A money blog: CL, FX, Brendan effect, commercial deals

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The spectacular rise in income, which saw Celtic bank £61.2m in the six months to 31 December 2016, compared to £52.0m in the TWELVE months to 31 June 2016, was influenced by four categories:

Champions League participation
Improved commercial sponsorship deals
The Brendan Rodgers effect
Foreign exchange rates

Clinging onto a lead that August night in Israel guaranteed this would be a record turnover season for Celtic, instead of what may have been a loss. As well as the Uefa dividend itself, we sell more tickets for other games in seasons we participate in the Champions League. We also sell more merchandise, premium packages and hot dogs at league games.

I was very surprised when news of the Dafabet and Magners deals filtered through last spring. Sentiment at the club at that time was on its bum, but these contracts brought a significant increase in income (in the case of Dafabet) and great income for a new property (in the case of Magners). Worthy mention also to Intelligent Car Leasing, for the boost they have given to the Foundation.

The ready-reckoner revealed that the value of these contracts roughly equated to one season’s Champions League money. It was a huge result, which laid a critical foundation for the steps the club took to secure a manager in May.

We were guaranteed more money, which gave us more confidence, which fuelled the move to secure a top manager. The small snippets of history are often missed, but no less fascinating.

Brendan Rodgers arrived like a superstar and has delivered on that promise. From the moment touched down in Scotland he sold season tickets, the club united behind a talented manager who is here determined to achieve great things.

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No club in the world is more dependent on foreign exchange rates than Celtic (euro/GBP graph above). The economically illiterate (don’t start me) who voted for Brexit have caused an untold net harm to the world, but as sterling depreciated against the euro, the value of Celtic’s euro income from Uefa in GBPs went through the roof.

We are a football club playing in Scotland who earn euros and sterling in almost equal measure. Bad UK economic news may harm our sterling income but will boost our euro income. No other club operates a scenario like this.

Well done to all concerned, from Brendan and the players, to the tens of thousands who bought tickets and mechanise, and the commercial team and board.

andylynchtrailerbogof

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  1. prestonpans bhoys on

    The green man,

     

     

    Did notice Petec posting this afternoon, thought he was a moonhowler or at least living in Aus or something like that!

  2. What is the stars.

     

    To important matters.

     

    Will Thistlecrack stay, almost another furlong in The Gold Cup?

     

    Will Yorkhill divert to Champion Hurdle?

     

    What race will Mags go for? The Mares?

     

    Unowwhatimeanharry. World Hurdle Banker?

     

    I don’t really expect you to answer them all but I do appreciate your advice.

     

    An Tearmann .

     

    Thanks. I hope all is good with you.

  3. The Green Man says SACK THE Board on

    Prestonpans Bhoys

     

     

    Petec has a lot to say:)

     

    On a mission.

     

     

     

    HH

  4. POG

     

     

    on the album, I think YNWA it was a tape from Anfield. If it had been from CP, Meddle would have been bigger and better than Dark Side of… (though everything is already bigger and better than the dark side)

  5. The Green Man says SACK THE Board on 7th February 2017 9:18 pm

     

     

    “Petec has a lot to say:) On a mission.”

     

     

     

    and maybe also Pro Plus

  6. Question that has been bothering me for a while, nothing to do with footy, sadly, and feck all to do with politics.

     

    It’s to do with mail.

     

    If you post something from britland to outwith britland it costs you X amount, the same goes for someone posting a letter from Timbuktu to britland, it costs them X amount, but a way less than it costs the other way.

     

    I send stuff on a daily basis to the big bad world, it costs me more than the stuff I receive on a daily basis, the same airlines have to ship the stuff, so why should someone pay less than someone else for the exact same service ?

     

    No that I am complaining, just curious.

     

    But if the truth be known I prob know the answer.

  7. Cadizzy, on the album it was from Anfield but life is a learning process and yer man Roger has learned a lot, including who sings the best version of YNWA.

     

    Peter Schmeichel also revealed recently that they dub the Celtic fans over the Anfield crowd, I believe, in Denmark. I’m sure someone will correct me, probably our trolling Liverpool/Aston Villa fan.

  8. macjay1 for Neil Lennon on

    Paul ( I presume ) says :

     

     

    The economically illiterate (don’t start me) who voted for Brexit have caused an untold net harm to the world, but as sterling depreciated against the euro, the value of Celtic’s euro income from Uefa in GBPs went through the roof.

