been shovelling.

     

    ===========≈==========≈

     

    Maybe not so AD.

     

    The appointment of PL is non executive.

     

    Michael is still driving forward.

     

     

    HH

  11. Huns will be over the moon.

     

    Goodbye Ange sooner rather than later.

     

    Its been fantastic, but now what a pick me up for sevco.

     

    I wouldn’t he surprised to see Lennon back by this time next year.

     

    There is a real sickness at the club and everytime we attempt to really move forward, like appointing Rodgers and now Ange, we shoot ourselves in the foot.

     

    Truly gutted.

  12. Desmond said Peter Lidl ‘ was the outstanding candidate….’…..aye,as if there was a dozen others in for it,sheer contempt for the supporters

  13. The inevitable has happened, no chance he was leaving the club, he knows where the skeletons are and where the light will never shine if he has anything to do with it, who recently mentioned snakes.

  14. Tom McLaughlin on

    Non-executive means it’s a token appointment. His powers are limited to calling and chairing board meetings. He cannot vote. As non-executive chairman he doesn’t even get paid.

  15. Quadbhoy

     

     

    “FWIW I heard a theory on this that with the Griezmann goal, the officials considered the header from the defender as a deflection and not a deliberate action and therefore it wasn’t a second phase of play when Griezmann struck the ball?!”

     

    ——————————

     

     

    I could accept that if there was even a modicum of truth in that, but, anyone watching the Tunisian defender could not mistake that as anything other than a deliberate clearing header.

     

     

    Reffing and VAR inconsistency remains on the charge sheet

  16. GlassTwoThirdsFull on

    Lambert14

     

    It’s quite possible to shoot yourself in the foot by accident – ONCE…..

  17. Shameful utterly shameful that this man is anywhere near our Club! The last 10 years were a disgrace with his meddling behind closed doors, selling the family silver at every opportunity. He will have influence, he does have the ear of the people that matter, is the rash of selling stories coming out just now down to him? I am so full of distrust and loathing for this man. Shame on you Celtic!

  18. thebhoywithmcgraininhisside on

    PL is coming back as non-exec chairman replacing Ian Bankier. What do you remember Bankier doing during his reign as chair? Because, aside from answering a few questions at an AGM, I don’t remember him doing anything.

     

     

    If PL somehow starts calling the shots going forward then it is the fault of Nicholson for allowing it. PL has contacts in the game & in European football admin that may well prove advantageous to the club.

     

     

    Lambert14 Rodgers tried to engineer moves for Celtic employees to a club in China behind the board’s back. He soured his relationship with the board & CEO all by himself.

  19. WHAT IS THE STARZ on 2ND DECEMBER 2022 1:11 PM

     

    God bless Peter Lawwell, keeping the green flag flying despite the begrudgers malcontents and naysayers…

     

    Have they not suffered enough

     

    ——————–

     

    You are not alone what is the starz.

     

    I know plenty of gullible people just like you.

  20. Tom McLaughlin on

    I shall now leave CQN to the dummy-spitters.

     

     

    The weeping and gnashing of paranoid teeth won’t be a pretty sight.

     

     

    I’ll be back in a fortnight.

     

     

    Bring on the Dons.

  1. Pages:
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7