Some thoughts to the 70% increase in English Premier League TV income:
Our financial strategy
Stop feeling sorry for ourselves. We are not part of the easy-money league, so instead of complaining about Burnley’s financial strength, exploit the massive inefficiencies in England. Lazy recruitment strategies, unscientific risk-taking and chronic managerial processes put a lot of money on the table for those who know how to run a football club properly.
If your forward business model involves selling players, better to be close to a rich, lazy, unscientific and chronic league.
Player values
After the last increase in TV income in England was announced transfer fees appreciated markedly, even before the increase came into effect. Forgive the impersonal language, but player commodities are more valuable this week than they were last week, not just in England, but in Scotland and everywhere else.
The goalkeeper we sold for £10m last summer would command a higher fee, if we sold him next summer. A player we ‘hoped’ to earn £7m from selling should now have his target value adjusted to £10m.
More than ever, it is important to manage playing assets. Buy assets with development potential, hoard their registrations if necessary – Benfica employ and loan-out players to top leagues who would easily get into their first team. It helps build the player’s value, which helps build Benfica.
Player trading velocity
If player trading is important going forward, my hunch is that trading velocity should increase. To do this properly, it is absolutely crucial we invest more in the scouting process. Scouting and recruitment is as important to the club as tactics and team selection. Resource it accordingly.
SPFL TV deal
I’ve read lots about what we should do next in Scotland with regards to our TV deal, some ideas have merit, some not. What is perfectly clear is that the current deal is practically worthless. We must change. The potential downside is almost immaterial, as we’re starting from such a low point.
Bin SKY and BT, go it alone, or get one of the new media players involved, or better still, collaborate with the Dutch league, which has its own TV channel, have learned some lessons, have many of our challenges, and would benefit from the fresh content we could provide. There are more leagues in Europe with exactly the same challenges, if a pan-European league is a step too far, a collaborative TV infrastructure is a good start.
In football TV terms, we are the Straw Man, with nothing to lose. Lead a path away from Sky and BT, educate fans on how to link up with Virgin, Amazon or an equivalent, do something genuinely radical.
The Bubble
It’s a bubble. Just because the English TV market has not burst, doesn’t mean it’s not going to. Ask yourself a few questions:
Is this level of contract affordable by Sky or BT?
Will this new cash make the downside of relegation from the EPL any easier?
Will this cash make EPL clubs any more likely to change their business model, specifically, will they be more likely to spend less because they no longer fear relegation?
No, no and no. The downside of relegation from the EPL will become more onerous and clubs will fear relegation more.
Sky are enjoying enormous market power but the entrance into the market of Amazon Prime, Netflix and others, while the offerings from Virgin and BT have matured, leaves Sky open to competition in the TV and film market in the future which they have never experienced before.
You no longer need Sky to watch multi-channel TV, round-the-clock news, recent or legacy films. Their failure to maintain future Champions League rights, together with the fact that they are legislated out of the World Cup and European Championship rights, reduces their assets down to one lucrative prize: English Premier League football.
English Premier League football is the asset they are betting the farm on. They need this and as long as the ‘farm’ exists in the form of a nation uniformly consuming TV through them, they will pay whatever they can to retain these rights.
BT are in the process of buying market share. They are vastly better funded than Sky and need a strategic place going forward (which traditionally telephony isn’t).
It’s not a case of if Sky’s ability or desire to pay changes but when. Then the bubble will burst, then football will plunge into a reverse gear.
Until then, we play the system.
Busy week for CQN11 St Patrick’s Dinner bookings (Friday 13 March, Kerrydale Suite, Celtic Park). Email me for booking details, celticquicknews@gmail.com
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Leftclick,
I agree.
Same team and give Leighs legs a wee streetch when we’re comfy :)
HH
Neg anon2
Agreed.
Evil men. Good grief.
Celtic Football Club @celticfc 8s9 seconds ago
CELTIC v St Johnstone: Gordon; Matthews, Denayer, van Dijk, Izaguirre; Brown, Bitton; Mackay-Steven, Johansen, Armstrong; Guidett
CELTIC v St Johnstone: Gordon; Matthews, Denayer, van Dijk, Izaguirre; Brown, Bitton; Mackay-Steven, Johansen, Armstrong; Guidetti (MD)
An Tearmann no Skepovic or Stokes on the bench?? We could drink much alcohol sorting this out! Hail Hail Hebcelt
Leftclicktic
Team played well at Firhill, so I read (missed game whilst at work) so not unhappy if no changes – just prefer LG for his mobility. And he deserves to keep his place as he’s in form and JG isn’t
Same again bhoys
HH
REPOST
Celtic Football Club @celticfc 4s4 seconds ago
CELTIC: (4-2-3-1) Gordon; Matthews, Denayer, van Dijk, Izaguirre; Brown, Bitton; Mackay-Steven, Johansen, Armstrong; Griffiths (MD)
Like the look of that team!
If everyone stays clear of injury I fancy that could be the starting line up for the Inter game.
Call me gerry,
Guidetti played pretty well despite not scoring.
Leigh maybe still a bit sore?
