Last week’s advert in the Tribune de Geneve was in English, despite the predominant local language being French. The primary target audience were Uefa representatives and functionaries, who are not drawn from the local Nyon catchment area, and will most likely speak English, with secondary target audiences in the UK. I hear both targets were reached.
There was a short-lived chat about which language to run with in Switzerland, but consensus was quickly reached that English was appropriate and sufficient. No translation was ever made.
Very much related to this subject…….
There was an incident when I was at school (many years ago). Two boys had exactly the same maths homework. This would have been fine had the work been correct, but the made exactly the same mistakes, so the teacher had sufficient proof to establish that he didn’t have two independently produced pieces of work.
The class lesson that day was, if you’re going to coordinate a response, you better get your facts right, or you’ll get caught.
Shortly after the Tribune de Geneve advert ran it was brought to my attention that some regularly-hostile-to-Celtic online loons were running with a line that an English advert had been sent to Switzerland and a French advert had been sent to an English newspaper by mistake.
This was fanciful, but not worthy of attention, because as you now know, there was never a French translation of the advert.
You can imagine my utter astonishment, therefore, that The Guardian claimed they didn’t run the advert because it was submitted to them in French, despite, as surely the world now knows, no French language version of the advert ever existing!
“If you’re going to coordinate a response, get your facts right.” It doesn’t look good, Guardian. It doesn’t look good at all. You’ve been caught in PR vice.
You know how PR works in Scottish football. Celtic and most clubs play with a straight bat: “This is the news relating to our games and events”, but there are clubs, personalities and organisations which are only tenable because of expensive and persuasive PR.
You remember the Poppy banner issue, which became news a full two days after a game, by which time PR could persuade journalists to run with a story which until then had no news value. You are only too familiar with some of the vacuous characters ushered into the game by newspapers demanding Lloyds Bank approve a takeover, while PR spun incredible lies about finance and probity.
The next time Celtic, or their manager, is vulnerable on a subject, look out for this Malign Influence. It battered Ronny Deila when he lost games, and recently went for Peter Lawwell.
My thanks to The Guardian advertising people, who confirmed to us this morning that the advert they received was in English. That’s the other thing about coordinating a Malign Influence, you need to get buy-in from a lot of people!
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Hopefully this turns out to be a “failure to communicate”
But what it has done is keep the issue live which can only be a good thing.
Maybe someone out there with a bit of clout will wonder why football fans feel the necessity to buy advertising space in English and Swiss newspapers regarding scottish football
Someone’s telling porkies…
http://www.theguardian.com/media/greenslade/2016/jun/10/proof-that-the-original-advert-sent-to-the-guardian-was-in-french
Geordie
I agree re keeping RG onside to such an extent that I have sent the following email to him:
“Dear MrGreenslade,
After reading this:
” I take on board the fact that I may not have explained the background to this matter as well as I might. But it’s tough to grasp the ins and outs of the dispute.
However, please be assured that I agree that something stinks in terms of the Scottish football governance and an independent investigation is required (quite probably by a journalist or journalists drawn from outside Scotland).”
I felt comfortable that you are a journalist worthy of the description. If we have any equally deserving in Scottish Sports` Journalism, I have yet to discover them.
That being so, it would be excellent if you would put yourself forward as the journalist who would lead the investigation required to which you refer above. You would have unqualified gratitude from all supporters of football in Scotland who put integrity before money,
Your in honest sport,
J
Surely Roy Greenslade must back up his assertion that “something stinks in Scottish football governance”.
That in itself is a major plus, IMO.
EC67
Genuinely don’t think Paul or the Res 12 guys would be so careless.
Roy’s actually a decent fella but somebody is feeding him excuses that are untrue.
Sounds like Level 5 are not answering Roy Greenslade’s calls….
Friday night pint time!
Cheerio for now,
JJ
Surely in this electronic age it is pretty easy to track where the “alleged” copy came from. This has now taken a twist that John Le Carre would be proud of. H H Hebcelt
REFUWEEGIE
Hardly proof, a screen grab of some mocked up graphic and some French words:)))
Guardiangraphicsofficefiveminutejob…
Now p, this is getting better than having the advert published.
Popcorn & choc ices fully stocked…
Celtic Board – let’s be having you!
Stop the hostility add some diplomacy and you win this PR episode.
Winning captains .
The T shirts won’t be shipped until next week ?
Bejesus , we’ll have heard from the Celtic board quicker .
Only jesting son … keep up the terrific work .
Come on Roy – just tell us which of the terms and conditions it didn’t meet and why. That’s the real story.
JJ,
Enjoy neebs.
I’ll be joining you, in spirit, shortly.
