Longmuir and the Newco job


Scottish Football League chief executive, David Longmuir, emerged from the shambles that the game’s administrators got themselves into last year with a remarkably solid relationship with the SFL’s member clubs, indeed, he has been singled out for high praise from the Newco-club.

The flow of sentiment reversed after he wrote to member clubs suggesting Celtic and Newco-Rangers enter ‘colt’ clubs in the Third Division.  This bizarre suggestion was justified on the basis that if Celtic and Rangers join another league, while leaving the rest of the leading clubs behind, their colt teams would continue to bring interest and revenue to the game.

Mr Longmuir seems to have missed the fact that in the event any of the above comes to pass, the departure of Celtic and Newco-Rangers would then create an opportunity for colt clubs to be considered.  Their inclusion now is unnecessary, especially when Newco could potentially enter administration next season, lose players, suffer the mandatory 25 point penalty and be relegated into the bottom division with their colt players, who presumably would also suffer administration-related penalties.

Speculation that Mr Longmuir is taking care of current business until he is ready to move to Newco is becoming hard to ignore.  Newco need to get themselves out of the bottom league first, though.  The colts team idea is certain to be rejected, the question will not even reach the SPL or Celtic.  The 12-12-10-10 idea favoured by Newco is looking an increasingly hard sell, with 12-12-18 more likely.  Mr Longmuir better look after the interests of all his member clubs if he wants to hang on long enough to move straight to Newco. If he loses his ability to be a dealmaker I’m not sure what he can offer an aspiring £100m company.

Football is seldom played on a higher plane than we witnessed from the Camp Nou last night.  Barcelona, until recently undisputedly regarded as the best team in the world, were up against it.  With a league win assured their form stuttered and they had to become the first team in Champions League history to overcome a 2-0 first leg defeat.

They delivered, as did their most precocious talent, but there was a hugely important lesson to be learned from the game.

Milan are out of Europe because they made preventable mistakes which Celtic didn’t make, home or away, against Barcelona.  Even at this level, the team which makes fewest preventable mistakes progresses.

Milan and, after Juventus, Celtic, can spend the remainder of the season pondering the value of putting laces through the ball.  Barcelona, of course, are fabulous, but the question remains, can they do it at home against Annan Athletic?  I’m not so sure.
[calameo code=000390171160c3bf6ac7a lang=en page=119 hidelinks=1 width=100% height=500]

Click Here for Comments >

About Author

  1. Pages:
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7
  9. ...
  10. 20

  1. hoopeddreams



    Thanks, I appreciate that, as I said I only left “lurkerdom” to offer some support to Miki

  2. Sevco say they are Rangers because Neil Doncaster said in an interview with STV in July that they were “an existing club”. Doncaster did say this, in his lawyery lawyer’s way, avoiding answering the question (‘Are Sevco Rangers?’).



    Sevco were an existing club when he said that (July 18, 2012). They were a club that existed, although they had not yet played a competitive match. So were Rangers. Rangers ceased to be a club on August 3, according to Nimmo-Smith. So they both were in existence when Doncaster said that.



    At what point is the existence of Sevco meant to have to have turned into the existence of Rangers, or vice-versa? When did that happen? How did that happen?



    Answer: it never happened.



    And if we are all getting caught up in things Neil Doncaster has said, here is a wee reminder from the CEO’s blog spot on the SPL website.






    “Any club that is spending more on players than they can afford, is automatically gaining a sporting advantage over every other club it competes with. To turn a blind eye, to allow clubs to continually fail to make prompt payments as they fall due, would be to allow those clubs to gain an unfair sporting advantage over all those other clubs that pay their players, the taxman and other clubs on time.”



    Black and white. Not lawyer’s non-speak.



    How come Sevco care about the first thing Neil Doncaster said (to the extent that they attribute to it a meaning it doesn’t have, although to be fair to them, Doncaster was clearly avoiding the question), but not the second thing?



    When Doncaster next opens his mouth about financial fair play and Lord Nimmo Smith and all that malarkey, can someone please remind him that he said this and ask him when a sporting advantage is not a sporting advantage?

  3. The Battered Bunnet on




    you’re getting confused between the youngsters and the senior team.

  4. TTTT ,



    Thanks for the details. As you say , Matt was a really quiet , unassuming chap – obviously where Kano got his easy going manner from .



    Met him twice and was struck by his quiet humility and stength.



    My thoughts are with his family at this time.




  5. Paul67



    Are celtic against the colt idea then ?



    When i first heard about it i thought the sfa must have spoke with celtic and sevco b4 annoceing plan .

  6. kikinthenakas on

    Myself and a few of my pals have been organising a charity golf day for the past 3 years in memory of my pals dad who passed away a few years ago. It’s been running for 3 years and during that time it has raised around £30k for charity.


    This years Annual Hugh Reynolds Charity golf day will be on 21st June. It is a 3 man team format with a nominated celebrity and is a Texas scramble. It is £250 per team and teams are limited so please get my email from paul67. There is a dinner in the evening with live entertainment tickets for this are £20, we have a variety of auction and raffle prizes.