@celticfc: CELTIC: (4-2-3-1) Gordon; Matthews, Denayer, van Dijk, Izaguirre; Brown, Bitton; Mackay-Steven, Johansen, Armstrong; Griffiths (MD)
call me Gerry
JG
Put in a shift on Wed
Just needs that wee goal to boost his confidence to the level of Leighs just now,
Celtic Football Club @celticfc 8s8 seconds ago
Celtic subs: Zaluska, Ambrose, Henderson, Guidetti, Stokes, Scepovic, McGregor
Celtic subs: Zaluska, Ambrose, Henderson, Guidetti, Stokes, Scepovic, McGregor
Some great comments from Armstrong. Not sure of the source – I got them from @celticservant
I read comments like this and can’t understand why Sutton, Hartson, other ex-pros, journos and many fans have been so against Ronny’s approach.
We don’t have the budget, but we can at least be physically and mentally prepared. It sounds like United and other SPL clubs could benefit if they upped the intensity 24/7.
– “it’s easy to play in this team because there are a lot more options. We pick up the second-balls a lot more often”
– “I didn’t quite realise how hard the boys work until I came. In training & games, it’s phenomenal the amount of work we put in”
– “Once I get to the levels of fitness that the rest of the team have, my performances will definitely improve”
– The tempo of the training will help my fitness improve. But it was a bit of an eye opener to see just how fit the boys here are.”
– “In one of the first training sessions it was up and down — relentless. I was thinking ‘bloody hell – this is actually quite hard!
– “A few days in, the sports scientist said to myself and Gary to watch what we were doing and to ease our way in.”
Hen1rik
Thanks for sharing that, good read. Now following moo_ted on twitter.
HH Dan
False alarm.
Leigh in :)
Coney bhoy
Perhaps you could begin by explaining why CFC seem to be the only team relentless penalised for players celebrating after scoring
You may also wish to consider why it took the compliance officer to ban Mcculloch when he could have been sent off three times in his two previous games
Most refs are not necessarily biased against CFC …but Sevco get away with murder …
Ye go for a pee and the team changes :)))))))))))))))
Looks like Ronny will play the players HE signs.
I like that in a Celtic manager.
Carnevale – Way down south .
Off oot to Palermo – fitba tonight.Palermo v Napoli..Watch the fabulous Dybala.Missed a sitter v Inter last weekend .Will be punted in the summer for huge money – put a sitter over the bar from 3 yards out.
geordie munro
11:49 on 14 February, 2015
Call me gerry,
Guidetti played pretty well despite not scoring.
Leigh maybe still a bit sore?
—————————————-
True. What I meant was…if LG has fully recovered from knock then I’d start him. If knock still a problem, JG would start in my team.
HH
Seanoc,
I was told from a good source that latterly Sutton turned up for a rub doon and baulked at the idea of training twice a day under WGS.
HH
Same side, – excellent.
….PFayr supports WeeOscar
Wonder if the C.O will have a look at kenny Missers Elbow in the back of the head of the boy last night,
Shocking and deliberate IMHO,
Back to the HOOOOOOOOPS
very interesting hen 1 rick
2-0 to tic today. Armstrong and Stefan
RD sticking with Griff’s ……………………..good
Guidetti couldn’t buy a goal at the moment.
I think Steven McLean is a decent referee.
There, I said it.
To Confirm (somebody at CFC posted same team tweet :-))
Celtic Football Club @celticfc
CELTIC: (4-2-3-1) Gordon; Matthews, Denayer, van Dijk, Izaguirre; Brown, Bitton; Mackay-Steven, Johansen, Armstrong; Griffiths (MD)
Celtic subs: Zaluska, Ambrose, Henderson, Guidetti, Stokes, Scepovic, McGregor
ko 12:45 live on SS1
Dia daoibh uilig
I would like to put names to faces and buy the the travelling CQNers a gargle.
Anyone know where the bhoys are watching the match?
HH BB
Leftclicktic
The Huns were at it all game yesterday …Boyd a few times …thon Hutton hit Fyvie with a cheap shot too …loved the fact that Fyvies next contribution was to play in the scorer of the second goal
As much as I like JG and hope he finds net when playing – LG is the in-form striker at moment, so has to start if fit, IMO
Just for those who TRY to back the MiB’s :
https://vimeo.com/9865326
Gerry,
Agreed
HH
geordie munro
I wouldn’t want to slag off an ex-Celt on the basis of a source – even if they’re right, another perspective might read it differently – but I remember there being speculation that many players weren’t buying into Strachan’s approach.
Gordon’s approach to the game was initially similar to Ronny’s. A few old guards left quickly, including Sutton.
while since I last posted, the t.v deal down south is ridiculous by any measure and damages every big club in every small and medium country throughout Europe. that is not the t.v. companies problem, but it sure as hell is our problem, and sure as hell is football’s governing body problem.
The only possible solution for teams like ours is a pan European league that would allow greater competition, commercial revenue and therefore a level playing field
I do wonder how long it will be before the clubs in smaller and medium size countries decide enough is enough and demand structural change. If money talks and we all know it does then alienating 75 million people across 10 or so smaller nations is something you would think football’s governing bodies would rather avoid.
simply put the clubs from smaller nations need to tell the governing body either make changes that offer us an opportunity or we walk and set up regardless…. football is a franchise, a collective will would allow clubs from smaller nations the opportunity to do as they wish and spare me the bull about not being able to do this, that and the other, we are cannon fodder, by choice
grow a set and we might actually find the governing body are not so keen to fuck us over and over again. the alternative is a slow lingering death
21’30”