HH
Coming new to this I guess sumbdees already pointed out to Roy Greenlade that…
“The nub of the shareholders’ allegation is that rules were broken by the Scottish Football Association (SFA) in order to allow the “new” Rangers to obtain a Uefa licence to play in European Champions League.
Is of course wrong, it has nothing to do with “New” Rangers. In fact it was events a year and more before Rangers FC went into administration.
The “New” Rangers have never had a UEFA Licence to the best of my knowledge.
Also, my understanding was that the Resolution never seemed to blame the SEA for breaking rules.
More to do with smelling a Rat and asking for transparency…
Very poor from Roy Greenlade. In fact far from raising his French Squirrel maybe Roy could have got to the crux of the matter.
Which is normally his wont.
By stating clearly why the ad breached The Guardian’s advertising T&C’s.
A fairly simple process you’d have thought.
A journalist of his calibre should have no problem uncovering and communicating the basic facts accurately.
Did he do the leg work or was he badly briefed?! If he was, by whom….?
Hail Hail
GLASSTWOTHIRDSFULL @ 5:24 PM,
See you got to the point before me..
As per:)
Hail Hail
Confused.com
No idea which came first – this article or greenslades??
Regardless it’s a distraction. An embarrassing one for whoever is wrong. But a distraction nonetheless.
Should rangers have been given license to play in Europe? Yes or no?
Eyes on the prize and hold on.
front of CP’s looking good – anybody know if they any plans to continue development round the side and onto the coach park?
Is the logo on the t-shirts going to be in French?
Lost and Found section of CQN
A Celtic statement on Res12. Last promised 48 hours ago. Sadly missed by the Celtic family.
Reward offered if found and then hidden in even more in distraction.
Contact: Sorry there is nobody available to take your call, as we are all busy counting this lovely season ticket monies
:-)
Never mind Warbo, where is the Celtic Statement alluded to earlier in the week?
JJ
Six people murdered by Loyalist terrorists with confirmed and official British state collusion yet it doesn’t make the front page of national newspapers.
Welcome to “Great” Britain CSC
Chairbhoy
Fair to say you explained it in a bit more detail!
Anyway – we obviously agree on what the real issue is.
Of course, I wasn`t to know that it was going to be alluded to again just before I posted !
Sevco Table Toppers
Remarkable Constraint CSC
” We won’t forget the people who were quick to dance on our grave”
Andy Kerr, president of Rangers Supporters Assembly, July 2012
DOH CSC
WC,
Why did you wait until RG produced evidence of the email containing a French draft, whatever the motive was for so doing.
You could have cleared that up so much sooner.
HOOOOOOOOOOOOOPY Birthday to our Travellerbhoy.
It appears graphic designer extraordinaire (oui, c’est vrai) Winning Captains sent a mocked-up early version of the advert IN FRENCH to ascertain the correct size for The Guardian.
With agreement reached on size and price, The Guardian was then sent the finished agreed version for publication. This was IN ENGLISH.
It is this ENGLISH version that The Guardian declined to publish.
There was never any agreement or request for a French version to be published.
The Guardian’s conduct in this matter has been shameful. Utterly shameful.
BOURNESOUPRECIPE on 10TH JUNE 2016 6:13 PM
Sevco Table Toppers
That top position is theirs for the duration.
Really suits them to be top of that pile -))))
I’m not saying this happened … but it’s neither impossible nor even implausible.
http://www.onfieldsofgreen.com/a-what-if-scenario-that-should-scare-the-sfa/
And that’s the trouble, right there.
I doubt that the Guardian and others are @rsed about it. That is just ignore it.
Only my opinion, but Celtic are absolutely right not to publish anything that directly links them to this shambolic hornets nest. One where no hornet seems prepared to share the unqualified facts of the matter…..
Thank God for calm heads and common sense at the op of our club.
Have to go by will catch any thoughts later.
joe mcbrides birthday an awe
Oh well, according to the news, locals provoked the English supporters into the street fighting last night!
This might be so but why not just ignore them or walk away?
BOURNESOUPRECIPE @ 6:10 PM,
“Six people murdered by Loyalist terrorists with confirmed and official British state collusion yet it doesn’t make the front page of national newspapers.
Interestingly enough you never hear of these guys referred to as British Terrorists, which, of course they are. In fact you may hear of them (ironically for anyone with the least semblance of knowledge to the facts) referred to as Irish Terrorists.
We should start to use the more relevant terminology so the British People can see what’s done in their name.
Hail Hail
Happy Birthday TravellerBhoy I trust your having a great day!!
HH
CHAIRBHOY
Yip. Very true.
It was also six British citizens, referred to by the BBC as “six Catholics”