Laying commercial roots in Australia


This morning, Celtic announced an Academy link with a Sydney-based organisation to deliver a youth tournament ahead of the club’s visit there in November. Since the Ange Coming Home Tour deal was signed, the club have been looking at ways to broaden our footprint in Australia. Where you see ‘youth football tournament’, I am inclined to read, ‘laying down commercial roots’.

Our domestic market is fixed and, if anything, is likely to be butchered with young eyeballs migrating to the English Premier League. The great waves of Scottish migration to Australia and North America have been little more than trickle for decades. There is just not the same number of ex-pats there to sustain valuable streams.

Ignore these demographic trends and Celtic will shrink. It is difficult to swim against the EPL tide, but whatever we can do to irrigate new territories is worth trying. The more obvious question is what to do about Japan? I don’t see encouraging signs of building a Celtic oasis there. Pity.

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  1. Callum is just Incredible and this youtube video disnae even go anywhere near to showing how Awesome and Inspirational for Celtic that Callum has been.



    It’ll make ye smile Big Time.



    The Maestro is ma favourite ever player but Callum my Goodness gracious ye huv me swithering, I had Henryk just behind Paul.



  2. prestonpans bhoys on




    England relegated, I’ll open a can of IPA from Wicklow Wolf to celebrate that one👍🍺




    Banning and censorship is not the Celtic way




    Your secure in yourself,as a Celt on here.


    Is the Celtic way to abuse constantly while being a stinted shite bag behind a keyboard? Never go near parkhead.That’s just an attention seeking troll.



    The wee cry for attention is ignored Gp


    Alas its now the full Bonnie Langford in skweamin and skweamin attention seeking mode.



    That’s not Celtic that’s limited people using Celtic for politics and you will notice everyone of the anonymous trolls are unionist,they are all Douglas Ross and as important to this dear green places as him.



    What would be your suggestion dealing with fake scum? It’s lighthearted schizophrenia,not confident in themselves and nothing like Celtic




  4. scullybhoy on 23rd September 2022 10:14 pm



    EL and MM (same person) must be very unhappy. Even cross OOOOOOOOOOh.






    What nonsense saying they are the same person.

  5. GERRY 123,Great post, always the same cowards wanting people banned for not toeing the party line , probably all bullied in real life

  6. Turkeybhoy on 23rd September 2022 11:08 pm



    Well,that was a read back.



    I have spent better time fantasising about Liz Truss.






    Absolutely Bonkers what the UK Government have went and done.



    The Great Reset is coming and its just over that hill, thon yer.



    The Away German (any team) Support always Adds to European nights @ Celtic Park. I must admit I was surprised by the RM Support size.



    Hopefully Ange and his Bhoys get back in the Groove against the Well before we go for the Make or Break game in the Group for 2nd/1st place 😊



    We get 3 points in Germany, it really is game on.

  7. Federer…..nobody better IMO to watch playing tennis, never broke sweat ,rarely out of position, effortless,natural, graceful,…..Nadal is decent too……😬

  8. !!Bada Bing!! on 23rd September 2022 11:34 pm



    I think there are comparisons there with Ronaldo & Messi.



    4 Incredible Players, so proud of Andy doing so much frae Scotland too.



    Messi Finesse, Ronaldo Power.






    Celtic are making Big chances in the CL @ the first time of asking.



    Exciting Times ahead Hopefully for the Celtic of Glasgow.






  9. Morning MM [from 4:08 PM]



    Coupla points to pick you up on…


    “Not sure I deserve all the Aus lingo but thanks for the response.”


    Surely you – the sultan of stenography – can see the irony in challenging someone about the ‘lingo’ they use to post content on here!!





    ‘No matter Aus needs a shining light to drag itself towards sporting modernity — we can be that light.’


    You mean Scotland or the UK to help AU attain sporting modernity… what a colonial concept !!