    The event takes place at Colville Park Golf and Country Club, breakfast to bedtime and is a great day out, bring partners in the evening.


    This years charities ate the Good Child Foundation and Spirit Aid.




  7. Bawsman



    Just a crazy thought. With Celtic now going for title number 2. Also with no challenge in sight from the worst tribute act ever seen, for the next four years anyway. Would you be at all surprised if the top league in Scotland was completely re formatted and renamed so that der Hun could cling to some belief that Celtic had not in fact just won 10 in a row.

  8. Phil MacGiollaBhain‏@Pmacgiollabhain



    @stephenoneill5 @MaleysBhoys The hacks could start by asking Charlie about the Blackthorn deal. Did it only bring in £400k?

  9. ArranmoreBhoyLXV11 on



    Fantastic day indeed Philvis…



    Amazing and proud to know WE beat Barca.. After watching them last night…



    Remembering all hoops players and fans,today,that have passed away..




  10. kikinthenakas on

    Myself and a few of my pals have been organising a charity golf day for the past 3 years in memory of my pals dad who passed away a few years ago. It’s been running for 3 years and during that time it has raised around £30k for charity.


    This years Annual Hugh Reynolds Charity golf day will be on 21st June. It is a 3 man team format with a nominated celebrity and is a Texas scramble. It is £250 per team and teams are limited so please get my email from paul67. There is a dinner in the evening with live entertainment tickets for this are £20, we have a variety of auction and raffle prizes.


    The event takes place at Colville Park Golf and Country Club, breakfast to bedtime and is a great day out, bring partners in the evening.


    This years charities are the Good Child Foundation and Spirit Aid.




  11. I wonder what they will do when Chuckles takes Uefa and the FA to court…




    Tanzania has again been warned by FIFA that it will be suspended if the government interferes in the administration of the sport.



    FIFA Secretary General Jerome Valcke has written to Tanzania Football Federation (TFF) President Leodegar Tenga, alerted by media reports.



    Valcke reiterated that all FIFA member associations have to manage their affairs independently and asked Tenga to brief the relevant authorities about potential consequences.



    If Tanzania were suspended, the country would be banned from international tournaments including the 2014 World Cup qualifiers.



    Tanzania are currently placed second in Group C of the African qualifiers with three points from two matches, one adrift of group leaders Cote d’Ivoire, and are scheduled to face Morocco later this month.



    Any ban would also affect Azam, the only Tanzanian club still remaining in the African club competitions.



    Deputy Minister for Information, Culture, Youth and Sports, Amos Makalla said FIFA was misinformed and rubbished claims that government is planning to form an interim body to run TFF.



    In a counter-charge Makalla suggested that propaganda was deliberately being spread by individuals at the federation trying to defend their own interests.

  12. ASonOfDan


    12:56 on


    13 March, 2013




    Longmuir: I have a plan, sir.



    Chuckles: Really David? A cunning and subtle one?



    Longmuir: Yes, sir.



    Chuckles: As cunning as a fox who’s just been appointed Professor of Cunning at Oxford University?






    Ahhhh, the sincerest form of flattery!

  13. Paul67



    The problem the game now faces is that nothing coming from Hampden is trusted as being for anything other than recreating the failed model based on the myth of a “strong Rangers” see Henry Clarson’s excellent article at






    The SFA need to undergo a total culture change to become servants of the game not extremely bad masters of it. To that end a report has gone to the FIFA Whistleblower web site from TSFM querying the impact of the LNS decsion on registration and eligibility rules and the SFA’s role in putting up the interpretation under query as it removes any real deterrent aspect i.e that what is won by not revealing all will be taken away and in so removing this meaning undermines the very integrity the rule is intended to uphold.



    Details of the report and background to it are at






    and I’d suggest anyone interested in the proper governance of Scottish football based on reality rather than myth perpetuation has a gander (and writes to FIFA themselves if they are so moved)

  14. I can also confirm that the Hugh Reynolds golf day is a superb day….




    and night

  15. Celtic_First


    13:01 on


    13 March, 2013



    Point well made sir. I was just thinking this very morning that we have had no clarification that if/when Sevco win Div3 that it is indeed their 1st league title. As we near the inevitable, I have no doubt it will be claimed as their NEXT league title by an Ibrox compliant MSM (and of course the Sevconians), and not their 1st as a Newco. It will be a case of “move along Timmy nothing to see here” as usual. I think this needs to be brought out into the open, discussed and dealt with now. Or have I missed this discussion already?

  16. !!Bada Bing!! on

    Embdae know how many years is Sevco’s Blackthorn Cider deal? 400 k over 3 years?

  17. FIFA look to suspend an Association were there is government directives adhered to by a football federation.



    I bet if some journalist started digging, there would be quite a few directives last year from the SNP to the SFA regarding the survival of rangers.

  18. South Of Tunis on

    Celtic First @ 13 01 .



