Forster, Ashley and partnering with Sevco

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Congratulations to Fraser Forster on his international call-up, I am absolutely delighted for him.  It occurred to me that he left Sports Direct and Newcastle United owner Mike Ashley’s clutches on the cheap early this summer, while Ashley had other matters in Glasgow under consideration – partnering with Sevco.

It was with customary bombast that Sir David Murray announced the deal Rangers struck with JJB Sports in 2006 to offload the club’s retail and merchandise operations to the sports retailer.  At a stroke the club banked £18m although subsequent dilapidation and redundancy costs ate into this figure.  Celtic had previously rejected a similar deal, believing that securitising future revenue streams in this manner would only swap short-term for long-term problems.

That deal perished when Rangers liquidation was announced but the Newco acquired only one retail store (outside Ibrox) and no infrastructure in place.  Instead, six weeks ago, Newco handed over retail operations to Sports Direct, who now operate its retail company, Rangers Retail Limited, and its online operation at rangersdirect.co.uk.

This deal was covered in local and retail press but lacked the bombast Murray would have brought to the occasion, perhaps because Ashley was aware that Celtic fans no longer felt comfortable spending their cash with JJB after the 2006 link-up.  Better to keep this one low-profile so as not to cannibalise sales to Celtic fans.

Whether Ashley is part-owner of Newco or just their merchandising partner is moot, Sports Direct’s interests in the Scottish market are significantly entwined with The Rangers F.C.

It is unlikely the retailer had to pay as much as £18m up front to secure his new rights but their support will be absolutely critical in quickly building their partner club into a successful force.  If they can do this while continuing to milk Celtic supporters they have knocked it off.

Chances of me buying the 125th Anniversary Kit from Sevco’s partner company are approaching zero.  My Celtic budget is for the benefit of one club only, it will not help build The Rangers.

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  1. I watched highlights of ICTs win against Dundee United last week (how long now since Daly or Russell last scored) and was quite impresed with the Arsenal loanee at ICT – Roberts??

     

     

    How’s he playing?

  2. 67Heaven ... I am Neil Lennon..!!.. Ibrox belongs to the creditors on

    Just in from work and haven’t read back but, was just thinking,…..can’t wait to see the reaction of the zombie2 fans when they realise that their share issue money will have to be used to contribute to clearing the mounting losses…that is, of course, if greengo doesn’t ‘swan off’ with it…….now that would be the irony of all ironies…….at this point, they’re losses are at £5m, despite the SB etc revenue ……silly Sevconians..

     

     

    And the SFA shouldn’t be too quick to change to 3 leagues……….if the zombies2 are liquidated over the next few months, they will need to retain the current structure….

  3. In Livingston shopping centre a few years back. Spotted from behind someone wearing Rankers shell suit bottoms, resplendent in the new hun top with Ricksen painted on the back.

     

     

    Caught up with said person and overtook, quickly glancing over my shoulder. It was a woman ( i think)aged about 60 with no teeth.

     

     

     

    Nearly fell over laughing, no class , no style, stupid huns!!!!!!!!

  4. sftb

     

     

    The lad Roberts is playing well. A real threat on the left flank. ICT were a steal tonight at 13/10

     

     

    Naturally Butcher will make sure Roberts has an ‘injury’ prior to visiting the Chuckledome on Halloween

  5. It is hilarious bhoys and ghirls that the stupid zombies came out of that meeting high fiving each other going “Chuck is the man!”

     

     

    Their stupidity never ceases to amaze me…

  6. Abu Hamza and 4 other suspects have left Long Lartin prison for the US tonight.

     

     

    Good riddance to poisonous trash.

  7. I do not speak or understand Gaelic – but the BBC Alba football commentator makes more sense than Craigan.

     

     

    HH!!

  8. celticrollercoaster loves Wee Oscar's Green Bucket Army on

    The Token Tim 19:52 on

     

    5 October, 2012

     

     

    You coming to the Race night on the 17th November?

