What do you think of Hearts putting Save the Children on their shirts? Perhaps more appropriately, how will Hearts fans feel about their club this morning? When the next invitation to buy a season ticket, or shop for merchandise email arrives, what’s going to be the instinctive reaction?
Hearts fans are an unpredictable lot, but if this was Celtic, first to grab the headlines on Living Wage, then following up with a charity on the shirt, we would be bursting with pride, or what marketing people call brand affinity.
A football club affinity is a choice. Most of us were handed our team before we were out of nappies but we still choose the extent of our affinity – to buy the next ticket. Celtic fans have a notion that we are more of a Movement of people than a typical support – I am only here because I subscribe wholeheartedly to this notion.
For this to make any sense, we need Celtic to be the most ethical football club on the planet.
World leadership sounds ambitious, but the market for ethical football leadership is a bit thin. Between organised criminals, thuggish bullies, kleptocratic politician-owners, tax cheats, money launderers and what can only be described as disorganised criminals at one particular club, the market is wide open. This is Celtic’s natural territory. And it’s profitable!
We buy into what we see as the sentiment behind a football club and if we see Celtic championing ethical wins, we feel connected to the club.
Let’s be clear: Celtic ARE one of the most ethical clubs on the planet. The Foundation is not the biggest in the world, but it is supported by fans and club alone, not petrodollars looking for a home. Celtic FC Foundation feed the hungry, shelter the homeless, aide the needy, include the excluded. They do this in your name and it’s an integral part of the club’s mission.
We are part of the story too. You and I are part of the Foundation but Celtic fans also evangelise the ethics and standards of our club in our own small ways. What Celtic fan groups have achieved is staggering.
We have a backstory which any brand in business would kill for. Formed to feed starving children! What a story. It you planned the profile of the most ethical football club in the world you couldn’t dream up a better beginning, a better corporate story, or a better community engagement. The ingredients are all there.
Hearts fans will WANT to buy into what their club is doing this morning because their club has become ethically aspirational over a short period of time. Hearts haven’t began to scratch the surface of Celtic’s ethical marks. We are peerless in UK football – and that’s not an idle boast.
So why am I boring you with all this stuff you know already? It’s time we started to wear our colours on our sleeve, if not our chests.
‘We are Celtic, born to feed the hungry in 1888, today we not only feed the hungry, we do so much more. Come and join us.’
Make this our mission. Commit wholeheartedly, lead with it. Always. Every contact I have with the club should remind me why I’m a Celtic fan. Be confident of its resonance with fans, and all the business objectives we worry about achieving will fall into place.
On the subject………
We are close to our target of paying for another school kitchen in Malawi for Mary’s Meals, this auction will push us over the line…………
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All day Hospitality for 4 based at the Eden Mill Distillery for the Open Golf Championship at St Andrews on any day to suit from 16 to 19 July 2015. Auction in aid of the Celtic Quick News (CQN) appeal to build a fourth school kitchen in Malawi for Mary’s Meals. Shuttle transport for the five minute journey to and from the golf course as needed Beer, Gin and Whisky tastings throughout the day with the master distiller. The chance to create a unique CQN single malt whisky cask worth potentially £5000 for future CQN charities. A bottle of this very special single malt whisky to commemorate the great day when it is bottled in several years. Eden Mill is Scotland’s newest and most innovative distillery and brewery incorporated in February 2012! Located just 2 miles from the famous Old Course itself it provides a perfect base for hospitality for yourself and 3 friends on a day of your choosing at the forthcoming open golf championship on July 16th to 19th. But this is so much more than just a day’s hospitality at the home of golf. Before taking to the course to watch the you will enjoy a breakfast roll or two and discuss your perfect single malt whisky with the master distiller. Whilst you and your friends are enjoying the golf he will seek to surpass your favourite whisky by using the best barley to create the right wash and recommending the right type of barrels for our very own unique CQN 1/4 cask of single malt. A cask which will mature and provide over £5000 of future funding for our charities in a few years time. You will return to the distillery by shuttle bus for lunch and an optional beer tasting and then for afternoon tea with a tutored gin and whisky tasting with the owner capping off a memorable, unique and very special day for your group and for CQN.
My thanks to Eden Mill for their incredible support. You can bid on the auction here. |
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MWD –
The only way they got reconstruction from 18 to 10 voted through was by promising the lower teams a financial incentive to vote it through. It is commonly known in football as a parachute payment.
