Hummel, Elite, rescind Newco agreement, start proceedings


Hummel UK and The Elite Group issued a statement today noting they were rescinding their agreement with Rangers FC [sic.] with immediate effect, “due to the club being in material breach of contract.”  They add that they have commenced legal proceedings against the club.

The statement reads:

“Hummel UK & The Elite Group was proud to have entered into a supplier agreement with Rangers Football Club in good faith in March 2018.  We saw this as an opportunity to work together for the benefit of the club, its supporters and the Hummel brand.

“However, despite being given warranties and assurances by the Rangers board that the club was free to enter into their arrangement, it transpired that Rangers had previously signed a conflicting agreement with a third party.

“The club has therefore been unable to fulfil its obligations to Hummel & The Elite Group, which would have included the creation of a Hummel branded area within the Ibrox Megastore, along with crucial marketing activity such as perimeter advertising, player activations, and promotion on the Rangers FC website.

“Hummel UK & The Elite Group has nonetheless made payments to Rangers totalling c. £2.5m and supplied kit worth approximately £1m.  Despite doing all of this in good faith, we are now facing some public statements from Rangers which are not correct.

“We have been unable to find a way forward despite making repeated efforts to reach out to the club.  It is with regret that we have therefore rescinded our agreement with Rangers FC with immediate effect, due to the club being in material breach of contract.

“We remain willing to try and resolve matters with Rangers FC on an amicable basis.   Contrary to reports, Rangers is not owed any further payments from Hummel UK & The Elite Group at this time and we are disappointed by Rangers’ decision to commence legal proceedings in respect of these issues.  Those proceedings will not result in any payment to Rangers and are an unwelcome and unnecessary distraction for the club, its fans and Hummel.

“We have now begun our own legal proceedings against Rangers which we are very confident will result in a positive outcome so we can all move forward.”

This afternoon, Newco Rangers online store’s is selling Puma produced replica shirts from the 2017-18 season.

Next week, I plan to discuss financial matters with significant consequences for Newco.  They should not get too excited about the prospect of two Scottish entrants to the Champions League in 2021.

Also, I have had the statement since before 10:00 this morning (been in meetings since).  Curious that it has not been carried by the mainstreams.

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  1. macjay1 for Neil Lennon on

    CHAIRBHOY on 22ND FEBRUARY 2020 10:45 AM


    MACJAY1 @ 8:41 AM,



    Chooon!! The young Colin Hay is so different…






    Indulge me.



    Colin fae Saltcoats. About Ringo .





  2. Back to Basics - Glass Half Full on

    Shame on you Brennan.



    A disgrace to journalism.



    Peddling spin, lies, deflections.



    Why can’t you be more like Jabba?



    Disciplined, august, noble, principled.



    Sevco, Hummel and Elite all owed ABJECT apologies.



    Sevco are a well run, well directed, well governed institution with a clear strategic direction.



    Sevco are profitable and transparent in equal measure.



    Sevco invest significant time and effort to build business relationships with partners to deliver mutually beneficial outcomes.



    Sevco are never in court.



    (Anonymous poster signs off his “opinion dressed up as fact” rant with a disproportionate emotional crescendo)



    Shame on you Brennan.

  3. Funny how alex thomson took cold feet with the huns’ story…but is back, bigger and braver with a new/old story…another gobshite journalist!

  4. garygillespieshamstring on

    Another scumbag journo sensationalising child abuse for a headline.


    No genuine thought for the victims imo.

  5. !!Bada Bing!! on 22nd February 2020 12:09 pm








    Thomson’s approach to this reminds me of something Michael Rosen had to say about anti Semitism and the Labour Party.



    ‘if we are combatting antisemitism but only combat it in the Labour Party, we are not combatting antisemitism, we are combatting the Labour Party.’



    I said when he was supposedly investigating the huns over their tax evasion that Michael Crick would have done a better job of it and nothing I’ve seen since has caused me to question that view.

  6. macjay1 for Neil Lennon on



    Shame on you Brennan.






    Sarcasm . Lowest form of wit.


    And sometimes the most effective .




  7. If this Thompson , Channel 4 ,is only concentrating on our club,then,it’s an absolute sham.The people responsible are behind bars.This is not just down to football clubs.Why not investigate the cover ups in The Establishment,when all papers were lost.The Royal Family.Boy Scouts,etc.These monsters were loose in society for many years.Look at the recent reports on Childrens homes.Widespread abuse,with the Establishment turning a blind eye.The one in N Ireland where Mountbatten,and his cronies,visited regularly,hardly ever mentioned.


    I am all for justice,but no way,should this be a witch hunt against one club.This has come from a concerted effort by scum on their blogs bombarding everyone,and anyone with complaints against our club.Channel 4 has bitten.Dont be fooled.

  8. So Lawell’s fluffer not only spouts a dreary tale regarding the dull contractual dealings of another club, but it turns out that said ‘exclusive’ is the figment of his, or his pals imagination…see what happens when your output isn’t proof-read by the board in advance…

  9. Saint sivs


    I had just moved to England and remember listening to the replay in my digs on a very old radio with a fading crackly signal. Don’t know what the Landlady must have thought of the noises coming from the bedroom.


    Happy days

  10. David 66


    Yes wee Jean Jk my wife’s auntie also.


    Agree totally with your sentiments always a smile and loved a wee sing song. RIP wee Jean.





    Horrible Hamburg HUNS 0


    Super Sankt Pauli 2


    Keep it up Our German Bhoys !

  11. Can’t understand why Ch 4 are suggesting CFC have been silent on the horrible matter under current scrutiny. It’s my impression that where relevant CFC have commented appropriately.



    For those affected by this horror nothing will ever suffice. I’m sure Scottish society will now demonstrate a deeper understanding of the wider issue.



    Ch 4 is a reputable journalistic outlet and I’m sure will live upto its reputation.

  12. Back to Basics - Glass Half Full on

    Macjay1 – cheers.



    You are, admittedly, bang on re sarcasm.



    It’s only a blog.



    I enjoy consuming output from the likes of Pabli (and JJ for that matter).



    So they are only right 7/8 times out of 10?



    So what.



    Occasionally they err factually but their interpretation of the big picture pretty much accurate.



    Still a big improvement on the “always wrong” SMSM.




    If you think that P67, does not know the difference between the Sevco: Sports Direct site and the Sevco: Elite site you are underestimating at very shrewd and well informed guy.



    He could even tell you the story about the Rangers: JJB site and the sevco duck;)



    Hail Hail

  14. Phil backing up my claim about the scum badgering everyone,and anyone to take up the “Abuse”story.I know for a fact,Hun blogs,Orange halls,all being urged to harangue as many as possible to take Celtic to task.Totally impervious to their own clubs part in this horror.I did post earlier on this,no response,so just carry on amongst yourselves.

  15. The Comfortable Collective on

    Regarding the Elite statement.



    Dont know if it’s true or not.



    But. One very simple explanation as to why no one can see the original source is that it was never publically released.



    It was given to shareholders/ partners and someone leaked it.

  16. macjay1 for Neil Lennon on




    Paul gives his time , effort and , I presume , money to provide this forum.


    He has the class to ignore the denunciation of the frequently misinformed ingrates with ulterior motives.


    He deserves unqualified support .

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