     

     

    ————————————————————————————-

     

     

    As sweeping statements go , that is a corker.

     

     

    And just perhaps his ” For every fiver they spend ……….” moment.

  9. Auldheid

     

    Ha, she actually was begging me not to go, but being much younger and more of a loose cannon…..

     

    She did her bit in getting me out tho, they tell you you have rights etc, bollix, they refused me a phone call, they didn’t give me anything to eat or drink for more than 30 hours, a fag, I would have killed for a fag, bog roll would have been a nice touch but alas no, mix that in with no water, you can imagine the mood I was in, thankfully, for them, they didn’t lay their hands on me, but it took a call from a senior goat shagger to get them to wake up and realise their mistake and they even gave me a lift home :-)

     

    HH

  10. Paul67,

     

     

    I agree Brexit was a stupid move. Which is why I think it will not really happen. Well, there will be a break but all the really important stuff will be pieced back together pretty quickly.

     

     

    It’s the way of the world.

  11. …………

     

     

    Leicester Are Not The Team That They Were Last Season……

     

     

    They May Have Retained Most Of The Squad, And Made Some Useful Signings….

     

     

    But They Lost Mange, Midfield Dynamo,And Heartbeat Of The Side……..

     

     

    And Have Not Replaced Him.

     

     

    He May Not Have Had The Style Or Goals Of Mahrez And Carry….

     

     

    But He Sure Held The Team Together……..Bigly!

     

    …………

     

     

    Wee Ivanka’s Accumulator Is Looking Good…..

     

     

    * Brexit

     

     

    * Daddy For Supreme Leader…

     

     

    * Tom Brady & The Patriots Lift The Super Bowl.

     

     

    Just Waiting For The Celtics To Win The Treble……

     

     

    Then We OWN P@ddyPower .

     

     

     

    Sweet….!

     

     

     

     

  12. macjay1 for Neil Lennon on

    ITALIABHOY on 7TH FEBRUARY 2017 9:40 PM

     

     

     

    The EC , as it is currently constituted, is dead.

     

    Angela Merkel killed it.

  13. GlassTwoThirdsFull on

    I hope UEFA don’t get wind of Arnold’s analysis. We might not get our licence for next season….

  14. Don’t normally do politics on here, but who’s to say Brexit could be the best thing that could happen to us?

  15. I noticed earlier that BBC scotland were still lying through their teeth when they came away with this.

     

    “Craig Whyte took over the club which then went into administration.

     

    The corporate entity which ran the club was then liquidated ”

     

    So called respect journos listen to this and let it go FFS, worse they spout it.

  16. macjay1 for Neil Lennon on

    !!BADA BING!! on 7TH FEBRUARY 2017 9:51 PM

     

    Don’t normally do politics on here, but who’s to say Brexit could be the best thing that could happen to us?

     

     

    ===============================================================

     

     

    God willing .

  17. Paul 67

     

    The economically illiterate (don’t start me) who voted for Brexit have caused an untold net harm to the world, but as sterling depreciated against the euro, the value of Celtic’s euro income from Uefa in GBPs went through the roof.

     

    ———————————————————————————————————————————————————–

     

     

    Economically illiterate? Paul, surely you’re not that far behind the times pal.

     

    Brexit was never about economics. It was always about sovereignty and culture.

     

    I imagine all who voted for Brexit would do so again.

     

    In fact I would say that they would now be more resolute considering the disdain they have been shown by politicians since the vote.

  18. MacJay,

     

     

    “Dead?” As in “Rangers are dead”? Doubt it. It will adapt, there are already signs that ever-closer union is off the table if individual countries don’t want to sign up (precisely what Cameron wanted).

     

     

    The Euro may shed a member or two (Greece, certainly), but the fundamentals of the Single Market, arguably Margaret Thatcher’s single biggest political achievement, will remain intact.

     

     

    The EU will be different in 5 years, but it’ll still be there. And I suspect we will be too (more or less).

     

     

    (Unless of course, we in Scotland go completely radio-rental and vote for independence!!!)

  19. BadaB

     

    Cos the brexit thing was predominantly backed by right wing winkers, the brexit thing has a bad press, but when the likes of George Galloway is 100% behind it, as well as other ultra socialists, I will wait and see what transpires.

