It doesn’t look good, Guardian. It doesn’t look good at all

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Last week’s advert in the Tribune de Geneve was in English, despite the predominant local language being French. The primary target audience were Uefa representatives and functionaries, who are not drawn from the local Nyon catchment area, and will most likely speak English, with secondary target audiences in the UK. I hear both targets were reached.

There was a short-lived chat about which language to run with in Switzerland, but consensus was quickly reached that English was appropriate and sufficient. No translation was ever made.

Very much related to this subject…….

There was an incident when I was at school (many years ago). Two boys had exactly the same maths homework. This would have been fine had the work been correct, but the made exactly the same mistakes, so the teacher had sufficient proof to establish that he didn’t have two independently produced pieces of work.

The class lesson that day was, if you’re going to coordinate a response, you better get your facts right, or you’ll get caught.

Shortly after the Tribune de Geneve advert ran it was brought to my attention that some regularly-hostile-to-Celtic online loons were running with a line that an English advert had been sent to Switzerland and a French advert had been sent to an English newspaper by mistake.

This was fanciful, but not worthy of attention, because as you now know, there was never a French translation of the advert.

You can imagine my utter astonishment, therefore, that The Guardian claimed they didn’t run the advert because it was submitted to them in French, despite, as surely the world now knows, no French language version of the advert ever existing!

“If you’re going to coordinate a response, get your facts right.” It doesn’t look good, Guardian. It doesn’t look good at all. You’ve been caught in PR vice.

You know how PR works in Scottish football. Celtic and most clubs play with a straight bat: “This is the news relating to our games and events”, but there are clubs, personalities and organisations which are only tenable because of expensive and persuasive PR.

You remember the Poppy banner issue, which became news a full two days after a game, by which time PR could persuade journalists to run with a story which until then had no news value. You are only too familiar with some of the vacuous characters ushered into the game by newspapers demanding Lloyds Bank approve a takeover, while PR spun incredible lies about finance and probity.

The next time Celtic, or their manager, is vulnerable on a subject, look out for this Malign Influence.  It battered Ronny Deila when he lost games, and recently went for Peter Lawwell.

My thanks to The Guardian advertising people, who confirmed to us this morning that the advert they received was in English. That’s the other thing about coordinating a Malign Influence, you need to get buy-in from a lot of people!

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  1. Joe Filippis Haircut on

    We football fans are a fickle lot if Ronny was still our manager we would be having a go at him for not having signed anyone yet and telling him the European qualifyers will be soon upon us and that he should get the finger out.Our new manager Brendan has not signed anyone yet but the fans dont seem all that bothered I hope we are not expecting to much of our new manager. H.H.

  2. St Stivs it doesn’t say which matches so I’d guess that to avoid the problem created by our great success in selling more season tickets than had been anticipated the games offered will be on those quiet mid winter nights when its hard to get even the season ticket holders to turn up.

     

     

    A great problem to have though I’m sure you’d agree. CP will be rocking and I for one will not complain if I am unable to take advantage of the free tickets for pals becuase the demand is soooo huge!

  3. charles kickham on

    The Guardian and Greenslade are sideshows – the elephant in the room is the lack of announcement from Celtic FC on resolution 12

  4. Fascinating turn of events. Very curious how this develops.

     

     

    Greenslade of all people….

     

     

    “For tis the sport to have the enginer Hoist with his owne petar”.

     

     

    Hamlet.

  5. Saint Stivs says SACK THE BOARD on

    brendan is sworn to secrecy about his new signing.engima code

     

     

     

    natalz

  6. Joe Filippis Haircut on

    B2K. You can line players up ready to start training anytime you have done a deal that the buying club and the selling club agree.They would only not be able to play in a game until the transfer market opens that is my understanding of it. H.H.

  7. Clogher Celt

     

     

    We smelt a big rat. We took the view that there were other forces at work. It looks like no one there even opened the PDF file ( one named The Guardian ad, the other named Tribune de Geneve ad).

     

     

    We felt they would try to keep the money using their terms and conditions, so agreed to say nothing until it was returned.

     

     

    They promised to pay it several times, including in writing at time of cancellation saying it has been auctioned but that was a lie too.

     

     

    As this is crowd sourced money we had a duty of care to see it safely returned and that wasn’t easy.

     

     

    We were going to spend the £5000 in Private Eye out on 21st June. Did I ever tell you that story?

  8. From wikipedia so caveat emptor

     

    The transfer windows

     

     

    Pre-season window Mid-season window Associations

     

    1 January – 31 March 15 July – 15 August Norway[6]

     

    1 January – 31 March 14 July – 13 August Brazil[7]

     

    8 January – 2 April 16 July – 13 August Japan[8]

     

    8 January – 31 March 15 July – 11 August Sweden[9]

     

    17 June – 6 September 28 January – 28 February Russia[10][not in citation given]

     

    18 February – 12 May 8 July – 6 August United States and Canada[11]

     

    1 March – 30 April 1–31 August Finland[12]

     

    9 June – 1 September 1 January – 1 February Scotland[13]

     

    1 June – 31 August 1 January – 2 February France,[14] Germany,[15] Italy,[16] Spain[17]

     

    11 June – 1 September 5–31 January Turkey,[18] Denmark[19]

     

    1 July – 1 September 1 January – 1 February 23:00 GMT England[20][21][22]

     

