It doesn’t look good, Guardian. It doesn’t look good at all

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Last week’s advert in the Tribune de Geneve was in English, despite the predominant local language being French. The primary target audience were Uefa representatives and functionaries, who are not drawn from the local Nyon catchment area, and will most likely speak English, with secondary target audiences in the UK. I hear both targets were reached.

There was a short-lived chat about which language to run with in Switzerland, but consensus was quickly reached that English was appropriate and sufficient. No translation was ever made.

Very much related to this subject…….

There was an incident when I was at school (many years ago). Two boys had exactly the same maths homework. This would have been fine had the work been correct, but the made exactly the same mistakes, so the teacher had sufficient proof to establish that he didn’t have two independently produced pieces of work.

The class lesson that day was, if you’re going to coordinate a response, you better get your facts right, or you’ll get caught.

Shortly after the Tribune de Geneve advert ran it was brought to my attention that some regularly-hostile-to-Celtic online loons were running with a line that an English advert had been sent to Switzerland and a French advert had been sent to an English newspaper by mistake.

This was fanciful, but not worthy of attention, because as you now know, there was never a French translation of the advert.

You can imagine my utter astonishment, therefore, that The Guardian claimed they didn’t run the advert because it was submitted to them in French, despite, as surely the world now knows, no French language version of the advert ever existing!

“If you’re going to coordinate a response, get your facts right.” It doesn’t look good, Guardian. It doesn’t look good at all. You’ve been caught in PR vice.

You know how PR works in Scottish football. Celtic and most clubs play with a straight bat: “This is the news relating to our games and events”, but there are clubs, personalities and organisations which are only tenable because of expensive and persuasive PR.

You remember the Poppy banner issue, which became news a full two days after a game, by which time PR could persuade journalists to run with a story which until then had no news value. You are only too familiar with some of the vacuous characters ushered into the game by newspapers demanding Lloyds Bank approve a takeover, while PR spun incredible lies about finance and probity.

The next time Celtic, or their manager, is vulnerable on a subject, look out for this Malign Influence.  It battered Ronny Deila when he lost games, and recently went for Peter Lawwell.

My thanks to The Guardian advertising people, who confirmed to us this morning that the advert they received was in English. That’s the other thing about coordinating a Malign Influence, you need to get buy-in from a lot of people!

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  1. Celticrollercoaster supporting Shay,our bhoy wonder along the way on

    WC

     

     

    Enjoy the rest of your night?

     

     

    When do you expect to dispatch the Ts? Is it in another 48 hrs? :-)

     

     

    HH

     

     

    CRC

  2. I watched videos with English hooligans in Marseille and this France 2016 is going to be Championnat Exceptionnelle.

  3. Dallas Dallas where the heck is Dallas on

    Gearoid at 9.11, thank you for that post .

     

     

    The link between the RUC and their offshoot loyalist groups will again ,not receive the criticism and disgust due to the lack of coverage by British media of what could be termed as state terrorism against its own citizens.

     

     

    Your post about Payet’s goal being Lubo like was spot on. His skill in the box in the lead up to the corner France scored their first goal from, was also Lubo like.

     

     

    According to Keevins , Lubo was a dud Czech despite him being Slovakian.

  4. Jaysus Neg, You are accusing me of attacking those who don’t agree with me. Surely even you must see the funny side of that.

  5. CELTICROLLERCOASTER SUPPORTING SHAY,OUR BHOY WONDER ALONG THE WAY on 10TH JUNE 2016 10:35 PM

     

    …Another 48 Hours…good title for a film…:)

     

    Keep the Faith!

     

    Hail Hail!

  6. Neganon2

     

     

    So still nothing. You said about 6 months ago you had big plans, how’s that going?

     

     

    or your own blog?

     

     

    Anything?

  7. coolmore mafia on

    It’s going to be a long hot summer in France. The trouble is only going to escalate. I was at France 98 and the England fans when in a mob just love intimidating the locals. Problem is, in Marseille the locals can’t be intimidated.