     

    You can say for sure tho, the establishment arny happy, that for me is a good sign, their grip on the cash is weakend ever so slightly.

     

    HH

  20. From FF…

     

     

    ———-

     

    5 Hours Ago #18 okeydokey505 okeydokey505 is offline

     

    Forever and Ever

     

    Join Date

     

    29-12-2006

     

    Location

     

    Govan Rear Ibrox Stadium

     

    Posts

     

    11,929

     

    Default Re: Rangers administrators face £28.9m damages claim

     

     

    So if BDO win this case then effectively the old company is not in liquidation so we could effectively run this company again and close down the new company or put it in limbo therefore getting rid of Ashley and the onerous contracts ?

     

     

    Or is that just wishful thinking ?

  21. ITALIABHOY on 7TH FEBRUARY 2017 9:55 PM

     

     

    The Euro may shed a member or two (Greece, certainly), but the fundamentals of the Single Market, arguably Margaret Thatcher’s single biggest political achievement, will remain intact.

     

    ———————————————————————————————————————————————————

     

     

    Thatchers biggest gaffs were the Chunnel and banning GA’s voice from being broadcast.

     

     

    Her two greatest achievements were breaking the socialist grip on the workforce and winning the Falklands war.

  22. BIG PEAT OF ISLAY✝ @ 10:00 PM,

     

     

    Well the Falklands wasn’t a War…

     

     

    Think the Royal Marines had more to do with the result.

     

     

    Now starting the Falklands Conflict I’ll gie ye:)

     

     

    Hail Hail

  23. thetimreaper on 7th February 2017 9:59 pm

     

     

    From FF…

     

     

     

     

     

     

    ———-

     

     

     

     

    5 Hours Ago #18 okeydokey505 okeydokey505 is offline

     

     

     

     

    Forever and Ever

     

     

     

     

    Join Date

     

     

     

     

    29-12-2006

     

     

     

     

    Location

     

     

     

     

    Govan Rear Ibrox Stadium

     

     

     

     

    Posts

     

     

     

     

    11,929

     

     

     

     

    Default Re: Rangers administrators face £28.9m damages claim

     

     

     

     

     

     

    So if BDO win this case then effectively the old company is not in liquidation so we could effectively run this company again and close down the new company or put it in limbo therefore getting rid of Ashley and the onerous contracts ?

     

     

     

     

     

     

    Or is that just wishful thinking ?

     

     

    Bless….

  24. So if BDO win this case then effectively the old company is not in liquidation so we could effectively run this company again and close down the new company or put it in limbo therefore getting rid of Ashley and the onerous contracts ?

     

     

     

    Or is that just wishful thinking ?

     

     

     

    I think “Wishful”,is the wrong adjective in the last sentence.

  25. What is the Stars on

    I see our antipodean anti immigrant anti euro anti union “brothers” have joined the discussion

     

    A long night of Ayn Rand bull sh** ahead

  26. So Paul67 Is A REMAINIAC…..!!??

     

     

    Must Be Somethin’ In The Water……

     

     

    Down South Lanarkshire Way.

     

     

     

    ( Like Flint, Michigan…..? Ed )

  27. macjay1 for Neil Lennon on

    ITALIABHOY on 7TH FEBRUARY 2017 9:55 PM

     

     

    The Brexit decision ,imho , had far more to do with safety and security than economics or financial matters.

     

     

    Trumps best line . “What do you have to lose.?”

     

    I would imagine that`s what the Northern British rustbelters were thinking.

     

    The Calais camp and the daily lurid tales in the popular press of sexual assault perpetrated by ” refugees ” would have fuelled the fire.

     

    Probably the terrorist attacks put the lid on it.

     

     

    Forex ? Not a chance.

     

    Financially , what did they have to lose ?

     

     

    Aaah.

     

    Just noticed Big Peat saying much the same thing.

  28. macjay1 for Neil Lennon on

    BIG PEAT OF ISLAY✝ on 7TH FEBRUARY 2017 10:00 PM

     

     

    Gaffes ?

     

     

    The poll tax.

  29. The Green Man says SACK THE Board on

    Wonder how long before Roger Scruton will be wheeled out again:)

     

    Falklands War….you forgot to mention Winston:)

     

     

     

    HH

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