The Alloa chairman even mentions the “bribe” in the context of an article about reconstruction, so it was obvious to me what he was talking about.
Any good pubs in Blackpool to watch game tonight?
doc
Hoopy Birthday mate have a great day.
Keep the Faith!
Hail Hail!
My friends in Celtic,
In the interests of equality for all, should CQN impersonate a State and declare its Secularism credentials.?
HH.
A light insanity
Keep a lookout today as a few Blackpool bhoys post in here and st stivs uncle is in the Blackpool shamrock
I’m going for 3-0 Celtic tonight.
Mackay-Steven to score first.
Tom
What part is not bribery?
This bit.
Conspiracy theories that Scottish football’s governing bodies would find a way to lever Rangers into the top division if the Ibrox club fails to win promotion via the play-offs were also kicked into touch by Mulraney.
“There won’t be change this summer. If Rangers don’t get promoted, they don’t get promoted. I remember Charles Green once talking to me about paying Alloa not to get promoted so Rangers could – what a load of rubbish. If you want to get promoted, win your games. It will always be like that.
Which teams were offered bribes at the creation of the EPL to allow a team entry at another’s expense direct from the chairman of the club who would be promoted?
I don’t remember that ever happening.
The report detailed a discussion between 2 chairman in relation to one team accepting financial recompense in order for that another goes up. It was not reported as a discussion between football authorities and clubs!
MWD said AYE
a light insanity
Blackpool Shamrock CSC, think they show games in the Excelsior Club South Shore.
E-mail at lennybhoycfc@gmail.com
Keep the Faith!
Hail Hail!
Professor Green
The Shamrock Inn
Jernbanegade (9 Scala)
TEL 33 14 06 02
I loved this from the Alloa dude.
“The bottom line is there will be no change this year as there is an embargo against it. I understand how it works in Scottish football with conspiracy theories and the like. It’s all balderdash and bunkum of the type we’ve come to expect over the years.”
Ah that means then that the 5 way agreement dleant exist, that referees don’t cheat after all etc.
Balderdash I say.
And to my fellow supporters who want to discuss the cheating hun? I don’t think we can anymore because our club is part of that cheating??
Oh and Tom is a fully paid up member of the flat earth society……
Good to see the celtic back in action even if i cant see the game until tuesday
Mon the tic
Moonbeams you are quite correct, that the conversation even took place says it all……..
MWD –
I agree with you. It stinks and I am glad it won’t be happening. All I am saying is it wasn’t about giving Alloa a brown envelope to throw games against Rangers, as others were suggesting.
I was simply saying that is not what Mulraney was getting at. I made no comment about the rights or wrongs of offering clubs like Alloa financial compensation to accept reconstruction. I merely said that is what Mulraney meant.
MWD & Neganon2 –
Sorry, but I am afraid I can’t be any clearer about what I meant.
Your problem.
Hello again all you young rebels.
Today sees our big Celtic cruiser in the Indian Ocean headed for
Broome, incredibly hot so the poolside bar is taking a hammering
sadly we have ran out of Guinness so i’ll need to be having a
word with the captain, lots of Aussies joining our little group for
the mad Kelts happy hour as they like to call us just for the craic
but alas we were also interrupted by a big Kiwi who even before
he opened his gob i knew he was a sticky, i think i’ve developed
that E.S.P. ( extra sashery perception ) as i’ve got older, i just
knew, He told us he was a big gambler and had just won a load
of dosh in the ships casino ( still waiting on a round of drinks )
and his family was from Glasgow and all supported the darkside
and that it was a disgrace the way they were treated by the sfa
just because of money problems, well big as he was i new he
needed to be told a few home truths and i’ve always been a
mouthy auld sod when it came right down to it.
He countered my retort by saying ” it doesn’t matter there still the
same team playing at the same place and it will be better for us
all when they are back ” so i said ” let me put this simply for you,
you are a gambler right? right, well suppose you knew of a horse
called Jiggery Pokery and it was a cert to win the next race
because it had been given a big drug boost and you bet it $ 1000
dollars on it right. ” right.
” but the horse collapses and dies so the trainer slips in another
horse from the same stable and calls it Jiggery Pokery and
it eventually wins right ” right.
” do you think the bookie will pay you out?
