Sensational Celtic remains sound business plan

You know a transfer window approaches when practically every media outlet has a story on Celtic are set to lose an important player.  Transfer stories are one of the most reliable commercial ventures in business.  They require no effort to produce, or recopy, as most outlets appear to, do not need to lead anywhere, but income per word read brings in more advertising revenue than anything else the UK media.

The premise that Sir Alex Ferguson has shared his plans to sell and then buy with an external party is ridiculous.  The distraction this can cause to Celtic players is merely a by product.

Ordered the CQN Annual yet? Get it here in time for Christmas!

Those who comment on our game do manage to contort themselves sometimes.  Sky TV convinced themselves Arbroath manager Paul Sheerin’s demonstrable angst at full time last night was in connection to his side’s disallowed goal.  A less animated Paul then explained his actions were frustration at only having three minutes added time.  If he wants to get more TV time he’d better follow the script – be angry at Celtic!

The moment Neil Lennon’s interview ended Sky cut across him to assure us Lassad’s disallowed goal was offside (which it was).  They acknowledged Keddie’s arm around the neck of Fraser Forster for the Arbroath ‘goal’ but were unable to confirm this was against the rules.

Football rules are very confusing, after all, but the rules on how the media make money out of Celtic remain the same.

We have not discussed Have Yourself a Merry Little Christmas for a couple of days.  This single is going to position Celtic Charity and the 125 4 125 campaign in a prime spot across the nation.  You and I need to get involved THIS WEEK to raise the profile as high as possible ahead of the Christmas chart.

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