     

    I feel for the French Arabs having to put up with these baying mobs in their city. Thankfully they know we hate the English hooligans also. They can more than handle themselves anyway.

     

     

    The England hooligans may also be unprepared for the Russian supporters, who won’t be taking any nonsense, or any prisoners. It’s a shame for the sane England fans.

     

     

    Personally I’m finding the off field match ups more intriguing than the actual football. Which probably reflects badly on me. now as for UFC…..

  8. CRC

     

     

    T-shirts will be dispatched when

     

     

    a) BRTH returns the missing whisky

     

     

    b) Neganon 2 says something positive about Celtic

     

     

    c) The Guardian issue an apology or better still look at the issues (they are gonna look even more foolish than they do now

     

     

    Or

     

     

    d) On Tuesday when they arrive.

  9. Great opening game, great winning goal not quite spoiled by ITV coverage, and Clive Tyldesley’s predictable irritating constant references to the EPL, and England.

     

     

    Spectacularly biased ITN news coverage of the trouble in Marseille, where ‘restraint’ and ‘minority’ are again the buzzwords?

     

     

    Maybe BBC will be better.

  10. My friends in Celtic,

     

     

    How come all ages know the words of “Maggie May”

     

     

    Well it is music night.

     

     

    HH to Rod a good Tim

  11. Neganon2,

     

    Chin up. While I don’t always agree with you, I often do. Your critical analysis provides an element of balance on here which I, for one, appreciate.

  12. Dallas

     

    How’s it going?

     

    I know and to think we had the chance to sign John Spencer lol.

     

    Thanks and keep the faith Dallas

  13. glendalystonsils on

    FOGHORN LEGHORN on 10TH JUNE 2016 10:02 PM

     

    jeez, itv coverage of football is sooooo shoite, the 3rd peep of the refs whistle had hardly went and we had adverts already

     

     

    Be fair now,

     

    there are millions of viewers waiting on the edge of their seats to find out when the DFS sale starts.

  14. BOBBY MURDOCH'S CURLED-UP WINKLEPICKERS on

    WINNINGCAPTAINS

     

     

    On C),I think we are are the ones looking foolish by saying there was never a French version of it,when they have a copy of one.

     

     

    Presumably with your addy attached.

  15. Winnings so no t shorts for anyone then? Where do is send my money’s or my t shirt.

     

     

    Corkcelt your crass statement earlier is only surpassed by your own lack of irony.

     

     

    Celtic40me your answer to anyone who you don’t Agee with is err go away. Are you still a teenager or just childish?

  16. Weefra,

     

     

    In my defence….I’m just trying to blend in here ;-))

     

     

    BT…..I appreciate you esteem yer da…..reading his book will only enhance that ;-))

     

     

    Embdy got that twitter pic?

     

     

    FTSFA

     

     

    H.H.

  17. blantyretim is praying for the Knox family on

    For once I am loathe to agree with John O Neil or captain beefheart or whatever non de plum but after being at a cpag conference today and listening to middle class private educated snobs who have never worked with or dealt with poor disadvantaged families I despair for our country

     

    Snobbery whilst laughing at people’s lives and terrible experience is not what I expect from Child poverty Action Group

     

    This is people’s lives not yours to ridicule them.

     

     

    Oh this is my link to the Guardian newspaper who employ similar ignorant kid on socialists who never had a day of poverty in their privileged lives

  18. Who owns the billboard advertising we see out and about?

     

     

    Sure its a Glasgow company round about springfield quay.

     

     

    Sure its owned by a tim as well?

     

     

    Going by memory here so might be all wrong. Surely a good alternative to MSM advertising, especially if it can be geographically located…..

  19. Glendaly

     

    What DFS have a sale…….

     

    Right away to celebrate the Queens 90th.

     

    HH

  20. macjay1 for Neil Lennon on

    NEGANON2 on 10TH JUNE 2016 10:24 PM

     

    Every day now I grow more distant fromceltic and sadly many of what I thought Celtic supporter are.

