A money blog: CL, FX, Brendan effect, commercial deals

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The spectacular rise in income, which saw Celtic bank £61.2m in the six months to 31 December 2016, compared to £52.0m in the TWELVE months to 31 June 2016, was influenced by four categories:

Champions League participation
Improved commercial sponsorship deals
The Brendan Rodgers effect
Foreign exchange rates

Clinging onto a lead that August night in Israel guaranteed this would be a record turnover season for Celtic, instead of what may have been a loss. As well as the Uefa dividend itself, we sell more tickets for other games in seasons we participate in the Champions League. We also sell more merchandise, premium packages and hot dogs at league games.

I was very surprised when news of the Dafabet and Magners deals filtered through last spring. Sentiment at the club at that time was on its bum, but these contracts brought a significant increase in income (in the case of Dafabet) and great income for a new property (in the case of Magners). Worthy mention also to Intelligent Car Leasing, for the boost they have given to the Foundation.

The ready-reckoner revealed that the value of these contracts roughly equated to one season’s Champions League money. It was a huge result, which laid a critical foundation for the steps the club took to secure a manager in May.

We were guaranteed more money, which gave us more confidence, which fuelled the move to secure a top manager. The small snippets of history are often missed, but no less fascinating.

Brendan Rodgers arrived like a superstar and has delivered on that promise. From the moment touched down in Scotland he sold season tickets, the club united behind a talented manager who is here determined to achieve great things.

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No club in the world is more dependent on foreign exchange rates than Celtic (euro/GBP graph above). The economically illiterate (don’t start me) who voted for Brexit have caused an untold net harm to the world, but as sterling depreciated against the euro, the value of Celtic’s euro income from Uefa in GBPs went through the roof.

We are a football club playing in Scotland who earn euros and sterling in almost equal measure. Bad UK economic news may harm our sterling income but will boost our euro income. No other club operates a scenario like this.

Well done to all concerned, from Brendan and the players, to the tens of thousands who bought tickets and mechanise, and the commercial team and board.

andylynchtrailerbogof

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644 Comments

  1. The Green Man says SACK THE Board on

    MacJay

     

     

    What!…No Trotsky, Louis Michel, or Che Guevara.

     

    Im disappointed:)

     

     

    HH

  2. 16 roads - Celtic über alles... on

    DD – I look forward to having a good drink with ye again chieftain.

     

     

    Have those 1916 calendars here ready to ship – sending them over to ACGR the mara.

     

     

    Obviously it’s 2017 now, but they are for prosperity – these items are tap kwality ya can’t source them anywhere now.

     

     

    Good to read that your Mum is in fine spirit.

     

     

    KTF.

  3. What is the Stars on

    Timreaper

     

     

    Feck

     

    What does Arnold think will happen with the penalty that never was

     

     

    Maybe we might have to start the game again at 60 minutes with St.Johnstone 2 1 up.

  4. GuyFawkesaforeverhero on

    Well done to the young team last night in tricky weather. They go again on Friday night at 6pm against Motherwell, I’m led to believe at The Cheaper Insurance Direct Stadium, aka The Rock Stadium, aka isn’t that where Dumbarton play their home games now?

     

     

    Expecting support from the West Dunbartonshire Rebel Massive, freed as they’ll be from having to cross the Erskine Bridge at tea-time.

  5. Delaneys Dunky

     

     

    you have upped the ante with Gregor Stevens. He may well be even more handsome than either Billy or Barry.

     

     

    As a by the way, who remembers Jim Steele? Came on loan to them from Southampton, I think. Played about four games and got sent off in two and booked in the others or thereabouts. When Jock Wallace was manager or if not, should have been.

  6. macjay1 for Neil Lennon on

    CHAIRBHOY on 7TH FEBRUARY 2017 11:11 PM

     

     

    Well.

     

    I saw the Falklands in relation to the 2,000 or so inhabitants who , reasonably enough , didn`t fancy being ruled by another tin pot Fascist dictator. A guy who murdered an estimated 10,000 for the crime of socialism and whose colleagues are to this day being convicted in Argentinian Courts.

     

    That summed up the whole issue for me.

     

    Human rights. The right not to be ruled by a fascist.

