Laying commercial roots in Australia

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This morning, Celtic announced an Academy link with a Sydney-based organisation to deliver a youth tournament ahead of the club’s visit there in November. Since the Ange Coming Home Tour deal was signed, the club have been looking at ways to broaden our footprint in Australia. Where you see ‘youth football tournament’, I am inclined to read, ‘laying down commercial roots’.

Our domestic market is fixed and, if anything, is likely to be butchered with young eyeballs migrating to the English Premier League. The great waves of Scottish migration to Australia and North America have been little more than trickle for decades. There is just not the same number of ex-pats there to sustain valuable streams.

Ignore these demographic trends and Celtic will shrink. It is difficult to swim against the EPL tide, but whatever we can do to irrigate new territories is worth trying. The more obvious question is what to do about Japan? I don’t see encouraging signs of building a Celtic oasis there. Pity.

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701 Comments

  1. jimbo67

     

     

    Great post from earlier…

     

    And as every bona fide Celtic supporter knows…

     

    Through rain and shine, space and time…

     

    We never stop……

  2. Footballers of a certain pedigree and bank balance, make football decisions along with the finance on where they will play next. John McGinn and his agent made a business decision to join Aston Villa. “Broken Glass” I liked that recording! :)) por cierto.

  3. TIMBHOY163 on 25TH SEPTEMBER 2022 11:23 AM

     

    “Is GG injury prone ,and god knows we definitely need another striker,may I suggest the Ireland sub that came on who plays for I think Rotherham decent striker with pace ,would be a good addition in January.”

     

     

    Chiedozie Ogbene impressed me when he ran away from our whole defence on his first touch in the game, then did it again with his second involvement in the match. That’s when I had a look and saw that he played for Rotherham. Impressive and definitely worth keeping an eye on him, por cierto

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  5. POR CIERTO on 26TH SEPTEMBER 2022 5:01 AM

     

     

    Know your place, we are subservient to English football

     

     

    After the EPL and EFL have dined at Sky TV table

     

     

    Scotland gets the scraps and be bloody grateful for them

     

     

    You could starve

     

     

    I do not pay my BBC Licence fee, I do not pay SKY or BT

     

     

    Paying these TV companies enriches clubs in our closet competitor league to be able to take players away from my club, it enables these clubs to buy players outwith the budget of my club

     

     

    I detest the updates on clubs from the EPL on CQN, they certainly don’t need the publicity

     

     

    F*** EPL

     

     

    IMO

  6. Warning political post scroll on by if not for you

     

     

    Is this how a cult operates mmm

     

     

    The trolls will soon be on CQN triggered by this post

     

     

    https://twitter.com/onekinghenrik/status/1574279490997342208?s=20&t=ou5TUvwm3nF585czoWyYhQ

     

     

    An investigation based on the largest leak of documents in British political history. The Labour Files examines thousands of internal documents, emails and social media messages to reveal how senior officials in one of the two parties of government in the UK ran a coup by stealth against the elected leader of the party. The program will show how officials set about silencing, excluding and expelling its own members in a ruthless campaign to destroy the chances of Jeremy Corbyn becoming Britain’s prime minister. Candidates for key political roles were blocked and constituency groups suspended as the party’s central office sought to control the elected leadership.

  7. When I am home I go to our domestic and European games.

     

    I no longer go to away games so I usually watch them in the pub.

     

    I will use any vehicle to watch Celtic as I have done for years and will continue to do so.

     

    From the cradle to the grave.

     

     

    Our hospitality especially the pub needs every single bit of help in these challenging times. Indeed my pub of choice had to crowd fund to get through the covid crisis.

     

     

    That demonstrates just how vulnerable our local independent pubs are.

     

     

    Media companies are now aggressively protecting their product and have ” spotters” touring and reporting.

     

     

    Subsequently, Celtic minded pubs pay outrageous prices to buy the product for their customers They need a return.