    ” Answer ——it never happened ”



    Indeed ! .



    Squealer in Animal Farm comes to mind..

  19. Paul67



    Keep shining that big blinding spotlight on the slithering reptiles of Scottish Football.

  20. JJP-ON



    If Sevco win Division 3 it will be a division title, not a league title. Only League winners in Scotland are those who win the SPL and the SFL.




  21. Are you telling me that the blackthorn deal only pays for about 12 days of cash haemorrhaging. At their current rate?

  22. Anyone any idea where celts are touring this summer ?



    Just looking to book some holidays but wanna see if they will be coming to oz so can work around that.



    After the rogic deal i think theres a good chance they will come here. Build some support here.

  23. Auldheid



    13:15 on 13 March, 2013



    Keep telling it like it is….great work.

  24. The Honest Cover-up on

    I wonder how much Longmuir is on just now. I’d guess Sevco’s wage offer will be upwards of £150k a year for him to go to all this hassle.


    Chuckles Le Vert could certainly do with a £100m annual turnover to cover the wages of the freeloaders he’ll have on board. £250k for Traynor!


    A third division team losing £1m a month who were beaten by Annan Athletic at home a few days ago talking about entering a “colt” team to the senior set up. You couldn’t make this nonsense up!


    Turnbull Hutton had some good words to say on the matter on BBC Sportsound in case anyone missed it.http://www.bbc.co.uk/sport/0/football/21764124

  25. Sorry for the repost from end of last article any help would be appreciated



    Googy I’m in EMBRA this weekend for a wee paddy weekend with some family but wish all the cyclists all the best


    Here is the repost






    11:53 on 13 March, 2013


    Hail hail bhoys


    I have received a reply from the ASA regarding thems radio advert claiming to be the most successful club however as you can see from the copy I have posted below the ASA has taken the position that if I don’t provide them with a link to said advert or hard copy by the 19 th of march then they will ASSUME that I no longer want the matter auctioned!!!!



    So to cut a long story short does anyone know where to start looking or has a link already because it seems to me a convenient way for the ASA To avoid carrying out their bloody job


    Here is their reply…………



    A13-224602/EH. ASA Enquiry.


    Dear Mr Xxxxxxxx






    Thank you for contacting the Advertising Standards Authority. I’m sorry to learn that this matter has caused you concern.



    Before we’re able to take a decision on whether or not to pursue an investigation of your complaint under the Codes, we need to see a copy of the ad to which you object. We’re currently locating the radio ad, but are you able to send us a copy of the newspaper ad to this email address at all?



    The ASA’s effectiveness depends on resolving complaints fairly and swiftly. So that we can conclude this matter as soon as possible, we should like to receive your response within five working days of the date on this email. If we don’t hear from you by 19th March we shall assume you don’t wish us to proceed with your complaint. However, if you would like more time please let me know.



    I look forward to hearing from you.



    Best regards,



    Emily Henwood


    Complaints Executive


    Direct line 020 7492 2184



    Advertising Standards Authority


    Mid City Place, 71 High Holborn


    London WC1V 6QT


    Telephone 020 7492 2222





    Follow us on twitter: @ASA_UK



    Legal, decent, honest and truthful



    The Advertising Standards Authority (ASA) and the Advertising Standards Authority (Broadcast) Ltd will use the information you have given us to deal with your complaint. If your complaint falls under the remit of a different regulatory body, we will normally pass it on to that body. If you are seeking suppression from an advertiser’s database or have not received goods or a refund, we will pass the details of your complaint to the advertiser so it can take action.



    The information contained in this electronic correspondence and any files transmitted with it is intended for the addressee only and may contain confidential and/or privileged information. If you are not the addressee please delete this message and notify the sender; you should not copy or distribute this message or disclose its contents to anyone.



    An anti-virus system is in operation and our systems are regularly scanned for known viruses. ASA/CAP accepts no responsibility for any subsequent viruses attached.




    Any help appreciated bhoys

  26. Proudbhoy they are staying in Europe because of champs league quals starting early in the per season

  27. jude2005 is Neil Lennon \o/ on

    So Liam the Fox wants to stop the heating allowance and bus passes for pensioners to help fund more tax cuts for stinking rich Torys. Lets refresh our memories about Fox. He made Adam Werritty his adviser then ferried him around the world at the tax payers expense. He then increased his mortgage by 180k to renovate his flat then increased his expense account to cover the cost. He then gave the flat to Werritty rent free but at our expense.



    Sometimes I think you could not embarrass or shame this lot even if you slapped them across the face with it.

  28. Paul 67,



    good article however after last weeks wee hickup and the performance of some of our performances outwith the CL perhaps we should pose the question can “Celtic do it at home against Annan Athletic? I’m not so sure. :-)



    Tounge in cheek CSC

  29. !!Bada Bing!!



    Seriously, you think $400,000 is decent?



    Sunderland have a £20 Million deal. Surely Sevco are bigger than Sunderland?

  1. Pages:
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 7
  9. ...
  10. 20