     

     

    ” We were negotiating the handing back of the Falklands with Argentina at the time and the opportunist Galtieri seen this as a Green light. ”

     

    Haven`t seen any evidence to support that , mate.

  7. Richie #TeamOscarForever on

    Yon Donald has the style of the coterie but seems to be posting full on walloper.

     

     

    …and the only good thing about wellington is his plastic bunnet, and the only good thing about churchill is feck all.

     

     

    imho, of course :-)

  8. I saw this written on a toilet wall in the extension bar at Glasgow University in 1976 or 77.

     

     

    “Derek Parlane sucks the farts out of dead seagulls in Sauchiehall Street”

     

     

    Underneath, someone had written “Celtic are b…..ds”

     

     

    Even in graffiti we are better

  9. 16 roads - Celtic über alles... on

    TGM – If you say so.

     

     

    Who am I to disagree with a genuis?

     

     

    Macjay1 – Almost dislike the Tory party as much as the Commies mo chara lol

     

     

    Old Churchill does appear on some of the great leader list – personally I always thought of Churchill as a bumbling, drunken delinquent, funny enough sometimes like that old Prince Phillip comedian – but he is there on some of the lists, so can’t really disagree too much.

     

     

    HH.

  10. a light insanity on

    Leaving your country of birth seems to create a little bit of intolerance. Not for all I hasten to add – but those with a bag of greasy chips on their shoulders seem worse afflicted. Not sure if I can be bothered about judging heat in kitchens as I think some kitchens differ.

  11. The Green Man says SACK THE Board on

    16 Roads

     

     

    That was a joke fella.

     

    Still reckon im right though:)

     

     

    HH

  12. 16roads

     

     

    Dublin Easter 2016 is a magic memory wi you ma mad man. Powers and Genius and ‘Murph Green wi a mad crew fae all over the Celtic Nations was awesome for Ryan and I. Catchye soon JBhoy.

     

    HH

  13. The Green Man says SACK THE Board on

    16 Roads

     

     

    Read the experiences of Primo Levi in the death camps.

     

    I wonder if that notion of Hitler as a ‘Great Leader’ would stand up to that kind of scrutiny.

     

    Dont take my word for it.

     

     

     

    HH

  14. 16 roads - Celtic über alles... on

    Not a bother TGM.

     

     

    Some really interesting debate on the blog these days, particularly the historical content I find to be fascinating.

     

     

    It’s always good and healthy to read the various opinions and versions of politics and history in general.

     

     

    HH.

  15. The Green Man says SACK THE Board on

    16 Roads

     

     

    Totally agree, thats sort of my point.

     

    These ‘Great Leaders’, are usually a warped human beings bent on some destruction or other.

     

    Churchill for example, was a wicked old warmonger

     

    Stalin

     

    Mao

     

    Theodore Roosevelt

     

    Kaiser Wilhelm

     

    Napoleon

     

    Hitler

     

    Peter the Great

     

    Dave King

     

    Walter Smith

     

    David Murray

     

     

    The list is endless, all headcases and rabid.

     

     

    HH

  16. MACJAY1 @ 11:20 PM,

     

     

    Well I’m pretty sure no one of sound mind is going to suggest for one moment that Pinochet’s Pal is going to get over irate at the thought of a of a here today, gone tomorrow Fascist, eliminating the Odd Socialist.

     

     

    As far as the wellbeing of the Falklands are concerned… it was as peaceful a take over as you can get.

     

     

    Haven`t seen any evidence to support that , mate

     

     

    Okay, probably not your go to publication for facts but a very good piece by a very good Journalist…

     

     

    ….In the frontline for cuts were defence and foreign affairs. John Nott’s defence review would pull back the surface fleet to home waters. Hong Kong was to be handed over to the Chinese and a tiny colony of islands in the south Atlantic was being negotiated for “sale and leaseback” to neighbouring Argentina by Thatcher’s trusted junior foreign minister, Nicholas Ridley. The one naval vessel in its vicinity, HMS Endurance, was to be withdrawn.

     

     

    https://www.theguardian.com/politics/2013/apr/09/margaret-thatcher-falklands-gamble

     

     

    Hail Hail

     

     

     

     

     

     

     

     

     

    Hail Hail

  17. Margaret McGill on
  18. TGM

     

     

    I have been on this blog for 8+ years,(paul67s earliest records has no records beyond that) and it was a Celtic blog, site club, whatever you wanted it to be. Now, a blog for self opinionated self centered kiddi on experts that would get slaughtered in a boozer with ordinary supporters. Just my opinion btw. HH and good night.