    Aus routinely punches above its weight in terms of sports participation and sports attainment. Outranks the entire UK for sportiness (with a third of the population) according to the stats below:



    Plus our sports facilities, precincts and stadia are generally excellent.



    Opposing AFL fans can mostly sit next to each other at today’s MCG Grand Final drinking beers, rooting for and roaring on their separate teams without the need for separating lines of coppers and security staff.



    Modernity’s not always about money but about maturity as well.




    JACKIEMAC – thanks for the Teenage Dirtbag track.

  10. Anti catholic bigotry doesn’t exist in England…………………………………………English nationalism is endemic with anti catholicism, Bigot brexiteers number 15 million in England, the story below takes place every weekend in towns and cities throughout England



    England fans chant “F*** the Pope” in Milan ahead of UEFA Nations League fixture vs Italy


    England supporters are in the Italian city of Milan ahead of the Three Lions’ crucial UEFA Nations League encounter with the Azzurri at San Siro on Friday night


    England fans repeatedly chanted “F*** the Pope” and were involved in minor skirmishes in the Italian city of Milan on Thursday night.



    Italian Police took a softly softly approach towards the Three Lions supporters and there was barely an officer in sight in the popular Navigli canal district. There were no major incidents involving the fans but they constantly sang “F*** the Pope and the IRA” throughout the evening.

  11. Pound tanking, get ready for the big depression



    “So many of us expected Britain’s economy to go through a rough patch […]. What few foresaw, as far as I can tell, was a policy zombie apocalypse. […] there is no evidence—none” that tax cuts for the rich work. – Nobel laureate ⁦Paul Krugman⁩, NYT.



    “What bread and roses means to me…Bread means economic justice. It means all of us are entitled to health care, to education, to decent housing, to decent wages. The roses aspect is we’re entitled to beauty, we’re entitled to culture.”





    I wouldn’t be looking forward to Christmas, imports to cost more as the pound tanks



    Trickle-down economics.



    They piss on us, and tell us it’s raining.



    Al Bowlly knew their pish back after the 1920s crash…



  12. Hilary Mantel



    “Evidence is always partial. Facts are not truth, though they are part of it – information is not knowledge. And history is not the past – it is the method we have evolved of organising our ignorance of the past. It’s the record of what’s left on the record. It’s the plan of the positions taken, when we to stop the dance to note them down. It’s what’s left in the sieve when the centuries have run through it – a few stones, scraps of writing, scraps of cloth. It is no more “the past” than a birth certificate is a birth, or a script is a performance, or a map is a journey. It is the multiplication of the evidence of fallible and biased witnesses, combined with incomplete accounts of actions not fully understood by the people who performed them. It’s no more than the best we can do, and often it falls short of that “

  13. Paul Simon is a musical genius



    The “Scarborough Fair” was a popular gathering in Medieval times, attracting traders and entertainers from all over the country. The fair lasted 45 days and started every August 15th. In the 1600s, mineral waters were found in Scarborough and it became a resort town. Today, Scarborough is a quiet town with a rich history. (thanks, Sheryl – Seal Rock, OR)


    In Medieval England, this became a popular folk song as Bards would sing it when they traveled from town to town.



  14. Fundamentally football is a very simple game. Put the ball in the net more times than the opposition and you win games.



    Good strikers are like gold dust. With the exception against ST Mirren our strikers have succeeded. ( Although we must take a greater ratio of chances )



    Regardless of the potential Transfer fee for Harry Kane. I am not convinced.




  15. Hail Hail from haggerston not as exotic as some of you good ole bhoys location.



    Where is Big Jimmy and BRRB?



    D :)

  16. DAVID66



    Good morning!



    BRRB is in Zante I believe.



    Don’t know about BIG JIMMY.



    Hope he is OK!

  17. THE QUIET MAN on 24TH SEPTEMBER 2022 8:38 AM



    When was the last time you saw Celtic park, do you attend regularly



    CQN’ers meet up at CQN corner attending

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