     

     

    HH

     

     

    CRC

  9. Jeg er Neil Lennon-Greeninbingley on

    It just gets better, better, better. Our young stars start signing up for four more years at the end of a week that saw a magnificent performance in the CL.

     

     

    I say performance, not result, because you can squeak results. You can be on the rack and outplayed and nick a result.

     

     

    We won in Moscow with a magnificent performance from every one of those Bhoys. We deserved it because we outplayed them on their own plastic. This team came of age in Moscow, every one of them.

     

     

    A poster here – sorry but i forget who – said a couple of days ago that Sammi’s header reminded him of Big Billy’s thunderous browshot that won us the Scottish Cup and kicked off the REAL generation of domination.

     

     

    Time will tell, but all I know is that I’ve had a totally crap week involving jobs, banks and divorces, but I still have a grin on my face thanks to Tuesday, and a shiver up my spine at the thought of the glories that this pride of young Lions, under Lenny, can bring to Parkhead.

     

     

    I do believe that this is the start of something truly great.

     

     

    And to enjoy it unfolding while breathing clean air, unsullied by the poison and filth we have had to live with all these long years – well, I wish my dad was here to savour it.

     

     

    Hail Hail!

     

     

     

     

     

     

     

     

    I’ve got to say that

  10. Adam Matthews and James Forrest have joined Charlie Mulgrew in signing new deals at Celtic.

     

     

    C’mon Super Hooper, you want to…

  11. Jeg er Neil Lennon-Greeninbingley

     

     

     

    20:25 on

     

     

    5 October, 2012

     

     

    Keep your head up fella you’re amongst friends here.

  12. WGS, top bloke………like him better now than when he was manager!!!!!……One of us.

     

     

    Well done big Fraser

  13. Sparklegirl – radio player – browse – C, then scroll down to clyde. I used to use that when i listened but since they binned Terry O’Neill, i binned themz:)

     

     

    OGRaff – any news today amigo????

     

     

    slainte

     

    tony

  14. CRC @ 20:24,

     

     

    as you obviously read my post, then methinks you already know the answer to said question!!!

     

     

    I shall be there in spirit though……as i sit on plane winging its way to Singapore.

     

     

    I will buy a horse or 2 though, so give me notice please so I can do that very thing!!

     

     

    HAIL! HAIL!

     

    Token

  15. Good evening friends.

     

     

    It’s Friday night, the dinner’s in the oven almost ready (what’s that…oh fish cakes, garden peas and salad, thanks for asking…) so the only important quesion is, obviously, is there a quiz?

     

     

    Jobo

  16. HT,

     

     

    7 pints?

     

    So that was the 5 min interlude for PF……….

     

     

    The man is not human. Pours Guinness down his gullet for fun.

     

    Not a wise move on my part being in his round on an empty stomach and did I ever pay the price for that mistake!

     

     

    HAIL! HAIL!

     

    Token

  17. Our performance in Moscow bore alot of similarities to our win in Ajax.

     

    Strength and organisation at the back. Possession and aggression in midfield.

     

    Pace on the flanks with great crosses, and sublime goals.

     

    That game was the beginning of a great era.

  18. Torontony, 20:33

     

    Indeed, next Thursday or Friday with the possibility of some Youtube Gold

  19. TTT

     

     

    Ha ha ye I heard!!!

     

     

    There’s a bottle of Big Bad Dom behind the bar wae yer name on it ;-)

  20. Why has no journalist approached David Murray, Walter Smith, Grahame Souness or Campbell Ogilvie and said, “You were in receipt of an EBT. The BBC has seen evidence to that effect. What was the EBT for? Was it a loan, and if so do you intend to pay it back?”

  21. celticrollercoaster loves Wee Oscar's Green Bucket Army on

    For those that like to hide behind their computers, the Friday nite footie quiz moves back to the land of the internet bampots.

     

     

    See you all in 15 mins

     

     

    HH

     

     

    CRC

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