  19. 16 roads - Celtic über alles... on

    Dublin was indeed brilliant DD, and Beal Feirste wasn’t too bad either sure!

     

     

    Such a nightmare trying to get your squad to leave MCB and the Strand though!

     

     

    Think it was yerself, CCB, AyrshireTim and Petec hit the Strand and wouldn’t move fs? Lol. :)

     

     

    Tell the Ryan fella that I was asking about him also – a gentleman and a scholar, and probably the most sensible one out of everyone at the Dublin shindig!

     

     

    Great times.

     

     

    HH.

  20. Canamalar it looks like OCD obsession on

    TGM,

     

    I see Gandhi has been removed from that list, I’d leave the champion of eugenics as acceptable population control.

  21. Provan is part of that vomit inducing EPL bubble. Therefore ironic that he makes the case for Brendan going down south and the reason not too in the same sentence.

     

     

    He added: “But managers down there are given no time at all and there’s a huge turnover in jobs. I would think Brendan would be on the short-list of most clubs down there.

  22. The Green Man says SACK THE Board on

    CANAMALAR

     

     

    Open list:)

     

    Feel free

     

    Can i throw in Richard Nixon, Margaret Thatcher, and John Grieg:)

     

     

    HH

  23. See the immigrants that folk keep talking about,what species are they?

     

    Reason I ask is that anytime I see them on tv or in pictures they resemble human beings but surely if they were that’s what they’d be called?No?

     

    Or is it easier to dislike and blame when they’re labelled differently?

     

    What was it Cameroink called them,a “swarm”?

     

    I’m descended from one of those “swarms”…they left Ireland a century ago due to the behaviour of civilised white Britons.

     

    A bit like the “swarms” we see today.

     

    I f**king despair at times.

     

     

    Time for a wee break methinks.

  24. 16 roads - Celtic über alles... on

    True enough TGM.

     

     

    Some really great leaders from the world of football would be people like Stein, Clough, Shankley etcetera.

     

     

    Arthur Scargill was a hero to me (the leader of the miner’s strike,not beer)

     

     

    Neil Kinnock is a the worst type of politico in my opinion.

     

     

    Nothing is simply black or white, right or left.

     

     

    Jesus Christ is the greatest leader of them all,in my opinion – and it’s just my opinion.

     

     

    That’s all.

     

     

    HH.

  25. The Green Man says SACK THE Board on

    BABSONICOS71

     

     

    Im an immigrant bud.

     

    I didnt ask to be born here in John Knox Land.

     

    However, they can all feck right off.

     

    Because, Glasgow is Green and White:)

     

     

    HH

  26. The Green Man says SACK THE Board on

    16 Roads

     

     

    Each to their own bud.

     

    However, we have the best thing in the world in common, the Legendary Glasgow Celtic:)

     

     

    HH

  27. thomthethim for Oscar OK on

    DELANEYS DUNKY on 7TH FEBRUARY 2017 11:53 PM

     

    16roads

     

     

     

    Sligo, Derry or Donegal are due a wee hootenanny soon I hope.

     

     

    HH

     

     

    ****

     

    Many years ago, we held the Annual CQN Donegal Convention.

     

     

    Such luminaries as Noel 90, SFTB and Árd Macha, along with others were regular attenders and buyers of beer.

     

     

    As such, i claim us as the first CQN Hootmagranny.

  28. The Green Man says SACK THE Board on

    DD

     

     

    Very strange bud.

     

    Something gone wrong there:)

     

    Mix up at the Hospital:)

     

    Heard the auld scroat whispering bad words.

     

    He soon heard me though:)

     

     

    HH

  29. THOMTHETHIM FOR OSCAR OK

     

     

    It’s a little known fact the the Dublin Dandy and the Swiss Styler were born on the same day:))

     

     

    I’ll bring my tambourine tae the singsong!

     

     

    HH

  30. TTT

     

     

    Time for another CQN meet in Donegal. I think. I will be first there to buy you a pint.

     

    HH