” naw me neither ”
He wasn’t in the company very long.
A big hail hail to Gerry from Darwin who hunted us down to
the Irish bar in town, he said he just knew we would be in
Shenanigans,don’t know if you’ve posted yet as our wifi is
very slow and anybody else who has tried to get in touch
via the blog, but i should be able to read back tomorrow.
So the next episode of an auld Celts travels continues
tomorrow in Broome.
H.H Mick
Guys,
I know some have been asking about Tony Donnelly. I’m sure he won’t mind me passing on the very sad news that his younger brother Michael died on Thursday morning.
Michael was 65 and a massive Celtic man. He’ll be sadly missed by many, including his mates in the Brazen Head. Thoughts are with Tony and family.
RIP Big Mick.
Sad news.
Thoughts with you and your family Tony.
KTF
RiP
Michael Donnelly
God rest his soul
MWD and Neganon2 ( and others),
Do you think, if Mr Mulraney meant what you believe he meant, it would have been published in any MSSM outlet?
I am with Tom on this one. I also consider the possibility that Mr Mulraney was saying that Mr Green was only rejecting the idea of paying teams who did not win promotion.
JJ
professor green
09:52 on 3 April, 2015
Morning Bhoys,
I am in Copenhagen this evening. Does anyone have any suggestions for drinking establishments that may be showing the game tonight?
————————————-
Defo the Dubliner.
TD67.
Condolences to you, your family and friends on your loss.
Michael Donnelly RIP
Footnote, didn’t connect until now that you share the same surname of my recently departed father in law.
Cantor Fitzgerald.
Over six hundrrd employees of Cantor Fitzgeral died on 9 /11.Think they’ll cope with a slew of emails from Huns with a humph.
a light insanity
I have confirmed with Ton Che Dan that the Blackpool Shamrock CSC show the games, Excelsior Club 177-181 Lytham Road, Blackpool, Lancashire FY1 6EU. 07969 635442
Keep the Faith!
Hail Hail!
Sad time, Tony but I believe you have what it takes to cope . I hope to visit you again some time in the BH
JJ
The Dubliner
3.4
22 Google reviews
Irish Pub
Amagertorv 5, 1160 København, Denmark
+45 33 32 22 26
TD67 – condolences
Tony Donnelly, condolences, RIP Michael.
TD67:
Sorry to hear of Mick’s passing. Thoughts and Prayers with you and the Family.
May God Bless his Soul.
Keep the Faith!
Hail Hail!
Tom
If your understanding is true.
Why would one chairman offer payment to another directly.
There is no mention of league reconstruction.
It is a quote pointing to Sevco gaining promotion over Alloa with a direct payment to Alloa from Charles Green.
MWD said AYE
MWD
What about my first point at 10:18 ?
JJ
RIP Michael Donnely.
Condolences to you and yours Tony.
Melbourne Mick –
I have been following your travels and one thing bothers me.
What is the point of spending all that money on a once-in-a-lifetime cruise around Australia and, at every port, heading straight for the nearest Irish bar and getting rat-arsed?
Between ports you even fall out with Rangers supporters.
I’m sorry but I just don’t get it.
Have you really no interest in discovering the REAL Australia? I for one would be very interested in reading about that.
Seems like a monumental waste of time and money to me, not to mention a unique opportunity squandered.
In fact, a couple of times you have in a humorous way alluded to your missus being less than enamoured with your boozy itinerary.
Maybe you should think about that for a moment. Take that from someone who speaks from bitter experience.
TD67 Sad news mate R.I.P. Michael.
H.H.
favourite uncle
09:16 on 3 April, 2015
Big Georges Fan Club – Hail, Hail, Wee Oscar
has the wee man sorted oot tonights score yet???
——-
Hello this is WEE BGFC. Have been thinking about the score tonight and have been hummin’ and haun’ between 2-3 and 0-5 (both to us of course) but I think I have got it.
Prediction:
St. Mirren 0-5 Celtic
Hello this is WEE BGFC. :D
MWD,
We’ve just had response on Twitter
P
Heb celt 3 April, 2015 quite agree with you .
Tom so all Isle of Lewis residents are wee Frees? Isuppose then all Celtic supporters are Catholics? On behalf of the many hundreds of Celtic supporters who live here a wee retraction would be nice. H H Hebcelt – neither a wee Free nor Catholic just a Celtic Mhan