    16 June – 8 September 25 January – 22 February Bulgaria and Romania[23]

     

    1 June – 31 July 14 January – 14 February Australia[24]

     

    1 December – 31 January 1–30 June Kenya[25]

     

    1 December – 31 January 1–30 June Ethiopia

     

    11 June – 2 September 3–31 January Netherlands[26]

     

    1 June – 31 August 1 January – 31 January Albania[27]

  9. JFH Fair enough to line players up but until they have signed on the dotted line I’d be surprised if we made to much about it. I mind driving to France just after we ‘signed’ Mo Johnston and then discovering he had actually signed for another team (now dead) when when we arrived in France

  10. Jungle Jim Hot Smoked on

    CHARLES KICKHAM on 10TH JUNE 2016 4:06 PM

     

     

    I asked earlier if it were not the case that someone on here said Celtic would make a Statement this week re Res 12. As far as I know, there was no response to my question.

     

     

    Winning Captain

     

    Do you know?

     

     

    JJ

  11. Geordie Munro on

    Joe,

     

     

    The window for signing is closed till 1St July.

     

     

    I don’t know very much about the process but what I do know is just because you aren’t reading about our transfer activity in the media it doesn’t mean nothing is happening.

     

     

    HH

  12. I have info that we are having talks with Steven Gerrard in a playing coaching capacity. Very early days so it could come to nothing, from a good source – are’nt they all!! More if something develops. H bH Hebcelt

  13. Latest from the Readers Editor in response to follow up of questions I had asked;

     

     

     

    I have already said, twice now, that the original submission was in French. And yes, I have seen it. The subsequent submissions, in English, were sent to another of the advertising department teams, which did not see the original French advert.

     

     

    We have nothing further to add.

     

     

    Guardian Readers’ editor’s office

     

    Guardian News & Media

     

    —–

     

    +44 (0)20 3353 4736

     

    guardian.readers@theguardian.com

     

    —–

     

    @GdnReadersEd

     

    —–

     

     

    Kings Place, 90 York Way,

     

    London N1 9GU

     

    theguardian.com

  14. Bourns was wondering about that too, what is the nature of Negs bug? Is it benign, contagious, fatal, lead to long bouts of negativity. I think we should be told!! H H Hebcelt

  15. Geordie Munro on

    Bsr,

     

     

    I have it on good authority that our first signing will be the top scorer at the euros.

     

     

    Some of the above may or may not be made up :)

     

     

    HH

  16. Only problem for the Guardian is that is NOT the ad but a designer graphic used to agree on the size sent before the copy was written.

     

     

    Clutching at straws now. Off to do battle!

  17. Geordie Munro on

    “Meanwhile, please accept my word, and that of Guardian News & Media, that what I have published is a true representation of what was sent to the newspaper”

     

     

    Roy Greenslade,

     

     

    I have little doubt that a French language article might have been sent to the guardian.

     

     

    I am 100% convinced if anything was received it did NOT come from the Res 12 guys.

  18. We now seem to definitely have a french version of the ad.

     

    If CQN didn’t send it, then who did.

     

    Is it the same advertisement.

     

    I know everyone has been meticulous about the wording of the ad.

     

    In what way does the wording or the graphics differ in each ad.

     

    Was there a simple mistake

  19. The Inane Rambler on

    regarder , un écureuil

     

     

    Whilst the language question is extremely odd and will ultimately prove someone is telling porkies, I do not believe it is the main point here.

     

     

    Whoever wanted this discussion to be more Givenchy than governance has certainly achieved their goal.

     

     

    Oh, and it’s high time Celtic plc spoke. To rightly criticise the guardian for over zealous governance, whilst affording Celtic several years of grace, is highly inconsistent.

  20. Jungle Jim Hot Smoked on

    From Roy Greenslade`s article (4:27) :

     

    ” I take on board the fact that I may not have explained the background to this matter as well as I might. But it’s tough to grasp the ins and outs of the dispute.

     

     

    However, please be assured that I agree that something stinks in terms of the Scottish football governance and an independent investigation is required (quite probably by a journalist or journalists drawn from outrside Scotland). ”

     

     

    Seems a decent guy and behaving in a fashion I would not expect from any Scottish `journalist`.

     

     

    JJ

  21. timaloy29 sleeps on the heated driveway on

    Seems that there is a lot of confusion over at Guardian towers.

     

     

    Shambolic.

  22. I wonder if the French version of res13 ad was submitted under the CQN banner and if a sum of money in the form of a bank transfer was paid. No doubt the Guardian will return the French version to CQN and any correspondence that took place on it.

     

    Nae chance!

     

     

    HH

  23. Geordie Munro on

    “Seems a decent guy and behaving in a fashion I would not expect from any Scottish `journalist”

     

     

    JJ,

     

     

    He probably is.

     

     

    And as many have said, he’s worth keeping onside. It could well turn out he’s been lied to and duped.

     

     

    Giving him vile dogs abuse is certainly not going to help anything.

     

     

    Some of our lot behave no better than huns at times sadly.

     

     

    HH

  24. Afternoon all.

     

     

    Been occupied all day so I haven’t had a chance to read back too far but it would seem that- on the surface, at least – someone at the Guardian doesn’t want to deal with the truth, even telling porkies to defend themselves. Not what I would have espected from the Guardian. Hope Private Eye has a right go at them……………………

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