     

    We can all do our bit, support your pub of choice, reward their substantial investment and remember If you do not use the pub you will lose it.

     

     

    The choice is yours, happy viewing.

     

     

    HH,

     

     

    PS : Nobody is defending Sky et al, we are simply chosing to watch our team. How can you pick Jobo’s 3 players if you don’t watch the games ?

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  9. My conscious is clear. No false tears

     

    I voted Labour under Jeremy Corbyn. I never helped to inflict this morally bankrupt government upon our people.

  10. GREENPINATA on 26TH SEPTEMBER 2022 7:28 AM

     

     

    Deary me, I take that piece of guff was directed at me

     

     

    How many Celtic games from youth teams to senior have I attended, its certainly in the thousands

     

     

    Firesticks can provide a window, a portal to viewing all sorts of entertainment, I rarely miss a Celtic game, I love depriving monopolistic unjust corporations an income

     

     

    BTW more worried about the NHS, Energy bills, cost of living crises……………… than pubs

  11. LIONROARS67,

     

     

    The focus was on watching football, Celtic in particular and the vehicles to enable that.

     

     

    That’s why pubs were mentioned. Pubs happen to be where a lot of people watch football, it is where many supporter clubs gather and for many it is the backbone of community life.

     

     

    But apparently that’s all guff.

     

    Whatever you say.

     

     

    Although we disagree on various topics, I am also aware that you follow Celtic all over and are a true supporter. So we move on.

     

     

    HH.

  12. GP and Lionsroar67 are 2 outstanding contributors to Paul’s blog and Keith is right about the Great Reset happening before our very eyes.

     

     

    Ange is the Man.

     

     

    Cannae wait for the Leipzig games.

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  14. LIONROARS67 on 26TH SEPTEMBER 2022 7:12 AM

     

     

     

     

     

    ‘Is this how a cult operates mmm’

     

     

    ###

     

     

    No it isn’t.

     

     

    Cult members don’t question, challenge or dissent from the party line.

     

     

    If the Labour Party was a cult none of what took place would have happened. The Labour Party is a broad church that is riven with factions and always has been. That is the opposite of a cult.

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  16. aw ffs international breaks

     

     

    DAIZEN MAEDA has missed Japan training after picking up an injury on international duty.

     

     

    The Celtic winger was left out of a national team training session after a niggle in his right leg.

  17. LIONROARS67 on 26TH SEPTEMBER 2022 8:57 AM

     

    ‘Ex leaders mp’s members dissent to the level they start another party’

     

    ###

     

     

     

    Which bears out the argument that the SNP does not tolerate dissent.

     

     

    I don’t know if you were on here at the time of the referendum. If you were you might recall I did suggest that the SNP would split. It took longer than I thought, but it did happen.

  18. I’m sure Labour trolls were singing along and waving their flags with their beloved leader

     

     

    I’m with Mick

     

     

    I want Keir Starmer to empathise with working people’s problems, not triangulate off Mail & Telegraph opinion polls on what mythical middle England want. He should go for the rent controls and non-eviction of the Scottish Govt. We’re surrounded by Union Jacks – Mick Lynch #C4News

     

     

    https://twitter.com/PhantomPower14/status/1574117256715706369?s=20&t=ou5TUvwm3nF585czoWyYhQ

  19. BACK TO BASICS

     

    Always assumed Billy was nicknamed Cesar due to a general likeness with Mr Romero.

     

    Personally I can’t see this likeness.

     

    Likewise with Jim Craig and John Cairney.

     

     

    Jim Craig was called Cairney, not because he looked like actor John Cairney, but because John Cairney played the eponymous character in a TV drama called ‘This Man Craig’. A bit tenuous but that’s footballers for you.

     

     

    I still maintain Billy McNeill got the moniker Caesar (not Cesar) after Julius Caesar, when he stood holding the big cup at the top of the white stone platform (like the Coliseum) in Lisbon. I’m pretty sure it was John McKenzie who described him as “standing majestically like julius Caesar” in the Daily Express the day after the game. The name stuck after that article.