     

     

     

    Corkcelt. Naw it wasn’t aimed at me. Nonsense you are simply attacking those who may disagree with you.

     

     

     

    Clinko. Naziism and facism are our new politics. Open your eyes. 16 roads and macjay1 proclaiming Donald trump? Living wage portrayed as Marxism. This may be the new world. It doesn’t mean I need to lose it.

     

     

    ==========================================================================

     

     

    Morning all.

     

     

    Hail Hail

     

    Another fine day to be a Tim .

     

    Don`t you just love it.

     

    :-)

  21. Celticrollercoaster supporting Shay,our bhoy wonder along the way on

    winning captains on 10th June 2016 10:43 pm

     

     

     

    CRC

     

     

    T-shirts will be dispatched when

     

     

     

    a) BRTH returns the missing whisky

     

     

    b) Neganon 2 says something positive about Celtic

     

     

     

    c) The Guardian issue an apology or better still look at the issues (they are gonna look even more foolish than they do now

     

     

    Or

     

     

    d) On Tuesday when they arrive.

     

    =====================================

     

     

    Thank goodness there was not an option of

     

     

    Celtic issuing a positive statement on Res 12

     

     

    ————–

     

     

    BRTH-any updates please?

     

     

    HH

     

     

    CRC

  22. GuyFawkesaforeverhero on

    I’ve had enough of the fun distractions. I’m not distracted.

     

     

    Cashed in my chips. Good luck to those who stick with it.

     

    —————————————————————————————————————————

     

     

    Bought two tickets for Leicester today. Office said yes to selling my sister and mine’s seat to us in 143 until computer said oh oh sponsors have them, where else would you like to sit?

     

     

    Things I do for family

  23. GlassTwoThirdsFull on

    Burghbhoy

     

    Oh dear.

     

    Oh well – somebody else must think he’s good then :-)

  24. NEGANON2…

     

     

    I’ve read your posts for a while now, I realise you are unhappy with the huns cheating and getting away with it, same as we all are.

     

     

    Maybe time to move on and just support the the club that I know you hold dearly as we all do.

     

     

    You never know res 12 might come to fruition yet… Here’s hoping.

     

     

    If not and the board stay silent…wtf it’s Celtic you support not the board. HH

  25. NEGANON2 on 10TH JUNE 2016 10:51 PM

     

     

    No it isn’t, neither is it ad hominem insults.

     

     

    if you’re so sure of the injustices that are being heaped on Celtic supporters but the sum total of your action is to post on here you’re letting us all down.

     

     

    Do something

  26. Dallas Dallas where the heck is Dallas on

    Bourne, Itv coverage of football paricularly Clive ‘ EPL’ Tyldsley commentating , is very poor.

     

     

    Tyldsley never mentioned once , during the atletico against real champions league final in Lisbon , never mentioned us being the first club from these shores to win the big cup , unsurprisingly.

     

     

    Ivy Tyldsley would be a better commentator than that half wit.

  27. CRC,

     

     

    I’ve got to admit my patience on this is getting micrometer thin….48hrs or this week…..well I guess the week ends on Sunday midnight (for me anyway)…..then, well, my posts may start to resemble Neg2s…..and I will make no apologies for my tone

     

     

    FTSFA

     

     

    H.H.

  28. BOBBY MURDOCH’S CURLED-UP WINKLEPICKERS

     

     

    Did he say he got that designer mock up from CQN? I must have missed that one.

     

     

    We have produced our email trail tonight, have you read it?

     

     

    There was never any French version of the ad we designed and submitted to the Guardian. There were two versions, both in English, both in black and white. They were the only ads submitted by CQN.

     

     

    Read the article, it’s all there.

  29. Moving scenes of loyalty from Marseille as Huns act to protect their players from the future possibility of on-field attack tomorow evening.

     

     

    Will they twin it with Manchester now?

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