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  21. ERNIE RED TORY LYNCH

     

    I don’t know if you were on here at the time of the referendum. If you were you might recall I did suggest that the SNP would split. It took longer than I thought, but it did happen.

     

     

    No it didn’t, except maybe in your drug-addled mind.

  22. Yet, the origins of how McNeill was bestowed with such an alluring nickname differ depending on who you ask.

     

     

    Duke Santos may be a familiar name with film buffs from a certain generation. It was the character played by Cesar Romero in the 1960’s heist film Ocean’s 11, starring Frank Sinatra, Dean Martin, Sammy Davis, Jr. and Angie Dickinson.

     

     

     

    And according to Professor Richard Cogdell it is Romero who the Celtic great was named after.

     

     

    Speaking at Glasgow University when McNeill was presented with an honorary degree, he said: “Billy’s nickname is Cesar. However, this doesn’t come from any Roman connections, rather from a movie. In the original Ocean’s 11, the actor Cesar Romero drove the getaway car.

     

     

    “Billy McNeill was one of the few members of the Celtic team that had a car.

     

     

    “How times have changed.”

     

     

    Fellow Lisbon Lion John Hughes confirmed the origin but noted that it “morphed” into ‘Caesar’ after the European Cup final.

     

     

    He said, via CQN: “Big Billy just looked so imperious as he held aloft that huge trophy in the Portuguese capital with sunshine streaming down. To many of the Celtic supporters that is the most iconic image in the club’s history.

     

     

    Learn MoreAd: 0:28

     

    “So, what do you think? Caesar after a famous figure from history? Or a Grade B actor whose main claim to fame was appearing as ‘The Joker’ in the Batman TV series in the sixties?

     

     

    “I think you can understand why anyone who knows Big Billy will refer to him as ‘Caesar’.”

  23. LIONROARS67 on 26TH SEPTEMBER 2022 9:19 AM

     

     

     

     

    ‘I’m with Mick’

     

     

    ##

     

     

     

    No you’re not.

     

     

    His political views are based on class. Yours are based on nationality. Fundamentally different.

  24. As the MOT is upcom1ing. The Blower Resister decicided to give it the David Hay.

     

     

    Its such a challenge.

     

     

    I’ve done it before, disnae make itt easier.

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  26. SAINT STIVS on 26TH SEPTEMBER 2022 9:36 AM

     

     

    Off the field what struck me most about Billy McNeill was his humility so I doubt he was much fussed by whether his nickname was Cesar or Caesar.

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  28. TET @ 8.18

     

     

    Interesting stuff — not the full picture and misses a few easier changes to improve the situation. The issue in UK has been the breaking of the producer / retailer link so that his right pocket / left pocket trick is not as easy as he makes it sound.

     

     

    Think SSE — they gave up their retail element / sold to OVO / think SECC Hydro for confirmation.

     

     

    Also there would appear to be market sadism at work — Govt imposes a price cap on a stable market to stop gouging / market price gouging of certain consumer groups / think poor people and pre-paid meters — and the energy market price explodes using every excuse under the sun and that was before Putin signed his own P45 with the invasion of the Ukraine.

     

     

    There is history in this strange run / set of events.

     

    Think California 20/25 years ago where the state tried to increase the regulation the electricity market and suddenly there were local shortages.

     

    Very similar dynamic to the 1845 potato blight in rural Ireland — exporting stuff while the locals starved / shivered.

     

     

    CQN was on the case — the issue with Contracts for Difference / CfD pricing was highlighted two weeks ago.

     

     

    My only issue at the time was who got the surplus — Current market price minus strike price / average price of the output of the generating scheme — and what did they do with it?

     

     

    I still don’t exactly know but this situation / arrangement has more history / experience than the current panic measures from the government which seems to codify / regularise the current mental costs of electricity.

     

     

    Consequently good watch — just needs to tighten up some of the elements.

     

     

    Follow the money.